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2339 brands found
The Athens Messenger
News
The Athens Messenger is a multi-media news organization and commercial printing facility that serves Athens County, Ohio and parts of the surrounding seven counties in southeastern Ohio.Established in...
The Daily Jeffersonian
News
The Daily & Sunday Jeffersonian is a daily newspaper published in Cambridge, Ohio, United States, serving Cambridge and the surrounding communities of Guernsey County.The Daily Jeffersonian was establ...
Chillicothe Gazette
News
The Chillicothe Gazette is Ohio's oldest newspaper,[2] published daily at Chillicothe, Ohio, the seat of Ross County, Ohio, by Gannett. The paper was founded as a weekly at Cincinnati, Ohio, then the ...
Dayton City Paper
News
Dayton City Paper offers pages full of challenges to prevailing notions, investigations of local institutions and voices that are not those of the usual figureheads in the community. Our entertainment...
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The Crescent-News
News
The Crescent-News is the largest daily newspaper in the four county area comprising Northwest Ohio and is owned by the Adams Publishing Group.The company’s main product is The Crescent-News, a daily n...
The Review OH
News
The Review is a daily local newspaper based in East Liverpool, Ohio and serving the city of East Liverpool, southern Columbiana County, Ohio and northern Hancock County, West Virginia. The paper was f...
The Chronicle-Telegram
News
With a history reaching all the way back to the founding of Elyria’s first newspaper in 1829, The Chronicle-Telegram is heir to a rich tradition. Many newspapers were published in the city over the ye...
The Courier OH
News
The Courier is a daily newspaper based in Findlay, Ohio. It is delivered primarily to Hancock County and parts of Wyandot, Putnam, Seneca, Wood, Allen and Henry counties in Ohio. It was owned and oper...
Journal News
News
Hamilton JournalNews was a daily broadsheet newspaper based in Hamilton, Ohio, and owned by Cox Media Group. The paper covered news in Hamilton and outlying areas. In September 2013, Cox Media Group O...
Record-Courier OH
News
The Record-Courier is an American daily newspaper in Portage County, Ohio, based in Kent. It is published by Gannett of Tysons Corner, Virginia, after having previously been owned by Dix Communication...
Lancaster Eagle-Gazette
News
The Lancaster Eagle-Gazette is a daily newspaper based in Lancaster, Ohio in the United States and founded in 1936. Before 1936, it was known as Lancaster Daily Eagle (1890–1936). The newspaper has ...
The Lima News
News
The Lima News is a daily newspaper covering news, sports and events in Allen, Auglaize, Hancock, Hardin, Mercer, Putnam, Shelby and Van Wert counties in Ohio.The Lima News has been servicing the Lima ...
The Morning Journal
News
The Morning Journal is a daily newspaper based in Lorain, Ohio. Originally the Lorain Journal, it was an afternoon paper which was historically more popular in an industrial town like Lorain, but swit...
Psych Central
Health
Psych Central is an independent mental health information and news website. Psych Central is overseen by mental health professionals who create and oversee all the content published on the site.At Psy...
Billboard CA
Entertainment
Billboard (stylized as billboard) is an American music and entertainment magazine published weekly by Penske Media Corporation. The magazine provides music charts, news, video, opinion, reviews, event...
ARTnews
Arts
Founded in 1902, ARTnews is the world’s oldest and most widely circulated art magazine published six times per year, with each issue covering a unique and specialized theme. Its website, ARTnews.com, ...
Variety
Entertainment
Variety is the most authoritative and trusted source of entertainment business news, recognized and respected throughout the world. Since 1905, influential producers, executives and talent in entertai...
WWD
Style & Fashion
WWD is the daily fashion media of record and the exclusive news authority in fashion, retail and beauty. As the global go-to for breaking news, trend reporting, iconic imagery and brand exclusives, WW...
Fairchild Live
Advertising
Fairchild Live brings WWD, Beauty Inc, FN and Sourcing Journal to life by connecting the titans of the industry at events designed to inform and inspire. With content curated by our distinguished edit...
The Hollywood Reporter
Entertainment
The Hollywood Reporter (THR) is a flagship entertainment media brand, offering in-depth reporting, analysis, unparalleled access, world-class photography and video, and feature exclusives in its award...
What is the cost of advertising in newsletters?
The cost of advertising in newsletters varies depending on factors such as the newsletter's reach, audience, and the publisher's brand. The price tag for advertising in a newsletter issue for a medium-sized media starts around 500 USD and can extend over about 3000 USD per dispatch.
There's also an option to purchase newsletter dispatches in packages, which can be more cost-effective. The price can also be affected by the ad's format and size as well as its position in the newsletter.
We recommend contacting the publisher directly to get an idea of the cost of advertising in their newsletters. You can also request a quote via Ocast.com to gather quotes from multiple operators and thereby review which price and package suit best. You can also browse and compare among our operators here.
By comparing different options, you can find the most cost-effective way to reach your target audience by advertising in newsletters.
How do I find a list for newsletter dispatches?
You can start by searching on various websites belonging to companies or organizations within the desired industry. Many websites offering advertising also have newsletters as part of their ad strategy. You can often find their ad channels via their media kit. If the information isn't directly available on the website, you can always reach out to the website.
However, the quickest and most effective way to find a list for newsletter dispatches is to use platforms like Ocast.com, where you can find a compilation of different operators offering newsletters as an advertising channel. On Ocast, you can easily compare different newsletters based on their reach, audience, and cost. Request a quote via Ocast to get a better understanding of the costs and compare different options against each other.
What different formats are there in a newsletter?
The different formats available in newsletters can be tailored for each campaign. Among the different formats we find:
Banner ads: Often a banner is placed at the top or bottom of the newsletter. They are excellent for quickly capturing attention and leading clicks to your website.
Embedded ads: These ads can be text-based or contain images and offers that look like a natural part of the newsletter.
Sponsored posts: This format resembles embedded ads but is often longer and can include an entire article that is purchased. Sponsored posts are great for building knowledge about your brand to a specific audience.
Product placements: Here, specific products or services can be placed in a section of the newsletter, often with an image and a short description or an offer.
You can also choose to include exclusive offers or discount codes, any video ads, or smartly placed CTA (Call to Action) buttons in newsletters to convert, drive clicks, and encourage readers to act on your content.
Why should one choose newsletter advertising in their marketing?
Through marketing via newsletters, you have the opportunity to reach potential, or current customers directly via their email inbox. The strength of this strategy lies in the ability to reach extremely specific demographics or interest groups, where each newsletter acts as a bridge between the brand and a well-defined target audience.
Therefore, newsletters often also have higher engagement and click-through rates, which in turn leads to the easy predictability of the measurability and outcome of a campaign and therefore you can also calculate ROI (return on investment) even before starting a dispatch.
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