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1399 brands found
Subjekt
Arts
Subjekt er Norges raskest voksende kunst- og kulturavis. Vi har i dag opp mot 200 000 unike lesere per måned og nærmere 800 000 sidevisninger totalt per måned. Vi når effektivt ut til en attraktiv mål...
165
Followers
Youtube (Manual)
50%
Men
50%
Women
18-44 years
Manify
Style & Fashion
Manify is een magazine en website voor mannen met artikelen over fashion, lifestyle, health en beauty....
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HP/De Tijd
National News
HP/De Tijd volgt de politieke en culturele trends nauwgezet en houdt een vinger aan de pols van de maatschappij. De redactie verbindt zich niet aan welke politieke of maatschappelijke beweging dan ook...
MBL
Marketplaces
Suomen suurin lounasopas. 270 000+ kuukausikävijää. Lue lisää https://www.lounasmenu.fi/contact-us-advertise/Largest lunch guide in Finland. More than 270 000 visitors monthly. Learn more: https://www...
50%
Men
50%
Women
25-34 years
Sächsische.de
Local News
Sächsische.de ist eine Website mit den neuesten lokalen Nachrichten und Veranstaltungen....
Otavamedia
Advertising
Otavamedia tarjoaa ammattimaista mainontaa useiden tehokkaiden kanavien kautta....
Veier24.no
Advertising
Veier 24 er den digitale plattformen som skriver om planlegging, den politiske behandlingen, prosjekteringen og mye mer. Annonser med Veier24 for å nå personer som jobber med eller er opptatt av veier...
Budbee
Marketplaces · Om Budbee
Budbee är ett last-mile delivery företag inom e-handel där vi via vår app inte bara erbjuder en sömlös leveransupplevelse utan även inspirerande innehåll och erbjudande från våra många kopplade e-hand...
550,000
Unique browsers per month
Other
40%
Men
60%
Women
25-34 years
Mandag Morgen
Local News
Mandag Morgen er en unik kombination af mediehus og tænketank som hjælper beslutningstagere med at forstå de udfordringer, vores samfund står over for, og med at udvikle nye løsninger....
GO Beauty
Beauty
GO Beauty er Danmarks største skønheds- og livstilsmagasin, onlineunivser og bookingportal. Det er en platform, hvor du kan lære mere om skønhedspleje, sundhed, kosmetiske behandlinger, kirurgi, velvæ...
Elfvoetbal
Soccer
Elfvoetbal is een tijdschrift en website over voetbal met artikelen en analyses van het laatste nieuws uit de branche....
Fabulous Mama
Parenting
Fabulous mama is het glossy lifestyle magazine voor trendy moeders met kinderen tussen de 0 en 12 jaar. fabulousmama.nl verzorgt daarbij jouw dagelijkse portie online inspiratie en glamour.Fabulous ma...
JFK
Hobbies & Interests
JFK is een Nederlands tijdschrift voor mannen maar reportages en artikelen over bekende profielen, mode en lifestyle.a...
7 TV-Dage
Television · About 7 TV-DAGE
The full overview of the week's TV, all the week's films, crime dramas, TV series and entertainment. And the most important, quick overview of the week's celebrity and royal news. That is the recipe f...
52,000
Total reach (readership) per week
Other
42%
Men
58%
Women
13-65 years
SØNDAG
Women's Health · About SØNDAG
SØNDAG is Denmark's largest women's magazine that inspires and recognizes the adult woman. Our readers are well-orientated and engaged with a great appetite for life....
24%
Men
76%
Women
13-65 years
Spis Bedre
Food & Drink · About Spis Bedre
SPIS BEDRE's food universe is aimed at everyone who wants to cook and eat tasty food at home. Both on weekdays and at the weekend, when there is better time to enjoy cooking in the kitchen....
25%
Men
75%
Women
13-65 years
Antik & Auktion
Home & Garden · About Antik & Auktion
Antik & Auktion is for everyone who is particularly interested in antiques, art and design. It is the collector's medium of choice and the indispensable and only trade magazine for antique dealers....
84,000
Total reach (readership) per issue
Other
39%
Men
61%
Women
13-65 years
JULEN
Interior Decorating · About Christmas
The magazine JULEN is the only magazine that only deals with Christmas. It is 116 pages long, has been around for 29 years and has a loyal – and growing – readership. The content is based on the fun a...
What is native advertising?
Native advertising is a type of online advertising where the ad content naturally blends with the content of the platform on which it is displayed, enhancing the user experience of the ad.
Unlike traditional display ads, which can stand out and interrupt the user's experience, native ads are designed to look and feel like a natural part of the website or app they are displayed on.
This form of advertising offers benefits such as higher engagement rates and better click-through rates (CTR) because users find them less intrusive. Native ads can include sponsored posts on social media, recommended articles on news sites, or other content-rich formats that fit naturally into the user's flow.
Understanding and implementing native advertising can help brands create more meaningful and less intrusive advertising experiences for their target audience.
How much does native advertising cost?
A native ad can vary in price from USD 1,500 to USD 12,000, with the price often based on factors such as the website's category, target audience, and reach. The cost can significantly increase if you wish for the ad to be visible for a longer period, or if you want to include additional services such as article production and distribution of the article across various social media channels.
We have listed hundreds of different brands on Ocast offering native advertising and recommend exploring and comparing different options as well as negotiating the price to get a good deal.
Why choose native advertising?
Native advertising is effective due to the way we humans operate and interact with online content. People always crave relevant and valuable content and, as a result, filter out a lot of content that isn't as relevant, like banners via display advertising. We tend to develop something called "banner blindness," a phenomenon where visitors systematically ignore banner ads, which has led to a drastic decrease in the effectiveness of traditional banner advertising over the years.
Native advertising is often more informative and less intrusive, which helps to educate and engage visitors, creating a positive association with the brand. In the long term, when a purchasing need arises, visitors remember the valuable content they consumed through native ads, making them more likely to consider and choose the advertised products or services.
Why is it called native advertising?
Originally, these ads were referred to as "advertorials," but as digital media grew in popularity, the term "native" (or "natives" in plural) became the common term for such ads, whether they are digital or printed.
Are native ads "hidden" ads?
Not at all! According to marketing laws, it should be clearly stated that a native ad is advertising. Hiding an ad as an innocent article can be misleading for the reader, which can harm the advertiser's brand. The goal of native advertising is to offer valuable content while the reader is aware of its commercial nature.
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