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2361 brands found
Frozen Head
Advertising
Hosted by Ash Kelley and Alaina Urquhart from the hit show Morbid.When 90-year-old Laurence Pilgeram drops dead on the sidewalk outside his condo, you might think that’s the end of his story. But, rea...
White Lies(Embedded)
Entertainment
On the morning of August 21, 1991, a group of Cuban detainees took over a federal prison in Talladega, Alabama, and demanded their freedom. But how did they get here? And what became of them after? In...
Planet Money
Business
Wanna see a trick? Give us any topic and we can tie it back to the economy. At Planet Money, we explore the forces that shape our lives and bring you along for the ride. Don't just understand the econ...
In the Shadows
Advertising
In The Shadows delves into a riveting unsolved mystery from 1991. When the body of a young woman is discovered by two terrified boys in the desert near Bakersfield, California, authorities quickly tar...
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Conan O’Brien Needs A Friend
Entertainment
After 25 years at the Late Night desk, Conan realized that the only people at his holiday party are the men and women who work for him. Over the years and despite thousands of interviews, Conan has ne...
The Coldest Case In Laramie
Entertainment
Kim Barker, a Pulitzer Prize-winning investigative reporter for The New York Times, revisits an unsolved murder that took place while she was in high school in Laramie, Wyoming, nearly 40 years ago. S...
Cold
Advertising
Cold is a narrative podcast series focused on missing persons cases. Investigative journalist and host Dave Cawley takes on a single story with each season.Season 3: The Search for Sheree follows two ...
Pod Save America
News
Four former aides to President Obama—Jon Favreau, Jon Lovett, Dan Pfeiffer and Tommy Vietor—are joined by journalists, politicians, activists, and more for a no-b******t conversation about politics. T...
2 Bears, 1 Cave
Entertainment
Weekly, comedian best friends Tom Segura and Bert Kreischer get together in the bear cave at YMH Studios to do what bears do: make each other laugh....
Fresh Air
Arts
Fresh Air from WHYY, the Peabody Award-winning weekday magazine of contemporary arts and issues, is one of public radio's most popular programs. Hosted by Terry Gross, the show features intimate conve...
Hard Fork
Tech
“Hard Fork” is a show about the future that’s already here. Each week, journalists Kevin Roose and Casey Newton explore and make sense of the latest in the rapidly changing world of tech....
The Express-Times
News
The Express-Times is a daily newspaper based in Easton, Pennsylvania. The newspaper provides national news and extensive local news coverage of the Lehigh Valley region of eastern Pennsylvania. Founde...
Central Penn Business Journal
News
The Central Penn Business Journal is a business newspaper headquartered in Harrisburg, Pennsylvania. The print publication is circulated on a weekly basis and covers five counties in central Pennsylva...
City Pulse
News
City Pulse is Lansing, Michigan’s free alt-weekly covering local politics, arts & entertainment, dining and more happening across Mid-Michigan. For more than 20 years, City Pulse is printed and distri...
Malgre Tout Media | International
Horses · Malgre Tout Media | International
Malgré Tout is French and means “in spite of everything” which ties directly into our mission: to authentically represent the equestrian world, across European borders. Our content is 100 % FREE for o...
6,417
Unique browsers per day
Other
9%
Men
91%
Women
33 years
Firmenwagen
Automotive
Firmenwagen ist ein Magazin für Flottenbetreiber und kostenbewusste Autofahrer....
Auto Revue
Automotive
Werben und kooperieren Sie mit Auto Revue, um eine kaufstarke Zielgruppe mit Interesse an Autos zu erreichen....
Carpe Diem
Health
Carpe Diem ist ein Magazin, das Gesundheits- und Wellness-Inhalte veröffentlicht....
Thüringische Landeszeitung
News
Die Thüringische Landeszeitung ist eine deutsche Tageszeitung mit regionalem Schwerpunkt in Weimar....
What is the cost of advertising in newsletters?
The cost of advertising in newsletters varies depending on factors such as the newsletter's reach, audience, and the publisher's brand. The price tag for advertising in a newsletter issue for a medium-sized media starts around 500 USD and can extend over about 3000 USD per dispatch.
There's also an option to purchase newsletter dispatches in packages, which can be more cost-effective. The price can also be affected by the ad's format and size as well as its position in the newsletter.
We recommend contacting the publisher directly to get an idea of the cost of advertising in their newsletters. You can also request a quote via Ocast.com to gather quotes from multiple operators and thereby review which price and package suit best. You can also browse and compare among our operators here.
By comparing different options, you can find the most cost-effective way to reach your target audience by advertising in newsletters.
How do I find a list for newsletter dispatches?
You can start by searching on various websites belonging to companies or organizations within the desired industry. Many websites offering advertising also have newsletters as part of their ad strategy. You can often find their ad channels via their media kit. If the information isn't directly available on the website, you can always reach out to the website.
However, the quickest and most effective way to find a list for newsletter dispatches is to use platforms like Ocast.com, where you can find a compilation of different operators offering newsletters as an advertising channel. On Ocast, you can easily compare different newsletters based on their reach, audience, and cost. Request a quote via Ocast to get a better understanding of the costs and compare different options against each other.
What different formats are there in a newsletter?
The different formats available in newsletters can be tailored for each campaign. Among the different formats we find:
Banner ads: Often a banner is placed at the top or bottom of the newsletter. They are excellent for quickly capturing attention and leading clicks to your website.
Embedded ads: These ads can be text-based or contain images and offers that look like a natural part of the newsletter.
Sponsored posts: This format resembles embedded ads but is often longer and can include an entire article that is purchased. Sponsored posts are great for building knowledge about your brand to a specific audience.
Product placements: Here, specific products or services can be placed in a section of the newsletter, often with an image and a short description or an offer.
You can also choose to include exclusive offers or discount codes, any video ads, or smartly placed CTA (Call to Action) buttons in newsletters to convert, drive clicks, and encourage readers to act on your content.
Why should one choose newsletter advertising in their marketing?
Through marketing via newsletters, you have the opportunity to reach potential, or current customers directly via their email inbox. The strength of this strategy lies in the ability to reach extremely specific demographics or interest groups, where each newsletter acts as a bridge between the brand and a well-defined target audience.
Therefore, newsletters often also have higher engagement and click-through rates, which in turn leads to the easy predictability of the measurability and outcome of a campaign and therefore you can also calculate ROI (return on investment) even before starting a dispatch.
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