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Best Print Advertising Providers in Philadelphia, PA

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132 brands found

Philadelphia Daily News

News ·  Philadelphia Daily News is a tabloid newspaper that serves Philadelphia, Pennsylvania, United States. The newspaper is owned by The Philade...
Active in Philadelphia, PA
Offers Print

Philadelphia Style

Style & Fashion · PHILADELPHIA STYLE magazine delivers the latest dispatches from the worlds of fashion, beauty, travel, philanthropy, entertainment, home déc...
Active in Philadelphia, PA
Offers Print

Modern Luxury Weddings Philadelphia

Weddings & Marriage · PHILADELPHIA STYLE magazine delivers the latest dispatches from the worlds of fashion, beauty, travel, philanthropy, entertainment, home déc...
Active in Philadelphia, PA
Offers Print

The Philadelphia Inquirer

News · Since 1829, The Philadelphia Inquirer has been “asking on behalf of the people” by providing essential journalism for the diverse communitie...
Active in Philadelphia, PA
Offers Print
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The Star-Ledger

News · The Star-Ledger is the largest circulated newspaper in the U.S. state of New Jersey and is based in Newark. It is a sister paper to The Jers...
Active in New Jersey
Offers Print

The Times

News · The Times is a daily newspaper owned by Advance Publications that serves Trenton and the Mercer County, New Jersey area, with a strong focus...
Active in New Jersey
Offers Print

The Hunterdon County Democrat

News · The Hunterdon County Democrat is a weekly newspaper that serves Hunterdon County, New Jersey. Currently owned by Penn Jersey Advance, Inc., ...
Active in New Jersey
Offers Print

TAPinto

News · TAPinto.net is a network of more than 90 franchised online local news and digital marketing platforms in New Jersey, New York, Pennsylvania,...
Active in New Jersey
Offers Print

Asbury Park Press

News · The Asbury Park Press is a daily newspaper in Monmouth and Ocean counties of New Jersey and has the third largest circulation in the state. ...
Active in New Jersey
Offers Print

Burlington County Times

News · The Burlington County Times is a daily newspaper located in Westampton, New Jersey, U.S. The paper, which is part of the Gannett chain of ne...
Active in New Jersey
Offers Print

Courier News

News ·  The Courier News is a consolidation of The Evening News (founded in 1884), the Plainfield Daily Press (founded in 1887) and the Plainfield ...
Active in New Jersey
Offers Print

Courier-Post

News · The Courier-Post is a morning daily newspaper that serves South Jersey in the Delaware Valley. It is based in Cherry Hill, New Jersey and se...
Active in New Jersey
Offers Print

The Daily Journal NJ

News · On June 7, 1875, just 14 years after Charles K. Landis founded his community of Vineland, The Daily Journal was born. A part of local histor...
Active in New Jersey
Offers Print

Daily Record

News · The Daily Record is a seven-day morning daily newspaper of the USA Today Network located in Parsippany-Troy Hills, New Jersey. The Daily Rec...
Active in New Jersey
Offers Print

The Daily Targum

News · The Daily Targum  is the official student newspaper of Rutgers, the State University of New Jersey.  Founded in 1867, it is the second-oldes...
Active in New Jersey
Offers Print

Herald News

News ·  The Herald News is a daily broadsheet newspaper headquartered in Woodland Park, New Jersey, that focuses on the Passaic County, New Jersey ...
Active in New Jersey
Offers Print

Home News Tribune

News · The Central New Jersey Home News Tribune is a Daily newspaper serving Middlesex County, New Jersey. The paper has an average daily weekday c...
Active in New Jersey
Offers Print

Jersey Journal

News · The Jersey Journal is a daily newspaper, published from Monday through Saturday, covering news and events throughout Hudson County, New Jers...
Active in New Jersey
Offers Print

New Jersey Herald

News · The New Jersey Herald is a newspaper published six days (Sunday-Friday) every week. Its headquarters are in Newton, New Jersey. It is the on...
Active in New Jersey
Offers Print

The Press of Atlantic City

News · The Press of Atlantic City is the fourth-largest daily newspaper in New Jersey. Originally based in Pleasantville, it is the primary newspap...
Active in New Jersey
Offers Print
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What are the different types of print advertising?

Below we list some types of print advertising that are popular today:

Newspaper Ads: These can vary in size, from small quarter-page ads to full pages or even two-page spreads. They can be placed locally in daily or weekly newspapers and even nationally in major publications.

Magazine Ads: Like newspaper ads, these can vary in size and design. Magazines often target audiences with specific interests, providing advertisers a chance to target their marketing towards a niche group.

Flyers and Brochures: Typically single or double-sided, these promote a specific product, service, or event. They can be handed out in person, mailed, or placed in strategic locations.

Posters: Larger in size, they're designed to catch the eye in public spaces like bus stops, train stations, or inside stores.

Direct Mail: Personal and direct, this can be letters, postcards, or brochures mailed directly to potential customers' homes.

Inserts: These are special features often accompanying newspapers or magazines. Inserts might be whole mini-magazines, product catalogs, or special promotions targeting the marketing of a specific brand, event, or offer. As they are physically separate from the main publication, inserts often feel more exclusive or valuable to the reader.

Is print advertising cheaper than digital marketing?

Looking at the costs of print advertising against digital marketing, it's evident that print often has a higher upfront cost. This accounts for design, printing, and distribution fees. But that's not the whole story. Despite the initial costs, a strategically placed print ad, be it in a newspaper or a brochure, can have lasting effects, gaining attention over a longer span compared to digital ads which might have limited longevity.

Digital marketing stands for easy audience targeting with unparalleled real-time analysis and campaign measurement. However, print advertising offers greater credibility for your brand, and consumers generally trust print media more, translating to greater brand loyalty.

In summary, the actual cost varies based on a company's needs. While digital marketing might deliver faster and more measurable outcomes, print advertising can foster deeper connections with the end consumer. The best strategy? Perhaps a blend of both.

How can print advertising complement my digital marketing strategies?

In an era where digital marketing garners all the spotlight, there are grand opportunities to differentiate yourself by blending your digital marketing with traditional print advertising. By melding the two mediums, you can amplify your reach and campaign impact. Here are some smart ways print advertising can complement your digital approach:

Enhanced Credibility: Many consumers still view print media as more trustworthy than online sources. By being present in both mediums, your brand may appear more genuine and reliable.

Target Audience Focus: While digital ads often target broadly, print advertising can help you hone in on a more specific audience. Through local newspapers, you can target residents of a certain city or town, and magazine advertising allows you to target specific groups interested in various niches.

Lasting Exposure: Digital ads are time limited, but a printed ad in a newspaper or magazine can remain visible for days, weeks, or even months, providing multiple exposure opportunities.

Synergy: Use QR codes in your print ads to direct traffic to your website, social media, or digital offers, seamlessly bridging the gap between physical and digital marketing.

Differentiation: While competitors might be focusing solely on digital marketing, a well-placed print ad can help your brand stand out and reach those less digitally engaged.

In the end, it's about creating a diversified marketing strategy. By combining the strengths of both print and digital marketing, you can uphold a more resilient, adaptable, and successful campaign.

What are the advantages of print advertising in a digital age?

Even though print advertising might seem outdated, there's still power in the physical presence of a printed ad. Print advertising can offer more precision in your marketing campaign than some other mediums. Different newspapers and magazines often cater to specific demographics and target audiences. By placing your ad in the right print medium, you connect directly with your target group.

Additionally, print provides lasting exposure. A digital ad can be swiped away with a click, but a print ad stays in the home, on the coffee table, where it can be viewed over and over for weeks on end.

Research shows that printed media often convey a sense of authority. When your brand is featured in print, it might elevate its perceived credibility in the reader's eyes. Thus, even in a digital age, print advertising remains a strong, credible, and effective marketing channel.

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