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The Frederick News-Post is the local newspaper of Frederick County, Maryland. In addition to discussing local news, the newspaper addresses international, national, and regional news. The paper publis...
In Washington, success lies in whom you know and where you go. So if you want to reach the city’s powerful Latino market—now more than 1.3 million strong and growing rapidly—get acquainted with Washin...
The Washington Post is an American daily newspaper published in Washington, D.C. It is the most widely circulated newspaper within the Washington metropolitan area and has a large national audience. D...
Science News was founded in 1921 as an independent, nonprofit source of accurate information on the latest news of science, medicine and technology. Today, our mission remains the same: to empower peo...
The Review is the independent student newspaper of the University of Delaware. Since 1882, it has served as a voice for UD students and strived to provide timely, accurate and insightful information a...
Cape Gazette is an independently owned and operated twice-weekly, community newspaper published in Lewes, Delaware. It is currently available every Tuesday and Friday. The newspaper covers the Cape Re...
The Daily Targum is the official student newspaper of Rutgers, the State University of New Jersey. Founded in 1867, it is the second-oldest collegiate newspaper in the United States. The Daily Targu...
We are a startup independent local printed weekly newspaper whose mission is to “Spark dialogue, objectively inform, and build community in Montclair.” We feel it is important to have high-quality in-...
TAPinto.net is a network of more than 90 franchised online local news and digital marketing platforms in New Jersey, New York, Pennsylvania, and Florida, with more than 20,000,000 readers during the p...
The Standard-Speaker publishes seven days a week, 365 days a year, serving Greater Hazleton and other communities in southern Luzerne, northern Schuylkill, and northern and western Carbon counties of ...
The New Pittsburgh Courier is leaner, more sophisticated, more localized in its thrust. But it still offers an authoritative, responsible voice to Black audiences in one of the fastest growing consume...
Founded in 1965, the Fairfax County Times continues to deliver award-winning editorial content, credibility, and county-wide circulation. With a weekly circulation of 100,000 newspapers and 200,000 e-...
Danville Register & Bee is a Publishing company located in 700 Monument St, Danville, Virginia, United States.The paper was previously published as The Danville Register and The Bee. The two were ...
The Free Lance-Star, in Fredericksburg, Va., includes The Free Lance-Star daily newspaper; fredericksburg.com; and a commercial printing facility, Print Innovators. For more than 140 years, the compan...
The Martinsville Bulletin is a daily newspaper serving the city of Martinsville and the surrounding Henry County, Virginia. The Bulletin's roots date back to 1889, and it is the oldest continuously ru...
The News & Advance is the daily newspaper of record in Lynchburg, Virginia, United States. Its primary circulation area consists of the city of Lynchburg and the surrounding counties of Amherst, Appom...
The News Virginian is a newspaper owned by Lee Enterprises. The paper serves residents in the cities of Waynesboro and Staunton, Virginia, as well as Augusta and Nelson counties.The News Virginian tra...
The Times-Dispatch specializes in business, sports and entertainment coverage. We also provide thought-provoking commentary as well as advertising solutions that drive results for local businesses.The...
The Roanoke Times/roanoke.com provides award-winning news coverage for Roanoke and Southwest Virginia. Founded in 1886, the daily paper is one of the best-read newspapers in the country, and the websi...
The Winchester Star is a daily newspaper (Monday-Friday) based in Winchester, Virginia covering the Shenandoah Valley area. Subscribers may choose from either the print edition or a downloadable editi...
An insert is a separate printed or physical material that accompanies a main publication, such as a newspaper or magazine. It can be in the form of a product catalog, a trial-sized product, or offers and coupons. Inserts are created to highlight specific campaigns, events, or product news.
Inserts stand out from regular advertisements, making them more memorable. Additionally, they serve as a bridge between digital and physical media: when customers see an insert, 30% go online to further explore the brand. This combination of reach and engagement makes insert advertising effective.
You can also be highly creative with inserts compared to other products. Many brands engage senses other than sight, such as smell, taste, and touch. Examples of such inserts include mini samples where one might test a new perfume, taste, or hand cream. By thinking outside the box, you can reach potential customers in a completely different way through inserts.
The cost to advertise with an insert can vary depending on several factors such as size, design, print quality, product, and distribution scope. It's best to contact the specific publication for an estimate based on your specific needs. You can browse hundreds of media offering insert advertising on Ocast.
Inserts can be particularly effective for certain types of businesses, such as retail or event-driven businesses. The key lies in creating relevant content and choosing the right publication for distribution to best reach your target audience.
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