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The Daily Orange is an independent, nonprofit newspaper published in Syracuse, New York. The paper was first published in 1903 and went independent in 1971. The editorial content of The D.O. is entire...
The Daily Star is a daily newspaper in Oneonta, New York, United States. It is owned by Community Newspaper Holdings Inc. It also owns and operates the Cooperstown Crier, a weekly newspaper in Coopers...
The Other Paper serves Vermont’s second largest city. Published since 1977, it is the trusted go-to source for local news, connecting readers every week with what matters, including municipal, legisla...
The Caledonian-Record is a daily newspaper published in St. Johnsbury, Vermont and primarily circulates throughout Caledonia County. It was established in 1837. It employed a total staff of 36 as of 2...
The Shelburne News is an American newspaper serving the town of Shelburne, Vermont. The paper has a circulation of 4,500-5,000. It is a free, weekly paper published on Thursdays. The paper is owned ...
The Stowe Reporter was founded in 1958 by Dorre Hanna and Martha Ball. It was purchased by Trow Elliman, Alex Nimick, Russ Spring, and Mary and Bob Bourdon two years later, in 1960. Elliman bought out...
Meredith Corporation was an American media conglomerate based in Des Moines, Iowa, that owned magazines, television stations, websites, and radio stations. Its publications had a readership of more th...
The Laconia Daily Sun is a five-day (Tuesday through Saturday) free morning daily newspaper published in the city of Laconia, New Hampshire, United States, covering Belknap County and the Lakes Region...
The New Hampshire Union Leader and Sunday News deliver trusted news, information and resources connecting the Granite State.As publisher of the only statewide newspapers, we field New Hampshire's larg...
The Telegraph has been the trusted source for local news and information in southern New Hampshire nearly two centuries.Our powerful reach, which has grown to more than 100,000 print and online reader...
Neighborhood News is the publisher of five free weeklies, based in Manchester, New Hampshire. The five weeklies are The Hooksett Banner, The Bedford Bulletin, The Goffstown News, The Bow Times and the...
We publish local, hometown news for the Western Mass communities of: East Longmeadow, Wilbraham, Hampden, Longmeadow, Enfield (CT), Somers (CT), Springfield, Agawam, Feeding Hills, West Springfield, W...
The Berkshire Eagle is an American daily newspaper published in Pittsfield, Massachusetts, and covering all of Berkshire County, as well as four New York communities near Pittsfield. It is considered ...
The Harvard Crimson is the student newspaper of Harvard University and was founded in 1873. Run entirely by Harvard College undergraduates, it served for many years as the only daily newspaper in Camb...
The Tech is MIT's oldest and largest newspaper. We have provided MIT faculty, staff, and students with continuous news service since 1881. We publish Thursdays during the regular school year and month...
The Tufts Daily is the entirely student-run newspaper of record at Tufts University in Medford, Mass. An editorially and financially independent organization, the Daily’s staff of more than 100 covers...
Food & Wine celebrates the global epicurean experience with authoritative content across our magazine, website, social platforms, premium events such as the Food & Wine Classic in Aspen, and accolade...
Martha Stewart Living is a magazine and former television program featuring entertaining and lifestyle expert Martha Stewart. Both the magazine and the television program focus on lifestyle content an...
At House Beautiful, we're dedicated to bringing you the best in inspiration and education for your home. Founded in 1896, we are the oldest continually-published design magazine in the United States, ...
Founded in 1877, the Columbia Daily Spectator delivers news daily to thousands of readers around Columbia University, Morningside Heights, West Harlem, and beyond. Content is published five days a wee...
An insert is a separate printed or physical material that accompanies a main publication, such as a newspaper or magazine. It can be in the form of a product catalog, a trial-sized product, or offers and coupons. Inserts are created to highlight specific campaigns, events, or product news.
Inserts stand out from regular advertisements, making them more memorable. Additionally, they serve as a bridge between digital and physical media: when customers see an insert, 30% go online to further explore the brand. This combination of reach and engagement makes insert advertising effective.
You can also be highly creative with inserts compared to other products. Many brands engage senses other than sight, such as smell, taste, and touch. Examples of such inserts include mini samples where one might test a new perfume, taste, or hand cream. By thinking outside the box, you can reach potential customers in a completely different way through inserts.
The cost to advertise with an insert can vary depending on several factors such as size, design, print quality, product, and distribution scope. It's best to contact the specific publication for an estimate based on your specific needs. You can browse hundreds of media offering insert advertising on Ocast.
Inserts can be particularly effective for certain types of businesses, such as retail or event-driven businesses. The key lies in creating relevant content and choosing the right publication for distribution to best reach your target audience.
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