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2345 brands found
The Pioneer Woman
Entertainment
Ree Drummond is a blogger, photographer and celebrity chef who first grew a fanbase around her award-winning blog, The Pioneer Woman, which she launched in 2006. In her blog she shared what family lif...
Popular Mechanics
Tech
Popular Mechanics has been the authority on how your world works. We bring our audience the latest news on innovations and inventions across the automotive, DIY, science, technology, and outdoor space...
Prevention
Entertainment
70 years, the Prevention brand has been a leading provider of trustworthy health information, empowering readers with practical strategies to improve their physical, mental, and emotional well-being. ...
Redbook
Entertainment
Redbook is an American women's magazine that is published by the Hearst Corporation. It is one of the "Seven Sisters", a group of women's service magazines. It ceased print publication as of January 2...
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Road and Track
Automotive
Road & Track is written for the automotive enthusiast and contains information about cars and driving blended with wide-ranging feature stories, entertainment and racing coverage. Road & Track's road ...
Runner’s World PA
Entertainment
Runner's World is a globally circulated monthly magazine for runners of all skills sets, published by Hearst in Easton, Pennsylvania, in the United States. Before its acquisition by Hearst, it was fou...
Seventeen
News
Seventeen is an American bimonthly teen magazine based in New York City. The magazine's reader-base is 13-to-19-year-old females and is published by New York City-based Hearst Magazines. It debuted in...
Town & Country
Entertainment
Town & Country is the authority on the meaning of modern society. We showcase a world of exceptional people and exclusive places, and examine how tastes, family traditions, status symbols, important i...
VERANDA
Entertainment
Veranda is an American lifestyle magazine with a focus on the home, and has a circulation of 464,357 copies as of 2020. The magazine is one of the Hearst Corporation's shelter magazine titles, alongsi...
Woman’s Day
Entertainment
Woman’s Day is an invaluable handbook for elevating the every day. Our positive POV encourages our readers to take action, brings joy into everything they do, and powers meaningful connections daily. ...
Women’s Health NY
Entertainment
Since it launched in 2005, Women's Health has been a trusted, award-winning source of information on the latest health, fitness, weight loss, nutrition, and beauty news and trends. Serving more than 4...
The Buffalo News
News
The Buffalo News is the daily newspaper of the Buffalo–Niagara Falls metropolitan area, located at 1 News Plaza in downtown Buffalo, New York. It was for decades the only paper fully owned by Warren B...
The Citizen
News
The Citizen, commonly referred to as The Auburn Citizen, is the only daily newspaper published in Auburn, New York. The paper serves Cayuga County and parts of the greater Central New York area. The p...
Columbia Daily Spectator
News
Founded in 1877, the Columbia Daily Spectator delivers news daily to thousands of readers around Columbia University, Morningside Heights, West Harlem, and beyond. Content is published five days a wee...
The Cornell Daily Sun
News
The Cornell Daily Sun is an independent daily newspaper published in Ithaca, New York by students at Cornell University and hired employees. The Sun features coverage of the university and its environ...
Daily Freeman
News
The Daily Freeman is a seven-day-a-week morning newspaper in Kingston, New York, serving all of Ulster County and parts of Greene and Columbia counties and Northern Dutchess County.The broadsheet publ...
The Daily News (Batavia)
News
The Daily News is an American, English language newspaper serving Batavia, New York and surrounding environs. Originally billed as the "Official Paper of the Village", it was known as The Batavia Dail...
The Daily Orange
News
The Daily Orange is an independent, nonprofit newspaper published in Syracuse, New York. The paper was first published in 1903 and went independent in 1971. The editorial content of The D.O. is entire...
The Daily Star
News
The Daily Star is a daily newspaper in Oneonta, New York, United States. It is owned by Community Newspaper Holdings Inc. It also owns and operates the Cooperstown Crier, a weekly newspaper in Coopers...
Democrat and Chronicle
News
The Democrat and Chronicle is a daily newspaper serving the greater Rochester, New York, area. At 245 East Main Street in downtown Rochester, the Democrat and Chronicle operates under the ownership of...
What is the cost of advertising in newsletters?
The cost of advertising in newsletters varies depending on factors such as the newsletter's reach, audience, and the publisher's brand. The price tag for advertising in a newsletter issue for a medium-sized media starts around 500 USD and can extend over about 3000 USD per dispatch.
There's also an option to purchase newsletter dispatches in packages, which can be more cost-effective. The price can also be affected by the ad's format and size as well as its position in the newsletter.
We recommend contacting the publisher directly to get an idea of the cost of advertising in their newsletters. You can also request a quote via Ocast.com to gather quotes from multiple operators and thereby review which price and package suit best. You can also browse and compare among our operators here.
By comparing different options, you can find the most cost-effective way to reach your target audience by advertising in newsletters.
How do I find a list for newsletter dispatches?
You can start by searching on various websites belonging to companies or organizations within the desired industry. Many websites offering advertising also have newsletters as part of their ad strategy. You can often find their ad channels via their media kit. If the information isn't directly available on the website, you can always reach out to the website.
However, the quickest and most effective way to find a list for newsletter dispatches is to use platforms like Ocast.com, where you can find a compilation of different operators offering newsletters as an advertising channel. On Ocast, you can easily compare different newsletters based on their reach, audience, and cost. Request a quote via Ocast to get a better understanding of the costs and compare different options against each other.
What different formats are there in a newsletter?
The different formats available in newsletters can be tailored for each campaign. Among the different formats we find:
Banner ads: Often a banner is placed at the top or bottom of the newsletter. They are excellent for quickly capturing attention and leading clicks to your website.
Embedded ads: These ads can be text-based or contain images and offers that look like a natural part of the newsletter.
Sponsored posts: This format resembles embedded ads but is often longer and can include an entire article that is purchased. Sponsored posts are great for building knowledge about your brand to a specific audience.
Product placements: Here, specific products or services can be placed in a section of the newsletter, often with an image and a short description or an offer.
You can also choose to include exclusive offers or discount codes, any video ads, or smartly placed CTA (Call to Action) buttons in newsletters to convert, drive clicks, and encourage readers to act on your content.
Why should one choose newsletter advertising in their marketing?
Through marketing via newsletters, you have the opportunity to reach potential, or current customers directly via their email inbox. The strength of this strategy lies in the ability to reach extremely specific demographics or interest groups, where each newsletter acts as a bridge between the brand and a well-defined target audience.
Therefore, newsletters often also have higher engagement and click-through rates, which in turn leads to the easy predictability of the measurability and outcome of a campaign and therefore you can also calculate ROI (return on investment) even before starting a dispatch.
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