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Marketplace
Business
Every weekday, host Kai Ryssdal helps you make sense of the day’s business and economic news — no econ degree or finance background required. “Marketplace” takes you beyond the numbers, bringing you c...
Making Sense
Advertising
Join neuroscientist, philosopher, and five-time New York Times best-selling author Sam Harris as he explores important and controversial questions about the mind, society, current events, moral philos...
Revisionist History
Society
Revisionist History is Malcolm Gladwell's journey through the overlooked and the misunderstood. Every episode re-examines something from the past—an event, a person, an idea, even a song—and asks whet...
Radio Rental
Society
Discover real-life horror stories, from bizarre crimes to paranormal activity. These true stories are set inside the fictional world of Radio Rental, an 80’s video rental store run by an eccentric sho...
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Throughline
Society
The past is never past. Every headline has a history. Join us every week as we go back in time to understand the present. These are stories you can feel and sounds you can see from the moments that sh...
Tipsbladet DK
Sports
Tipsbladet er et ugentligt dansk sportsmagasin med fokus på fodbold. Det er det ældste fodboldmagasin i Skandinavien og har hovedkontor i København, Danmark....
Standby.dk
Travel
STANDBY.dk er Danmarks største digitale medieunivers om luftfart, rejser & turisme og drives af Travelmedia Nordic ApS.STANDBY.dk leverer kvalitetsjournalistik skrevet af journalister med et indgående...
TURISME24.DK
Travel
TURISME24.DK og indgår sammen med CHECK-IN.DK og STANDBY.DK er Danmarks største digitale medieunivers om luftfart, rejser & turisme og drives af Travelmedia Nordic ApS....
Automatik & Proces
Tech
Automatik & Proces har som målsætning, at informere læserne om den tekniske og branchemæssige udvikling inden for industriel automatisering, procesautomatisering, bygningsautomatisering, robotteknolog...
Netdoktor.dk
Health
Netdoktor.dk er en gratis sundhedsportal, som indeholder et stort leksikon med artikler om sundhed, medicin og sygdom, som skrives af Danmarks førende eksperter. Dertil kommer en lang række aktive deb...
Installator.Dk
Advertising
Med Installator.dk rammer du dem der træffer de afgørende beslutninger inden for de tekniske installationsområder.Installator.dk’s medieunivers er det eneste, der dækker fag områderne el, VVS og vent...
SCM+Logistik
Advertising
I SCM.dk's medieunivers henvender du dig til dem, der træffer de afgørende beslutninger indenfor SCM og logistik .Vi henvender os til supply chain managers, logistikchefer, lagerchefer, indkøbschefer,...
FiskerBladet
News
Daily news and monthly magazine in print and online, where you will find a review of accounts, new ships, profiles of companies, portraits of key people as well as relevant themes and much more....
Dansk Boldspil-Union
Sports
Dansk Boldspil-Union er det styrende organ for fodbold i Danmark. Det er organisationen af danske fodboldklubber og driver de professionelle danske fodboldligaer sammen med herre- og kvindelandsholden...
Fagbladet 3F
Business
Fagbladet 3F er bærer af viden og indblik i arbejdsforhold og samfundsliv langt ud over de rent organisatoriske grænser. Fagbladet 3F har i den henseende modtaget en række priser, og det er målet at f...
Fagbladet FOA
Health
Fagbladet FOA er med sine 161.000 læsere blandt de største fagblade i Danmark. Derudover udsendes Fagbladet FOA Nyhedsbrev til mere end 121.000 modtagere hver uge....
GOLFavisen
Sports
GOLFavisens papirudgave er nu inde i sin 16. sæson med et til stadighed bedre fundament med 55.000 faste og trofaste læsere og et oplag på 24.000 eksemplarer pr. udgivelse.Vi udvikler hele tiden det r...
Netavisen Bornholm.nu
News
Bornholm.nu er en familieejet lokalavis og udgives for at fremme et alsidigt udbud af nyheder og analyser af betydning for den offentlige debat i amtet.Avisens formål er derfor at give borgerne uvildi...
Teknovation
Tech
Avisen Teknovation har en læserskare på over 30.000 pr. Læserne af Teknovation er direktører, ejerledere, produktionsmedarbejdere, ingeniører, maskinmestre, indkøbschefer, it-chefer samt lærere og stu...
Konstruktøren
Advertising
Konstruktøren er Konstruktørforeningens trykte medlemsblad, der udkommer 5-6 gange årligt med et oplag på over 10.000 fysiske eksemplarer. Dertil kommer at bladet har en lang levetid digitalt.KF produ...
What is the cost of advertising in newsletters?
The cost of advertising in newsletters varies depending on factors such as the newsletter's reach, audience, and the publisher's brand. The price tag for advertising in a newsletter issue for a medium-sized media starts around 500 USD and can extend over about 3000 USD per dispatch.
There's also an option to purchase newsletter dispatches in packages, which can be more cost-effective. The price can also be affected by the ad's format and size as well as its position in the newsletter.
We recommend contacting the publisher directly to get an idea of the cost of advertising in their newsletters. You can also request a quote via Ocast.com to gather quotes from multiple operators and thereby review which price and package suit best. You can also browse and compare among our operators here.
By comparing different options, you can find the most cost-effective way to reach your target audience by advertising in newsletters.
How do I find a list for newsletter dispatches?
You can start by searching on various websites belonging to companies or organizations within the desired industry. Many websites offering advertising also have newsletters as part of their ad strategy. You can often find their ad channels via their media kit. If the information isn't directly available on the website, you can always reach out to the website.
However, the quickest and most effective way to find a list for newsletter dispatches is to use platforms like Ocast.com, where you can find a compilation of different operators offering newsletters as an advertising channel. On Ocast, you can easily compare different newsletters based on their reach, audience, and cost. Request a quote via Ocast to get a better understanding of the costs and compare different options against each other.
What different formats are there in a newsletter?
The different formats available in newsletters can be tailored for each campaign. Among the different formats we find:
Banner ads: Often a banner is placed at the top or bottom of the newsletter. They are excellent for quickly capturing attention and leading clicks to your website.
Embedded ads: These ads can be text-based or contain images and offers that look like a natural part of the newsletter.
Sponsored posts: This format resembles embedded ads but is often longer and can include an entire article that is purchased. Sponsored posts are great for building knowledge about your brand to a specific audience.
Product placements: Here, specific products or services can be placed in a section of the newsletter, often with an image and a short description or an offer.
You can also choose to include exclusive offers or discount codes, any video ads, or smartly placed CTA (Call to Action) buttons in newsletters to convert, drive clicks, and encourage readers to act on your content.
Why should one choose newsletter advertising in their marketing?
Through marketing via newsletters, you have the opportunity to reach potential, or current customers directly via their email inbox. The strength of this strategy lies in the ability to reach extremely specific demographics or interest groups, where each newsletter acts as a bridge between the brand and a well-defined target audience.
Therefore, newsletters often also have higher engagement and click-through rates, which in turn leads to the easy predictability of the measurability and outcome of a campaign and therefore you can also calculate ROI (return on investment) even before starting a dispatch.
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