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Explore our list of leading newspapers to advertise on. Search, compare, and choose the best newspaper for your company
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The Mountaineer
News
The Mountaineer is a newspaper based in Waynesville, North Carolina. The newspaper is owned by The Mountaineer Publishing Company. Our first online publication, MPC Online, was launched in the mid 90’...
Daily Record
News
The Daily Record is a seven-day morning daily newspaper of the USA Today Network located in Parsippany-Troy Hills, New Jersey. The Daily Record serves the greater Morris County area of northern New Je...
The Record NJ
News
The Record (also called The North Jersey Record, The Bergen Record, The Sunday Record (Sunday edition) and formerly The Bergen Evening Record) is a newspaper in New Jersey, United States. Serving Berg...
The Times
News
The Times is a daily newspaper owned by Advance Publications that serves Trenton and the Mercer County, New Jersey area, with a strong focus on the government of New Jersey. The paper had a daily circ...
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The Hunterdon County Democrat
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The Hunterdon County Democrat is a weekly newspaper that serves Hunterdon County, New Jersey. Currently owned by Penn Jersey Advance, Inc., its offices are in Raritan Township. It is one of the larges...
Albuquerque Journal
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The Albuquerque Journal is the largest newspaper in the U.S. state of New Mexico.The Albuquerque Journal is published Monday through Saturday with a Sunday edition called the Sunday Journal. In additi...
Asheville Citizen-Times
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The Asheville Citizen-Times is an American, English-language daily newspaper of Asheville, North Carolina. It was formed in 1991 as a result of a merger of the Morning Asheville Citizen and the Aftern...
Salisbury Post
News
The Salisbury Post is an American, English language daily newspaper, founded in 1905, in Salisbury, North Carolina that serves the city and other municipalities in Rowan County, as well as the county ...
Bismarck Tribune
News
The Bismarck Tribune is a daily newspaper with a weekly audience of 82,000 unique readers, printed daily in Bismarck, North Dakota. Owned by Lee Enterprises, it is the only daily newspaper for south-c...
Dayton Daily News
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The Dayton Daily News (DDN) is a daily newspaper published in Dayton, Ohio, United States. It is owned by Cox Enterprises, Inc., a privately held global conglomerate headquartered in Atlanta, Georgia,...
Cleveland Jewish News
News
The Cleveland Jewish Publication Company is organized for the purpose of performing a public service to the Jewish community of Northeast Ohio and shall:Provide the Jewish community of Northeast Ohio ...
Argus Observer
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The Argus Observer is the daily newspaper of Ontario, Oregon, United States.The newspaper was established on January 6, 1897, and went through several names and owners before becoming the Argus Observ...
The Oregonian
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The Oregonian is a daily newspaper based in Portland, Oregon, United States, owned by Advance Publications. It is the oldest continuously published newspaper on the U.S. west coast, founded as a week...
Willamette Week
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Willamette Week (WW) is an alternative weekly newspaper and a website published in Portland, Oregon, United States, since 1974. It features reports on local news, politics, sports, business, and cultu...
The Valley Breeze of Pawtucket
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In August 2009, The Valley Breeze founded its 5th newspaper, serving Pawtucket, R.I. Each week more than 9,000 papers are distributed there today.All told, we now distribute nearly 60,000 community ne...
Spartanburg Herald-Journal
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The Spartanburg Herald-Journal is a daily newspaper, the primary newspaper for Spartanburg, South Carolina, United States.The origins of the paper lie with The Spartan, a weekly paper reportedly first...
The Oak Ridger
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The Oak Ridger is an American daily newspaper published Mondays through Fridays in Oak Ridge, Tennessee. It is owned by Gannett. Its editor and publisher is Darrell Richardson.The Oak Ridger was estab...
Wilson Post
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The Wilson Post is Wilson County’s local newspaper. Published every Wednesday, The Post started as The Wilson World in 1979 and was purchased by Main Street Media of Tennessee in May 2013.Main Street ...
McKinney Courier-Gazette
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The McKinney Courier-Gazette is a daily newspaper published in McKinney, Texas, covering Collin County.1013 Communications acquired it from American Community Newspapers in 2011. The newspaper has a d...
Tyler Morning Telegraph
News
The Tyler Morning Telegraph is a daily newspaper based in Tyler, Texas, United States. It is privately owned by M. Roberts Media.The Tyler Morning Telegraph has been in publication since 1929, but the...
What are the advantages of newspaper advertising?
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
How much does it cost to advertise in a newspaper?
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
What are the different formats in newspaper advertising?
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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