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The Sidney Daily News
News
Established in 1891, the Sidney Daily News is a five-day-per-week newspaper covering Sidney and Shelby County. The Sidney Daily News is the county’s top news source and also maintains social media pla...
Springfield News-Sun
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The Springfield News-Sun is a daily newspaper published in Springfield, Ohio, by Cox Enterprises, which also publishes the Dayton Daily News. Both newspapers contain similar editorial content, but tai...
Herald-Star
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The Herald-Star is a daily newspaper based in Steubenville, Ohio.Its history began in 1806 with the founding of the Western Herald by William Lowry and John Miller. Miller, who left the paper to fight...
The News-Herald OH
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The News-Herald is a newspaper distributed in the northeastern portion of Greater Cleveland, Ohio, United States, serving Lake and Geauga Counties as well as a section of eastern Cuyahoga County. The ...
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Times Recorder
News
The Zanesville Times Recorder is a daily newspaper based in Zanesville, Ohio, that serves Muskingum County. The newspaper is part of the USA Today Network.On December 1, 1959, The Zanesville Times Rec...
Cincinnati CityBeat
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As a free weekly newspaper, website and mobile platform, Cincinnati CityBeat has served the Greater Cincinnati area since 1994 with cultural and political reporting, entertainment previews, food and d...
The Catholic Telegraph
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The Catholic Telegraph is a monthly magazine published by the Roman Catholic Archdiocese of Cincinnati primarily for its 500,000 congregants. The archdiocese covers 19 counties in Ohio, including the ...
Sun News
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Sun Newspapers was formed as a chain of weekly newspapers serving Northeast Ohio. Prior to a major reorganization in 2013, the chain consisted of 11 weekly newspapers serving 49 different communities ...
The Other Paper
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The Other Paper serves Vermont’s second largest city. Published since 1977, it is the trusted go-to source for local news, connecting readers every week with what matters, including municipal, legisla...
The Miami Student
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The Miami Student is the official student-published newspaper at Miami University in Oxford, Ohio, published weekly every Tuesday during the academic year. It claims to be the oldest university newspa...
The Ada News
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The Ada News is a newspaper published three days a week in Ada, Oklahoma, Tuesdays, Thursdays, and Saturdays. The publication's coverage area includes Pontotoc County and portions of Coal County, Garv...
Claremore Daily Progress
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The Claremore Daily Progress is one of Rogers County's oldest continuous businesses. Its history surpasses that of the City of Claremore, being founded in 1892.It is the newspaper of record for Rogers...
Daily O'Collegian
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The O’Colly Media Group (OMG!) is an independent news and information organization that operates under the School of Media & Strategic Communications at Oklahoma State University. The mission of OMG! ...
The Enid News & Eagle
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The Enid News & Eagle is the dominant news and marketing source for Enid and the surrounding trade territory in northwest Oklahoma.A six-day, morning newspaper, the News & Eagle serves more than 40,00...
Lawton Constitution
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The Lawton Constitution is a daily newspaper published in Lawton, Oklahoma. It began publishing in 1904. John Shepler bought the paper in 1910. It remained with successive generations of Shepler's fam...
McAlester News Capital and Democrat
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The McAlester News-Capital (formerly the News-Capital & Democrat) is a daily newspaper published in McAlester, Oklahoma, United States, covering Southeastern Oklahoma. It is owned by CNHI.Journalists ...
Muskogee Daily Phoenix
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The Muskogee Phoenix is a daily newspaper published in Muskogee, Oklahoma, United States, covering several counties of northeastern Oklahoma. It is owned by Community Newspaper Holdings Inc. The paper...
The Norman Transcript
News
The Norman Transcript is Norman's oldest continuous business. Its history surpasses that of the City of Norman and of the University of Oklahoma, being founded in 1889 when the area was opened to sett...
Oklahoma Daily
News
OU Daily, formally known as The Oklahoma Daily, is the independent, student-produced newspaper at the University of Oklahoma, with a circulation of 6,000. Though it maintains a connection with OU's G...
The Oklahoman
News
The Oklahoman is the largest daily newspaper in Oklahoma, United States, and is the only regional daily that covers the Greater Oklahoma City area.[citation needed] The Alliance for Audited Media (for...
What is the cost of advertising in newsletters?
The cost of advertising in newsletters varies depending on factors such as the newsletter's reach, audience, and the publisher's brand. The price tag for advertising in a newsletter issue for a medium-sized media starts around 500 USD and can extend over about 3000 USD per dispatch.
There's also an option to purchase newsletter dispatches in packages, which can be more cost-effective. The price can also be affected by the ad's format and size as well as its position in the newsletter.
We recommend contacting the publisher directly to get an idea of the cost of advertising in their newsletters. You can also request a quote via Ocast.com to gather quotes from multiple operators and thereby review which price and package suit best. You can also browse and compare among our operators here.
By comparing different options, you can find the most cost-effective way to reach your target audience by advertising in newsletters.
How do I find a list for newsletter dispatches?
You can start by searching on various websites belonging to companies or organizations within the desired industry. Many websites offering advertising also have newsletters as part of their ad strategy. You can often find their ad channels via their media kit. If the information isn't directly available on the website, you can always reach out to the website.
However, the quickest and most effective way to find a list for newsletter dispatches is to use platforms like Ocast.com, where you can find a compilation of different operators offering newsletters as an advertising channel. On Ocast, you can easily compare different newsletters based on their reach, audience, and cost. Request a quote via Ocast to get a better understanding of the costs and compare different options against each other.
What different formats are there in a newsletter?
The different formats available in newsletters can be tailored for each campaign. Among the different formats we find:
Banner ads: Often a banner is placed at the top or bottom of the newsletter. They are excellent for quickly capturing attention and leading clicks to your website.
Embedded ads: These ads can be text-based or contain images and offers that look like a natural part of the newsletter.
Sponsored posts: This format resembles embedded ads but is often longer and can include an entire article that is purchased. Sponsored posts are great for building knowledge about your brand to a specific audience.
Product placements: Here, specific products or services can be placed in a section of the newsletter, often with an image and a short description or an offer.
You can also choose to include exclusive offers or discount codes, any video ads, or smartly placed CTA (Call to Action) buttons in newsletters to convert, drive clicks, and encourage readers to act on your content.
Why should one choose newsletter advertising in their marketing?
Through marketing via newsletters, you have the opportunity to reach potential, or current customers directly via their email inbox. The strength of this strategy lies in the ability to reach extremely specific demographics or interest groups, where each newsletter acts as a bridge between the brand and a well-defined target audience.
Therefore, newsletters often also have higher engagement and click-through rates, which in turn leads to the easy predictability of the measurability and outcome of a campaign and therefore you can also calculate ROI (return on investment) even before starting a dispatch.
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