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Programmatic

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535 brands found

Bergensavisen

Local News · Vi hjelper bedrifter med annonsering og markedsføring i hele Norge. Amedia er den største utgiveren av lokale medier i Norge, med aviser som...
Active in Bergen
Offers Programmatic

Ljusdals-Posten

Local News · Vi bevakar Ljusdals kommun och finns som sajt, app, i nyhetsbrev och sociala medier....
Active in Ljusdal
Offers Programmatic
Reaches 54% men, 46% women, 35-65 years

Smålands-Tidningen

Local News · SmT kommer ut tre dagar per vecka och betecknas som oberoende liberal. Vi skall erbjuda våra läsare och annonsörer ett brett utbud av innehå...
Active in 4 locations
Offers Programmatic
Reaches 54% men, 46% women, 35-65 years

EliteProspects.com

Ice Hockey · Elite Prospects went online in 1999 and is now the largest ice hockey database in the world. The site lists player statistics ranging all th...
Active in Sweden
Offers Programmatic
Reaches 92% men, 8% women, 20-36 years
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Smålänningen

Local News · Smålänningen startades 1921 av Elfrid Dürango, 1935 införlivades även Älmhults tidning. I dag trycks tidningen i 12 200 exemplar och läses a...
Active in 3 locations
Offers Programmatic
Reaches 53% men, 47% women, 35-65 years

Bytbil.com

Buying/Selling Cars · Bytbil - Massor av bilar från Sveriges bilhandlare. Att köpa ny bil ska vara enkelt och roligt. Därför finns bytbil.com – en mötesplats för ...
Active in Sweden
Offers Programmatic
Reaches 67% men, 33% women, 35-54 years

Hudiksvalls Tidning

Local News · Hudiksvalls Tidning (HT) är en lokaltidning i Hudiksvall, grundad 1909. Vi bevakar Hudiksvalls och Nordanstigs kommuner och finns som sajt, ...
Active in Hudiksvall
Offers Programmatic
Reaches 50% women, 50% men, 35-65 years

Bladet

Local News · Hvorfor velge oss: 7 av 10 Stjørdalinger leser Bladet hver uke.Nettavisen bladet.no er en av de mest leste nettavisene i Værnesregionen.Vi h...
Active in 3 locations
Offers Programmatic

Huuto.net

Marketplaces · Huuto.net tarjoaa mainostajalle laajan ja kohdennettavan mainoskanavan yhdessä Suomen suurimmista vertaiskauppapaikoista. ...
Active in Finland
Offers Programmatic
Reaches 50% women, 50% men, 13-65 years

Dagens Juridik

National News · Under ledning av chefredaktör Eric Tagesson rapporterar Dagens Juridik dagligen om aktuella rättsfall och juridiska nyheter. Sveriges tyngst...
Active in Sweden
Offers Programmatic
Reaches 52% men, 48% women, 30-65 years

Tradera

Shopping · Tradera är en av Nordens största marknadsplatser där du köper & säljer unika saker och fynd. Med Tradera så når du kunden vid köptillfället....
Active in Sweden
Offers Programmatic
Reaches 51% women, 49% men, 18-65 years

Tranåsaktuellt

Local News · Tranåsaktuellt...
Active in Tranås
Offers Programmatic
Reaches 55% women, 45% men, 35-65 years

Länstidningen Östersund

Local News · Länstidningen Östersund (LT), egentligen Nya Länstidningen i Östersund, är en morgontidning som ges ut i Östersund sedan 1924. Tidningens po...
Active in Östersund
Offers Programmatic
Reaches 56% women, 44% men, 35-65 years

Tidningen Härjedalen

Local News · Tidningen Härjedalen, TH, är en dagstidning som getts ut sedan år 1944. Vi bevakar Härjedalen och finns som papperstidning, e-tidning, sajt,...
Active in Harjedalen
Offers Programmatic
Reaches 55% men, 45% women, 35-65 years

Veckans Nu!

Celebrity Gossip · Veckans NU! is the glamorous celebrity magazine that keeps a close eye on the latest in Hollywood. Always with the best pictures, the hottes...
Active in Sweden
Offers Programmatic
Reaches 79% women, 21% men, 35-64 years

Nya Ludvika Tidning

Local News · Nya Ludvika Tidnings nyhetssajt. Vi bevakar Ludvika och Smedjebackens kommun och finns som sajt, app, i nyhetsbrev och i sociala medier....
Active in 2 locations
Offers Programmatic
Reaches 52% men, 48% women, 35-65 years

Bärgslagsbladet/Arboga Tidning

Local News · Bärgslagsbladet, grundad 1890, och Arboga Tidning, grundad 1850, har samarbetat sedan 1970. I dag har vi en gemensam redaktion i Köping. Bär...
Active in 3 locations
Offers Programmatic
Reaches 52% women, 48% men, 35-65 years

Avisa Nordland

Local News · Amedia Salg hjelper bedrifter med annonsering og markedsføring. Amedia er den største utgiveren av lokale medier i Norge, med aviser som les...
Active in Bodø
Offers Programmatic

Fjordingen

Advertising · Fjordingen er lokalavisa for Indre Nordfjord, og dekkjer i hovudsak Stryn og Hornindal kommunar. Vi er 9 tilsette og har kontorlokaler i 2. ...
Active in Stryn
Offers Programmatic
Reaches 65% men, 35% women, 44-45 years

Driva Eget

Advertising · Driva Egets vision är att hjälpa så många människor och företag som möjligt att uppnå sin fulla potential. Vi gör det genom att samla och sk...
Active in Sweden
Offers Programmatic
Reaches 54% women, 46% men, 25-54 years
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What is programmatic advertising?

Programmatic advertising is automated technology used to buy and sell advertising space online. The technology is used to target ads to specific audiences, enabling advertisers to deliver the right message at the right time.

What is the difference between programmatic advertising and traditional digital advertising?

Traditional digital advertising often consists of a manual process, purchasing advertising space, which could be time-consuming. Programmatic advertising automates the buying process by using data and machine learning to buy advertising space in real time, optimizing advertising campaigns.

What are the benefits of programmatic advertising?

Programmatic advertising offers several benefits, such as improved targeting and personalization, increased efficiency through automation, better use of data to reach the right audience and real-time analytics to quickly adjust campaigns. This leads to more relevant ads for the recipients.

What are the most common types of ad formats used in programmatic advertising?

A variety of ad formats are used in programmatic advertising, including display ads (banners), video ads, native ads, and mobile ads. Ads can also be interactive or with more advanced graphics, animation or video elements. The choice of format depends on the campaign's target group, design and purpose.

How do you measure the success of a programmatic advertising campaign?

The success of a programmatic ad campaign is measured by various key performance indicators (KPIs), such as conversion rate, click-through rate (CTR), impressions, cost per click (CPC) and cost per thousand impressions (CPM). Advanced metrics can also include engagement rate, quality of traffic generated, and ROI (Return on Investment). Analysis of this data helps to understand how effectively the campaign reaches and engages the desired target group and how well it meets the set business goals.

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