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545 brands found
Ljungby NU
Local News · Om Ljungby NU
Ljugby NU är Ljungbys gratisutdelade nyhetstidning – som papperstidning och på webben. Här hittar du lokala nyheter som berör och engagerar - alltid med ett lokalt fokus och tillgängligt för alla....
HockeyNews
Ice Hockey · Om oss
Hockeynews.se är en ledande nyhetsplattform för hockeyentusiaster i Sverige, med en engagerad och lojal målgrupp. Vi erbjuder skräddarsydda annonseringslösningar för att maximera din synlighet.Varför ...
47,000
Followers
Instagram (Manual)
78%
Men
22%
Women
25-65 years
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Sunnhordland
Local News · Om Sunnhordland
Mediehuset Sunnhordland er den største mediekanalen mellom Bergen og Haugesund. Avisa Sunnhordland dekkjer heile regionen, som inkluderer kommunane Stord, Fitjar, Bømlo, Tysnes og Kvinnherad. Lokalavi...
TVSPORTEN
Sports · Om TVSPORTEN
Målet med TVsporten.dk er at være Danmarks absolut bedste guide til live sport/kampe på TV. Vi bestræber os på i vores udvalg at dække de mest populære sportsgrene og ligaer. Vi arbejder hårdt på alti...
90%
Men
10%
Women
24-65 years
Solidsport
Sports · Empower your brand in sports world
Solidsport was founded by the vision of making all sports available at all levels via live streaming. With a free streaming platform and a simple broadcasting app, everyone can broadcast any sports l...
60%
Men
40%
Women
25-65 years
Byggtipsen.se
Construction · About Byggtipsen.se
Byggtipsen is an online magazine that focuses on everything in construction, interior design, renovation, and small and large projects for houses and gardens. At Byggtipsen, we share product reviews, ...
63%
Men
37%
Women
40-65 years
New York Daily News
Local News · New Yorks hometown newspaper; the eyes, the ears, and the honest voice of NY
New York Daily News is one of New Yorks most iconic media brands that creates and executes integrated marketing programs that drive conversions and results. As one of the most trusted brands in New Yo...
The Local
International News · About The Local
The Local is the go-to site for expats, international professionals and students living or planning a move to the nine countries we serve across Europe....
50%
Men
50%
Women
35-44 years
Krak
Business · Om Krak
Vi hjælper din virksomhed med at være synlig online! Krak er et nordisk techselskab, som hjælper små og mellemstore firmaer med digital markedsføring. Krak har også en søgetjeneste, som filtrerer og p...
14,500,000
Total reach
Manual Input
54%
Men
46%
Women
18-65 years
Pixelhouse ApS
Classifieds
Pixelhouse er et lille, sønderjysk web- og marketing bureau, som arbejder med services som SEO (søgemaskineoptimering), hastighedsoptimering, grafisk design og web design i Fredericia. Vi laver alt fr...
50%
Men
50%
Women
18-52 years
MGDK
Classifieds
MGDK er Danmarks største uafhængige underholdningsmediehus. Vi leverer digitale nyheder 24/7, til den brede danske befolkning, samt til vores Skandinaviske naboer, Norge og Sverige. Med differenti...
50%
Men
50%
Women
35-65 years
BILLED-BLADET
Celebrity Gossip · BILLED-BLADET - Denmarks Royal weekly magazine about celebrities and royals
Positivity is at the heart of BILLED-BLADET, Denmark's Royal Weekly and online at billedbladet.dk , when everything about the famous and royals is served in words and pictures 24/7. BILLED-BLADET, tre...
308,000
Total reach (readership) per week
Other
32%
Men
68%
Women
13-65 years
Magasinet Liv – Nyhedsbrev og Website
Women's Health · Om Magasinet Liv
LIV har siden 2010 været livsstilsmagasinet til kvinder 40+. Det er troværdigt og ærligt skrevet til danske kvinder om livsstil skønhed, sundhed, mode, mad, bolig og rejser. LIV er inspiration, guides...
50%
Men
50%
Women
13-65 years
dba.dk
Shopping · DBA
Danmarks største handelsplads med nye og brugte varer, der spænder lige fra festkjoler til firehjulstrækkere. Med 2.1 millioner unikke brugere hver måned, og over 3 millioner app downloads, har vi for...
51%
Men
49%
Women
20-65 years
Carup.se
Advertising
Carup är en av Sveriges största motorsajter. Omkring 300 000 unika användare besöker oss varje vecka. Hos oss är allt material öppet och gratis för läsarna att ta del av. Vi är ofta först med de störs...
50%
Men
50%
Women
25-34 years
TVGUIDE.DK LTD
Classifieds · About TVGUIDE.DK
Danmarks største TV guide og entertainment portal med fokus på TV, streaming tv og gossip....
50%
Men
50%
Women
35-65 years
Bilbasen.dk
Automotive · Bilbasen.dk
Bilbasen er Danmarks største markedsplads for handel med biler. Mere end 700.000 danskere søger hver måned efter biler på Bilbasen, og der er i øjeblikket over 60.000 biler til salg. I 2022 blev mere ...
68%
Men
32%
Women
20-65 years
SE og HØR
Celebrity Gossip · About SE og HØR
sh.dk is one of Denmarks largest entertainment and news sites with all the latest about celebrities, royalty, crime, society and news. We are there where it happens, when it happens....
251,000
Total reach (readership) per week
Other
42%
Men
58%
Women
13-60 years
What is programmatic advertising?
Programmatic advertising is automated technology used to buy and sell advertising space online. The technology is used to target ads to specific audiences, enabling advertisers to deliver the right message at the right time.
What is the difference between programmatic advertising and traditional digital advertising?
Traditional digital advertising often consists of a manual process, purchasing advertising space, which could be time-consuming. Programmatic advertising automates the buying process by using data and machine learning to buy advertising space in real time, optimizing advertising campaigns.
What are the benefits of programmatic advertising?
Programmatic advertising offers several benefits, such as improved targeting and personalization, increased efficiency through automation, better use of data to reach the right audience and real-time analytics to quickly adjust campaigns. This leads to more relevant ads for the recipients.
What are the most common types of ad formats used in programmatic advertising?
A variety of ad formats are used in programmatic advertising, including display ads (banners), video ads, native ads, and mobile ads. Ads can also be interactive or with more advanced graphics, animation or video elements. The choice of format depends on the campaign's target group, design and purpose.
How do you measure the success of a programmatic advertising campaign?
The success of a programmatic ad campaign is measured by various key performance indicators (KPIs), such as conversion rate, click-through rate (CTR), impressions, cost per click (CPC) and cost per thousand impressions (CPM). Advanced metrics can also include engagement rate, quality of traffic generated, and ROI (Return on Investment). Analysis of this data helps to understand how effectively the campaign reaches and engages the desired target group and how well it meets the set business goals.
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