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Native

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1384 brands found
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IndustryRadar 

Advertising · Through IndustryRadar the advertisers will reach a very strong target group within your desired industry. Our readers are developers, CEO’s,...
Active in 2 locations
Offers Native
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SvenskaFans 

Sports · ”Av fans, för fans” är vårt motto.
På SvenskaFans läser du inte de vanliga sporttexterna som du hittar på de övriga sportsajterna. SvenskaFa...
Active in Sweden
Offers Native
Reaches 86% men, 14% women, 20-55 years
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iTromsø 

Advertising · Med over 125 års historie er iTromsø den eldste avisen i byen, og vår dekning av nyheter, politikk, kultur og sport er uovertruffen når det ...
Active in Tromsø
Offers Native
Reaches 52% men, 48% women, 18-65 years
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Åndalsnes Avis 

Advertising · Åndalsnes Avis har Åndalsnes som utgiversted, og dekker primært Rauma kommune. Åndalsnes Avis har 8 ansatte. Åndalsnes Avis er en del av med...
Active in Åndalsnes
Offers Native
Reaches 50% women, 50% men, 13-65 years
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Avisa Sør-Trøndelag 

Local News · Hvorfor velge oss:


Orkdalsregionens største og viktigste nyhetsleverandør.


Dekker kommunene Orkdal, Skaun, Heim, Rennebu og Rindal.


Vi...
Active in 5 locations
Offers Native
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Innherred 

Local News · Hvorfor velge oss:Lokalavisa for Levanger og Verdal.Vi har lokalkunnskap og kjenner det lokale næringslivet.Lesere som er opptatt av det som...
Active in 2 locations
Offers Native
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Aktiespararna 

Finance · Aktiespararna är det självklara valet för alla som är intresserade av aktier och privatekonomi. Vår målgrupp är inte bara ivrig, engagerad, ...
Active in Sweden
Offers Native
Reaches 80% men, 20% women, 30-55 years
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Boneo 

Real Estate Platforms · Boneo är bostadsportalen med de mest aktiva bostadsköparna. Boneos unika digitala verktyg och kanaler hittar och driver aktivt in spekulante...
Active in Sweden
Offers Native
Reaches 56% women, 44% men, 35-65 years
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Populär Historia 

Hobbies & Interests · Populär Historia ges ut en gång i månaden för personer som älskar svensk historia.
Vi skriver om människor, händelser och fenomen - allt som...
Active in Sweden
Offers Native
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PriceRunner.dk 

Price Comparison · PriceRunner.dk er Danmarks største pris- og produkt sammenligningstjeneste med 1,7 millioner besøgende hver måned. Vores ambition er at skab...
Active in Denmark
Offers Native
Reaches 60% men, 40% women, 45 years
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Malgre Tout Media | International 

Horses · Malgré Tout is French and means “in spite of everything” which ties directly into our mission: to authentically represent the equestrian wor...
Active in 2 locations
Offers Native
Reaches 91% women, 9% men, 33 years
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Karjalainen 

News · Vuonna 1874 perustettu Karjalainen on Suomen kolmanneksi vanhin suomenkielinen sanomalehti. Karjalaisen painettua lehteä ja digitaalista näk...
Active in North Karelia
Offers Native
Reaches 50% women, 50% men, 45-65 years
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Bröllopstorget 

Weddings & Marriage · Bröllopstorget är Sveriges i särklass största bröllopssajt....
Active in Sweden
Offers Native
Reaches 81% women, 19% men, 25-44 years
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Trønderbladet 

Local News · Hvorfor velge oss: Vi er Gauldalens største lokalavis.God dekning i Melhus- og Midtre Gauldal kommuneVi har lokal kunnskap og kjenner lokalt...
Active in 2 locations
Offers Native
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Fotbolltransfers.com 

Football · Sveriges största sajt om fotbollsövergångar! Här hittar du allt det senaste från Silly Season....
Active in Sweden
Offers Native
Reaches 95% men, 5% women, 15-45 years
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Vårt Land 

News · Ca 60.000 personer leser Vårt Land hver dag. Ca 43000 leser papir/eavisen daglig og ca 22000 digitalt daglig (kilde: Forbruker & Media 02/20...
Active in Norway
Offers Native
Reaches 58% women, 42% men, 16-65 years
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Steinkjer 24 

Local News · Hvorfor velge oss:


Digital nettavis for Steinkjer.


Vi har lokalkunnskapen og kjenner det lokale næringslivet.


Lesere som er opptatt av...
Active in Steinkjer
Offers Native
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Seniordeal 

Shopping · Seniordeal.se startades 2012 med målet att hjälpa Sveriges seniorer och pensionärer 55+. I dagsläget har vi ca 190 000 medlemmar som på rege...
Active in Sweden
Offers Native
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Hockeysverige 

Ice Hockey · Hockeysverige.se är Sveriges största nyhetssajt med fullt fokus på ishockey. Med i snitt över 300 000 unika besökare per vecka är det den pr...
Active in Sweden
Offers Native
Reaches 71% men, 29% women, 25-54 years
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VVS-Forum 

Construction · Plumbing Forum goal is to keep businesses and employees in the HVAC industry well informed about the outside world and the importance for th...
Active in Sweden
Offers Native
Reaches 90% men, 10% women, 45-55 years
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What is native advertising?

Native advertising is a type of online advertising where the ad content naturally blends with the content of the platform on which it is displayed, enhancing the user experience of the ad.

Unlike traditional display ads, which can stand out and interrupt the user's experience, native ads are designed to look and feel like a natural part of the website or app they are displayed on.

This form of advertising offers benefits such as higher engagement rates and better click-through rates (CTR) because users find them less intrusive. Native ads can include sponsored posts on social media, recommended articles on news sites, or other content-rich formats that fit naturally into the user's flow.

Understanding and implementing native advertising can help brands create more meaningful and less intrusive advertising experiences for their target audience.

How much does native advertising cost?

A native ad can vary in price from USD 1,500 to USD 12,000, with the price often based on factors such as the website's category, target audience, and reach. The cost can significantly increase if you wish for the ad to be visible for a longer period, or if you want to include additional services such as article production and distribution of the article across various social media channels.

We have listed hundreds of different brands on Ocast offering native advertising and recommend exploring and comparing different options as well as negotiating the price to get a good deal.

Why choose native advertising?

Native advertising is effective due to the way we humans operate and interact with online content. People always crave relevant and valuable content and, as a result, filter out a lot of content that isn't as relevant, like banners via display advertising. We tend to develop something called "banner blindness," a phenomenon where visitors systematically ignore banner ads, which has led to a drastic decrease in the effectiveness of traditional banner advertising over the years.

Native advertising is often more informative and less intrusive, which helps to educate and engage visitors, creating a positive association with the brand. In the long term, when a purchasing need arises, visitors remember the valuable content they consumed through native ads, making them more likely to consider and choose the advertised products or services.

Why is it called native advertising?

Originally, these ads were referred to as "advertorials," but as digital media grew in popularity, the term "native" (or "natives" in plural) became the common term for such ads, whether they are digital or printed.

Are native ads "hidden" ads?

Not at all! According to marketing laws, it should be clearly stated that a native ad is advertising. Hiding an ad as an innocent article can be misleading for the reader, which can harm the advertiser's brand. The goal of native advertising is to offer valuable content while the reader is aware of its commercial nature.

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