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2344 brands found
Plainview Herald
Advertising
The Plainview Herald was acquired by Hearst in 1979. The Texas newspaper is published in the nation’s largest cotton-growing region and on the edge of the nation’s heaviest concentration of cattle-fee...
The Register Citizen
News
The Register Citizen is a multimedia news organization that serves the Greater Torrington “Northwest Corner” and Litchfield County in Connecticut with local, state and enterprise news. The Register Ci...
San Antonio Express-News
News
San Antonio Express-News has been the voice of South Texas since 1865 and provides news and information to a community of more than 2 million people.San Antonio is the largest major U.S. city with a H...
SFGATE
News
Launched in 1994, SFGATE.com was one of the first large-market media sites in the world and served as the exclusive digital home of the San Francisco Chronicle for 19 years. The site, which was initia...
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Stamford Advocate
News
The Advocate is a seven-day daily newspaper based in Stamford, Connecticut. The paper is owned and operated by Hearst Communications, a multinational corporate media conglomerate with $4 billion in re...
The Telegraph
News
The Telegraph is passionate and committed to its role as the watchdog and trusted source of news, entertainment and advertising for the Alton community and the River Bend region of Madison, Jersey, Ca...
Times Union
News
The Times Union traces its beginnings to 1856, when the Morning Times was founded as a daily newspaper in Albany, New York. Following name changes, mergers and transfers of ownership, William Randolph...
Bicycling PA
Advertising
Bicycling possesses an unmatched mix of passion and expertise and guarantees the millions of cyclists in its community the ride of their lives. With a Bicycling magazine subscription, you’ll get the l...
Car and Driver
News
Car and Driver is a print and digital magazine covering the newest car offerings, showcasing car culture, and helping people shopping for a car by serving up our unique brand of intelligence, independ...
Delish
Food & Drink
Delish is the expert in creating fun food stories and enticing food lovers everywhere to join the party—and this is the dream team behind those sponsorships and extensions. Tap into our expertise and ...
Country Living
Entertainment
Country Living, we deliver useful, actionable advice related to all the comforts of home (design, food, pets, gardening) alongside soulful and spirited how-tos that embrace slowing down and living wel...
ELLE USA
Style & Fashion
Elle is a worldwide women's magazine of French origin that offers a mix of fashion and beauty content, together with culture, society and lifestyle. The title means "she" or "her" in French. Elle is c...
ELLE DECOR
Entertainment
ELLE DECOR has covered stylemakers, trendsetting interiors, and must-have home furnishings for 30 years. The leading edition in a worldwide network of 25 ELLE DECO publications, the magazine reaches m...
Food Network Magazine
Food & Drink
FOOD NETWORK (www.foodnetwork.com) is a unique lifestyle network, website and magazine that connects viewers to the power and joy of food. The network strives to be viewers' best friend in food and is...
Good Housekeeping
Entertainment
Good Housekeeping is an iconic brand with a pretty cool history. Get this: The very first print issue of GH came out in 1885. In it, the editor wrote that the brand's mission would be “about equal pro...
Harper’s BAZAAR
Style & Fashion
Harper's Bazaar is an American monthly women's fashion magazine. It was first published in New York City on November 2, 1867, as the weekly Harper's Bazar. Harper's Bazaar is published by Hearst and c...
HGTV Magazine
Entertainment
HGTV Magazine offers real-life solutions for all the things that homeowners deal with every day — from painting to pillows to property values — in an upbeat and engaging way. ...
Men’s Health US
Entertainment
Men's Health, published by Hearst, is the world's largest men's magazine brand, with 35 editions in 59 countries. It is also the best-selling men's magazine on U.S. newsstands...
Oprah Daily
Entertainment
Oprah Daily inspires readers to live their best lives through thoughtful storytelling and by encouraging readers to connect, listen and celebrate themselves and what matters most to them every day....
The Pioneer Woman
Entertainment
Ree Drummond is a blogger, photographer and celebrity chef who first grew a fanbase around her award-winning blog, The Pioneer Woman, which she launched in 2006. In her blog she shared what family lif...
What is the cost of advertising in newsletters?
The cost of advertising in newsletters varies depending on factors such as the newsletter's reach, audience, and the publisher's brand. The price tag for advertising in a newsletter issue for a medium-sized media starts around 500 USD and can extend over about 3000 USD per dispatch.
There's also an option to purchase newsletter dispatches in packages, which can be more cost-effective. The price can also be affected by the ad's format and size as well as its position in the newsletter.
We recommend contacting the publisher directly to get an idea of the cost of advertising in their newsletters. You can also request a quote via Ocast.com to gather quotes from multiple operators and thereby review which price and package suit best. You can also browse and compare among our operators here.
By comparing different options, you can find the most cost-effective way to reach your target audience by advertising in newsletters.
How do I find a list for newsletter dispatches?
You can start by searching on various websites belonging to companies or organizations within the desired industry. Many websites offering advertising also have newsletters as part of their ad strategy. You can often find their ad channels via their media kit. If the information isn't directly available on the website, you can always reach out to the website.
However, the quickest and most effective way to find a list for newsletter dispatches is to use platforms like Ocast.com, where you can find a compilation of different operators offering newsletters as an advertising channel. On Ocast, you can easily compare different newsletters based on their reach, audience, and cost. Request a quote via Ocast to get a better understanding of the costs and compare different options against each other.
What different formats are there in a newsletter?
The different formats available in newsletters can be tailored for each campaign. Among the different formats we find:
Banner ads: Often a banner is placed at the top or bottom of the newsletter. They are excellent for quickly capturing attention and leading clicks to your website.
Embedded ads: These ads can be text-based or contain images and offers that look like a natural part of the newsletter.
Sponsored posts: This format resembles embedded ads but is often longer and can include an entire article that is purchased. Sponsored posts are great for building knowledge about your brand to a specific audience.
Product placements: Here, specific products or services can be placed in a section of the newsletter, often with an image and a short description or an offer.
You can also choose to include exclusive offers or discount codes, any video ads, or smartly placed CTA (Call to Action) buttons in newsletters to convert, drive clicks, and encourage readers to act on your content.
Why should one choose newsletter advertising in their marketing?
Through marketing via newsletters, you have the opportunity to reach potential, or current customers directly via their email inbox. The strength of this strategy lies in the ability to reach extremely specific demographics or interest groups, where each newsletter acts as a bridge between the brand and a well-defined target audience.
Therefore, newsletters often also have higher engagement and click-through rates, which in turn leads to the easy predictability of the measurability and outcome of a campaign and therefore you can also calculate ROI (return on investment) even before starting a dispatch.
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