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Best Print Advertising Providers in Pennsylvania

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255 brands found

Standard-Journal

News · The Standard Journal is a newspaper and media company based in Rexburg, Idaho. According to the American Newspapers Representatives, the Sta...
Active in Pennsylvania
Offers Print

Pocono Record

News · The Pocono Record is a daily newspaper published in print and online in Stroudsburg, Pennsylvania, United States.The main newspaper Web site...
Active in Pennsylvania
Offers Print

The Progress

News · The Progress is a weekly newspaper that covers six towns in the western area of Essex County, New Jersey. The towns are Caldwell, North Cald...
Active in Pennsylvania
Offers Print

Public Opinion

News · Public Opinion is a morning newspaper published seven days a week in the Greater Chambersburg area, including Franklin, Cumberland and Fulto...
Active in Pennsylvania
Offers Print
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Reading Eagle

News · The Reading Eagle is the major daily newspaper in Reading, Pennsylvania, in the United States. A family-owned newspaper until the spring of ...
Active in Pennsylvania
Offers Print

Record-Argus

Advertising · The Record-Argus is Greenville and Northern Mercer County's leading source for local news and sports information.Publishes daily except Sund...
Active in Pennsylvania
Offers Print

The Record Herald

News · The Record Herald, earlier known as Washington C.H. Record-Herald is an American daily newspaper published weekdays and Saturdays in Washing...
Active in Pennsylvania
Offers Print

The Republican Herald

News · The Republican Herald publishes seven days a week, 365 days a year from Pottsville, PA., covering Schuylkill County and portions of Berks an...
Active in Pennsylvania
Offers Print

Ridgway Record

News ·  The Ridgway Record is your daily news source for Ridgway and all of Elk County. Published every morning, Monday through Saturday, The Ridgw...
Active in Pennsylvania
Offers Print

Standard-Speaker

News · The Standard-Speaker publishes seven days a week, 365 days a year, serving Greater Hazleton and other communities in southern Luzerne, north...
Active in Pennsylvania
Offers Print

The Times-Tribune

News · The Times-Tribune is the source for news in Northeast Pennsylvania, continuing a tradition of 150 years. Online and in print, The Times-Trib...
Active in Pennsylvania
Offers Print

The Tribune-Democrat

News · The Tribune-Democrat has been serving Johnstown and the surrounding areas since 1952, the year when city's two major newspapers – the Tribun...
Active in Pennsylvania
Offers Print

Williamsport Sun Gazette

News · The Williamsport Sun-Gazette is a morning newspaper published seven days a week in Williamsport, Pennsylvania, in Lycoming County. Its earli...
Active in Pennsylvania
Offers Print

York Daily Record

News · The York Daily Record is a newspaper and news publisher serving York, Pennsylvania, United States, and the surrounding region. Its news publ...
Active in Pennsylvania
Offers Print

The York Dispatch

News · Founded in 1876 by Hiram Young, The York Dispatch is the longest continuously published newspaper in York County. A longtime evening publica...
Active in Pennsylvania
Offers Print

Echo Pilot

News · The acquisition of EchoPilot by Daniamant was effective as of September 1, 2017 and involved all design, development, production, stock, pat...
Active in Pennsylvania
Offers Print

New Pittsburgh Courier

News · The New Pittsburgh Courier is leaner, more sophisticated, more localized in its thrust. But it still offers an authoritative, responsible vo...
Active in Pennsylvania
Offers Print

Bicycling PA

Advertising · Bicycling possesses an unmatched mix of passion and expertise and guarantees the millions of cyclists in its community the ride of their liv...
Active in Pennsylvania
Offers Print

Runner’s World PA

Entertainment · Runner's World is a globally circulated monthly magazine for runners of all skills sets, published by Hearst in Easton, Pennsylvania, in the...
Active in Pennsylvania
Offers Print

Altoona Mirror

News · The Altoona Mirror is a 147-year-old communication, marketing, and manufacturing company, primarily serving Blair and surrounding communitie...
Active in Pennsylvania
Offers Print
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What are the different types of print advertising?

Below we list some types of print advertising that are popular today:

Newspaper Ads: These can vary in size, from small quarter-page ads to full pages or even two-page spreads. They can be placed locally in daily or weekly newspapers and even nationally in major publications.

Magazine Ads: Like newspaper ads, these can vary in size and design. Magazines often target audiences with specific interests, providing advertisers a chance to target their marketing towards a niche group.

Flyers and Brochures: Typically single or double-sided, these promote a specific product, service, or event. They can be handed out in person, mailed, or placed in strategic locations.

Posters: Larger in size, they're designed to catch the eye in public spaces like bus stops, train stations, or inside stores.

Direct Mail: Personal and direct, this can be letters, postcards, or brochures mailed directly to potential customers' homes.

Inserts: These are special features often accompanying newspapers or magazines. Inserts might be whole mini-magazines, product catalogs, or special promotions targeting the marketing of a specific brand, event, or offer. As they are physically separate from the main publication, inserts often feel more exclusive or valuable to the reader.

Is print advertising cheaper than digital marketing?

Looking at the costs of print advertising against digital marketing, it's evident that print often has a higher upfront cost. This accounts for design, printing, and distribution fees. But that's not the whole story. Despite the initial costs, a strategically placed print ad, be it in a newspaper or a brochure, can have lasting effects, gaining attention over a longer span compared to digital ads which might have limited longevity.

Digital marketing stands for easy audience targeting with unparalleled real-time analysis and campaign measurement. However, print advertising offers greater credibility for your brand, and consumers generally trust print media more, translating to greater brand loyalty.

In summary, the actual cost varies based on a company's needs. While digital marketing might deliver faster and more measurable outcomes, print advertising can foster deeper connections with the end consumer. The best strategy? Perhaps a blend of both.

How can print advertising complement my digital marketing strategies?

In an era where digital marketing garners all the spotlight, there are grand opportunities to differentiate yourself by blending your digital marketing with traditional print advertising. By melding the two mediums, you can amplify your reach and campaign impact. Here are some smart ways print advertising can complement your digital approach:

Enhanced Credibility: Many consumers still view print media as more trustworthy than online sources. By being present in both mediums, your brand may appear more genuine and reliable.

Target Audience Focus: While digital ads often target broadly, print advertising can help you hone in on a more specific audience. Through local newspapers, you can target residents of a certain city or town, and magazine advertising allows you to target specific groups interested in various niches.

Lasting Exposure: Digital ads are time limited, but a printed ad in a newspaper or magazine can remain visible for days, weeks, or even months, providing multiple exposure opportunities.

Synergy: Use QR codes in your print ads to direct traffic to your website, social media, or digital offers, seamlessly bridging the gap between physical and digital marketing.

Differentiation: While competitors might be focusing solely on digital marketing, a well-placed print ad can help your brand stand out and reach those less digitally engaged.

In the end, it's about creating a diversified marketing strategy. By combining the strengths of both print and digital marketing, you can uphold a more resilient, adaptable, and successful campaign.

What are the advantages of print advertising in a digital age?

Even though print advertising might seem outdated, there's still power in the physical presence of a printed ad. Print advertising can offer more precision in your marketing campaign than some other mediums. Different newspapers and magazines often cater to specific demographics and target audiences. By placing your ad in the right print medium, you connect directly with your target group.

Additionally, print provides lasting exposure. A digital ad can be swiped away with a click, but a print ad stays in the home, on the coffee table, where it can be viewed over and over for weeks on end.

Research shows that printed media often convey a sense of authority. When your brand is featured in print, it might elevate its perceived credibility in the reader's eyes. Thus, even in a digital age, print advertising remains a strong, credible, and effective marketing channel.

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