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1475 brands found

TechHive

Tech
TechHive is 100 percent committed to smart home and home entertainment gear—the rapidly expanding universe of connected devices in our living rooms, bedrooms, kitchens and even garages and bathrooms.H...

Gamepro Tv

Tech
Gamepro Tv appears to be a Spanish-language website focused on video games. The website provides news, reviews, previews, and features on the latest video games, as well as information about upcoming ...

ITworld

Tech
ITworld is an online web-based platform that enables IT influencers to share information with each other. The hottest and trending topics are the main focus of the conversation, and we've assembled a ...

A.V. Club

Entertainment
The A.V. Club is an American online newspaper and entertainment website featuring reviews, interviews, and other articles that examine films, music, television, books, games, and other elements of pop...
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Jezebel

Entertainment
Jezebel is a US-based website featuring news and cultural commentary geared towards women. It was launched in 2007 by Gawker Media under the editorship of Anna Holmes as a feminist counterpoint to tra...

Fatherly

Style & Fashion
Fatherly is the leading digital media brand that provides news, expert advice, product recommendations and other resources for parents. The company was founded in 2015 and is based in New York City.Ou...

Romper

Advertising
Romper.com is a digital destination specifically targeted towards millennial moms. The website features content created by a diverse group of contributors, providing a unique perspective on the challe...

The Dad

Advertising
The Dad is not a person; it’s a lifestyle. A lifestyle that isn’t always pretty, but more hilarious than you might expect. Sometimes it’s tough, but we’re up for the challenge.We're not trying to tell...

W

Style & Fashion
 W is an American fashion magazine that features stories about style through the lens of culture, fashion, art, celebrity, and film.W was created in 1972 by James Brady, the publisher of the sister ma...

Bundoo

Health
Bundoo is a parenting website that publishes articles on pregnancy, pediatrics, and parenting. It provides an ask-the-doctor service through Ask Bundoo.Bundoo's target audience is expecting parents an...

Mom.com

News
Mom.com is a place created by moms that offer tools to help parents raise the next generation of happy, kind, and confident kids. And while you’re here, we want to keep you up on the latest — news, en...

LittleThings

Advertising
Headquartered in New York City, LittleThings is the #1 lifestyle digital destination and first Post Cable Network (PCN) for women. LittleThings employs a growing team of 110+ media professionals and d...

MamásLatinas

Advertising
MamásLatinas is the first bilingual online destination dedicated to connecting, entertaining and empowering Latina moms. Reaching more than 5 million monthly unique visitors, MamásLatinas super-serves...

HFBoards

Sports
HFBoards is the largest ice hockey discussion forum.The Internet’s largest and long-running community for discussion surrounding ice hockey, including coverage of the NHL, college teams, and anywhere ...

Mandatory

Advertising
At Mandatory, we want to engage young men with content and stories that entertain and inspire while urging our readers, whenever possible, to get actively involved and do some good. Mandatory now mean...

Music Feeds

Entertainment
As Australia’s most visited music news website, Music Feeds' team of experienced music journalists with strong connections to everyone who’s anyone in the industry is dedicated to bringing audiences u...

TotalBeauty

Beauty
since 2007, TotalBeauty.com has believed in truth, democracy, and education with style.We are driven by a commitment to improve women's lives by covering daily breakthroughs in beauty and health, with...

The Fashion Spot

Style & Fashion
The Fashion Spot embraces the changing face of fashion by advocating for diversity and body positivity. We translate both fashion and beauty trends so everyone can implement them in the real world and...

Dogtime.com

Pets & Animals
Dogtime’s mission is to keep pets out of shelters and get them adopted to good homes by providing novice and experienced owners alike with the important information needed to make them, and their pets...

GameRant

Entertainment
Video games had humble beginnings, as anyone playing Pong in a dimly lit bar in the 1970s can tell you. From those roots, gaming has grown to be perhaps the dominant form of artistic and cultural expr...

What is video advertising?

Video advertising is a marketing strategy where companies use video clips to showcase their products, services, or brand. These videos can be displayed on various platforms, such as social media, YouTube, television, and other video-sharing services.

Video advertising is effective in conveying a message in an engaging and understandable way, which can increase brand awareness, sales, and customer engagement. Videos also provide the opportunity to showcase a product or service in action, tell a story, and create an emotional connection with the viewer, making it one of the better tools in marketing.

What are the benefits of video advertising compared to other types of advertising?

Video advertising has the unique ability to capture the viewer's attention in a way that traditional text or image ads cannot. If a picture says more than a thousand words, then how many words does a video say?

Dynamic and visual content has the potential to tell more than just a story while evoking emotions in a viewer. In this way, your message can be significantly enhanced. Additionally, videos are more likely to be shared on social media, increasing the reach and exposure of your ad. When it comes to sharing complex information about a service, the video format is superior.

In situations where an image or text doesn't always convey the entire message. On the other hand, a video provides the opportunity to show the features, benefits, and unique characteristics of a service in a way that is easier to understand.

What are the best places to display video ads?

It depends on the target audience and where they are online. Common places are social media such as Facebook, TikTok, Instagram, and LinkedIn, but also YouTube and other video platforms. In addition to this, many media/websites also offer video advertising via either web TV or commercials on streaming sites.

What is the cost of a video ad?

The cost of advertising through video can vary greatly depending on the platform.

On YouTube, for example, a cost-per-view (CPV) model is often used where advertisers pay for each time someone watches their ad. Prices can vary, but an average CPV can range from 0.01 to 0.30 USD.

On Facebook, ad prices can vary depending on several factors, including the size of the target audience and the reach of the ad. They use a bidding model where advertisers can set a budget and bid to reach their desired audience.

On TikTok, advertising is still relatively new and the pricing structure can be less transparent than on other platforms. Prices can vary depending on the size and scope of the campaign, as well as geographical and demographic factors.

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