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Explore our list of leading newspapers to advertise on. Search, compare, and choose the best newspaper for your company
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The Daily News of Newburyport
News
The Daily News of Newburyport is a 6-day-per week daily newspaper that covers Newburyport and its surrounding communities of Amesbury, Salisbury, Newbury, West Newbury, Rowley, Georgetown, Groveland, ...
The Eagle-Tribune
News
The two-time Pulitzer Prize-winning Eagle-Tribune covers the Merrimack Valley of Massachusetts and southern New Hampshire. With offices based in North Andover, Mass., and Derry, N.H., our core coverag...
The Enterprise
News
The Enterprise is an afternoon daily newspaper published in Brockton, Massachusetts. It is considered a newspaper of record for Brockton and nearby towns in northern Bristol and Plymouth counties, and...
Gloucester Daily Times
News
The Gloucester Daily Times is an award-winning six-day morning newspaper based in Gloucester, Mass., that has been serving the communities of Cape Ann — Gloucester, Rockport, Essex, and Manchester-by-...
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The Herald News MA
News
The smaller of the two main newspapers in Massachusetts' South Coast, The Herald News is a daily newspaper based in Fall River, Massachusetts. Its coverage area includes Fall River and the nearby town...
The MetroWest Daily News
News
The MetroWest Daily News is an American daily newspaper published in Framingham, Massachusetts, serving the MetroWest region of suburban Boston. The newspaper is owned by Gannett.The newspaper covers ...
The Milford Daily News
News
The Milford Daily News is an American daily newspaper covering Milford, Massachusetts, and several nearby towns in Norfolk and Worcester counties. The newspaper is managed and printed by The MetroWest...
The Patriot Ledger
News
The Patriot Ledger is a daily newspaper in Quincy, Massachusetts, that serves the South Shore. It publishes Monday through Saturday.Known for its thorough news coverage of the 26 communities south of ...
The Recorder
News
The Greenfield Recorder is an American daily newspaper published Monday through Saturday mornings in Greenfield, Massachusetts, covering all of Franklin County, Massachusetts. It is owned by Newspaper...
The Republican
News
The Republican is a newspaper based in Springfield, Massachusetts covering news in the Greater Springfield area, as well as national news and pieces from Boston, Worcester and northern Connecticut. It...
The Salem News
News
The Salem News covers 13 communities on the North Shore — Salem, Beverly, Danvers, Peabody, Ipswich, Hamilton, Wenham, Marblehead, Swampscott, Middleton, Topsfield, Boxford and Manchester. We are base...
Sentinel & Enterprise
News
The Sentinel & Enterprise is a morning daily newspaper published in Fitchburg, Massachusetts, with a satellite news bureau in Leominster, Massachusetts. The newspaper covers local news in Fitchburg, L...
Midland Reporter-Telegram
News
The Midland Reporter-Telegram, acquired by Hearst in 1979, is located in the heart of the vast 54-county Permian Basin of West Texas, a geological region producing 70 percent of the oil in Texas.The n...
The News-Times
News
The News-Times is a daily newspaper based in Danbury, Connecticut, United States. It is owned and operated by the Hearst Corporation.The paper covers Danbury, a city in Fairfield County in southwester...
The Norwalk Hour
News
The Norwalk Hour, a daily newspaper in Fairfield County, Connecticut, circulates primarily in the City of Norwalk and the surrounding communities of Wilton, Darien, New Canaan, Weston and Westport....
The Pioneer
News
The Pioneer is a 6-day a week newspaper covering Big Rapids, greater Mecosta County, Osceola County and parts of Lake and Newaygo Counties.With a focus on local news and people, the Pioneer is the lea...
Plainview Herald
Advertising
The Plainview Herald was acquired by Hearst in 1979. The Texas newspaper is published in the nation’s largest cotton-growing region and on the edge of the nation’s heaviest concentration of cattle-fee...
The Register Citizen
News
The Register Citizen is a multimedia news organization that serves the Greater Torrington “Northwest Corner” and Litchfield County in Connecticut with local, state and enterprise news. The Register Ci...
San Antonio Express-News
News
San Antonio Express-News has been the voice of South Texas since 1865 and provides news and information to a community of more than 2 million people.San Antonio is the largest major U.S. city with a H...
Stamford Advocate
News
The Advocate is a seven-day daily newspaper based in Stamford, Connecticut. The paper is owned and operated by Hearst Communications, a multinational corporate media conglomerate with $4 billion in re...
What are the advantages of newspaper advertising?
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
How much does it cost to advertise in a newspaper?
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
What are the different formats in newspaper advertising?
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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