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Bilbasen er Danmarks største markedsplads for handel med biler. Mere end 700.000 danskere søger hver måned efter biler på Bilbasen, og der er i øjeblikket over 60.000 biler til salg. I 2022 blev mere ...
PRODUKT: Smarte display-annonser separerer innhold og utseende, akkurat som en nettside. Det er to typer annonser. Hel-automatiske og DCO-annonser. Innholdet til de hel-automatiske annonsene kommer f...
Solidsport was founded by the vision of making all sports available at all levels via live streaming. With a free streaming platform and a simple broadcasting app, everyone can broadcast any sports l...
Lifestilssajt med målgrupp kvinnor i ålder 25-55 år. Nouw är en av Sveriges äldsta bloggportalar med mängder av bra information till målgruppen. Ca 290 000 medlemmar som ni kan nå....
Krysslexikon.seMålgrupp: Kvinnor och män. 55+Över 500 000 sidvisningar per månad. Ordlista.seMålgrupp: Kvinnor (60%) och män(40%). Blandad ålder, men cirka 50% är 55+Över 100 000 sidvisningar per måna...
Vår ambisjon er at TVkampen.com skal være Norges absolutt beste guide til direktesendt sport på TV. Vi dekker de mest populære idrettene og ligaene og vi jobber hardt for alltid å ha den seneste og me...
Banners, native uitingen, display campagnes en native content op de website Biernet.nl...
PinkNews is the largest and most influential LQBTQ+ media company producing some of the most read and watched LGBTQ+ content globally. Each month across our award-winning website, social platforms and...
Annonsering på vår plattform Eskilstunasporten.se. Det inkluderar även material via vår sociala medier där vi har en bred publik i många olika åldrar....
HP/De Tijd volgt de politieke en culturele trends nauwgezet en houdt een vinger aan de pols van de maatschappij. De redactie verbindt zich niet aan welke politieke of maatschappelijke beweging dan ook...
Our edogs team is characterized by a lot of passion and dog power. We have set ourselves the goal of bringing every dog lover together with the right four-legged friend - online, safely and easily! Sa...
Tynsetingen er en nettavis for Tynset som publiserer nyheter, arrangementer og interessant underholdning....
Otavamedia tarjoaa ammattimaista mainontaa useiden tehokkaiden kanavien kautta....
sh.dk is one of Denmarks largest entertainment and news sites with all the latest about celebrities, royalty, crime, society and news. We are there where it happens, when it happens....
Ude og Hjemme is the modern family weekly magazine. We bring relevant articles that touch the emotions and give food for thought....
Vi Elsker Serier is an independent site for all dedicated series fans who want tips and reviews about a wide selection of series. We take pride in geeking out with our users and going in-depth with co...
Programmatic advertising is automated technology used to buy and sell advertising space online. The technology is used to target ads to specific audiences, enabling advertisers to deliver the right message at the right time.
Traditional digital advertising often consists of a manual process, purchasing advertising space, which could be time-consuming. Programmatic advertising automates the buying process by using data and machine learning to buy advertising space in real time, optimizing advertising campaigns.
Programmatic advertising offers several benefits, such as improved targeting and personalization, increased efficiency through automation, better use of data to reach the right audience and real-time analytics to quickly adjust campaigns. This leads to more relevant ads for the recipients.
A variety of ad formats are used in programmatic advertising, including display ads (banners), video ads, native ads, and mobile ads. Ads can also be interactive or with more advanced graphics, animation or video elements. The choice of format depends on the campaign's target group, design and purpose.
The success of a programmatic ad campaign is measured by various key performance indicators (KPIs), such as conversion rate, click-through rate (CTR), impressions, cost per click (CPC) and cost per thousand impressions (CPM). Advanced metrics can also include engagement rate, quality of traffic generated, and ROI (Return on Investment). Analysis of this data helps to understand how effectively the campaign reaches and engages the desired target group and how well it meets the set business goals.
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