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East Oregonian

News · The East Oregonian (EO) is a daily newspaper published in Pendleton, Oregon, United States and covering Umatilla and Morrow counties. The EO...
Active in Oregon
Offers Video

The Oregonian

News · The Oregonian is a daily newspaper based in Portland, Oregon, United States, owned by Advance Publications. It is the oldest continuously pu...
Active in Portland, OR
Offers Video

The News-Review

News · The News-Review is the daily newspaper for Douglas County, a county larger than the state of Connecticut. The county stretches from the Paci...
Active in Oregon
Offers Video

Statesman Journal

News · The Statesman Journal is the major daily newspaper published in Salem, Oregon, United States. Founded in 1851 as the Oregon Statesman, it la...
Active in Oregon
Offers Video
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Curry Coastal Pilot

News · The Curry Coastal Pilot is a general interest newspaper serving the community, Brookings-Harbor, at the southwestern corner of Oregon. Our n...
Active in Oregon
Offers Video

Portland Tribune

News · The Portland Tribune is an award-winning community newspaper serving the city of Portland and surrounding areas in Multnomah, Clackamas and ...
Active in Portland, OR
Offers Video

Portland Business Journal

News · The Portland Business Journal, where you'll find the latest breaking business news, updated throughout the day, this week's top stories from...
Active in Portland, OR
Offers Video

Capital Press

News · The Capital Press is a weekly agricultural newspaper covering the West Coast of the United States, and published in Salem, Oregon. The newsp...
Active in Oregon
Offers Video

The Source Weekly

News · The Source Weekly is a weekly newspaper based in Bend, Ore., covering news, art, music, events, outdoors and other issues of interest to rea...
Active in Oregon
Offers Video

Daily Emerald

News · The Emerald has served the University of Oregon with news and information since 1900. Our mission is to train students, serve the UO communi...
Active in Oregon
Offers Video

The Newport Daily News

News · The Newport Daily News is a six-day daily newspaper serving Newport County, Rhode Island. It publishes in the mornings on weekdays (Monday t...
Active in Rhode Island
Offers Video

The Providence Journal

News · The Providence Journal, colloquially known as the ProJo, is a daily newspaper serving the metropolitan area of Providence, Rhode Island, and...
Active in Rhode Island
Offers Video

The Westerly Sun

News · The Westerly Sun is a seven-day daily newspaper published in Westerly, Rhode Island, United States, covering portions of Washington County, ...
Active in Rhode Island
Offers Video

Greenville News

News · The Greenville News is a daily morning newspaper published in Greenville, South Carolina. After The State in Columbia and Charleston's The P...
Active in South Carolina
Offers Video

Independent-Mail

News · The Anderson Independent-Mail started in 1899 when G. Pierce Brown began publishing the afternoon Anderson Daily Mail. Later, Wilton E. Hall...
Active in South Carolina
Offers Video

Aberdeen American News

News · The American News is a newspaper in Aberdeen, South Dakota, published by Gannett of McLean, Virginia. It is published four days a week, Tues...
Active in South Dakota
Offers Video

Argus Leader

News · The Argus Leader is the daily newspaper of Sioux Falls, South Dakota. Owned by Gannett, it was the state's largest newspaper by total circul...
Active in South Dakota
Offers Video

Black Hills Pioneer

News · Established in 1876, the paper is the oldest business in West River South Dakota and the only locally owned and operated newspaper in the te...
Active in South Dakota
Offers Video

Brookings Register

News · The Brookings Register is a newspaper of South Dakota. The newspaper's offices are in Brookings, South Dakota.The newspaper is used for publ...
Active in South Dakota
Offers Video

Mitchell Daily Republic

News · The Mitchell Daily Republic is a daily newspaper published in Mitchell, South Dakota. The paper's circulation is reported to be 9,859 and pr...
Active in South Dakota
Offers Video

What is video advertising?

Video advertising is a marketing strategy where companies use video clips to showcase their products, services, or brand. These videos can be displayed on various platforms, such as social media, YouTube, television, and other video-sharing services.

Video advertising is effective in conveying a message in an engaging and understandable way, which can increase brand awareness, sales, and customer engagement. Videos also provide the opportunity to showcase a product or service in action, tell a story, and create an emotional connection with the viewer, making it one of the better tools in marketing.

What are the benefits of video advertising compared to other types of advertising?

Video advertising has the unique ability to capture the viewer's attention in a way that traditional text or image ads cannot. If a picture says more than a thousand words, then how many words does a video say?

Dynamic and visual content has the potential to tell more than just a story while evoking emotions in a viewer. In this way, your message can be significantly enhanced. Additionally, videos are more likely to be shared on social media, increasing the reach and exposure of your ad. When it comes to sharing complex information about a service, the video format is superior.

In situations where an image or text doesn't always convey the entire message. On the other hand, a video provides the opportunity to show the features, benefits, and unique characteristics of a service in a way that is easier to understand.

What are the best places to display video ads?

It depends on the target audience and where they are online. Common places are social media such as Facebook, TikTok, Instagram, and LinkedIn, but also YouTube and other video platforms. In addition to this, many media/websites also offer video advertising via either web TV or commercials on streaming sites.

What is the cost of a video ad?

The cost of advertising through video can vary greatly depending on the platform.

On YouTube, for example, a cost-per-view (CPV) model is often used where advertisers pay for each time someone watches their ad. Prices can vary, but an average CPV can range from 0.01 to 0.30 USD.

On Facebook, ad prices can vary depending on several factors, including the size of the target audience and the reach of the ad. They use a bidding model where advertisers can set a budget and bid to reach their desired audience.

On TikTok, advertising is still relatively new and the pricing structure can be less transparent than on other platforms. Prices can vary depending on the size and scope of the campaign, as well as geographical and demographic factors.

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