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1399 brands found
TTELA
Local News · Om TTELA
TTELA är dagstidningen som håller dig uppdaterad med allt som sker lokalt i Vänersborg och Trollhättan, men också i resten av världen. TTELA informerar om stort och smått, granskar aktuella ämnen och ...
134,000
Total reach (individuals) per week
Orvesto Internet API
50%
Men
50%
Women
25-49 years
Nya Dagbladet
National News · Om Nya Dagbladet
Nya Dagbladet är Sveriges bredaste helt oberoende dagstidning. NyD grundades 2012 och är oberoende humanistisk. Genom annonsering på nyadagbladet.se kan du nå hundratusentals vakna och samhällsintres...
50%
Men
50%
Women
24-45 years
Magazin24
Local News · Om Magazin24
Magazin24 är en reklamfinansierad tidning som når alla hushåll i Västra Mälardalen, både via print och digital annonsering. Vi når ca 33 000 hushåll i Köping, Arboga, Kungsör och Hallstahammar....
Tandläkartidningen
Marketplaces
Nå Sveriges tandläkare! När du annonserar i Tandläkartidningen – tandläkarnas egen kanal – når du en engagerad målgrupp, oavsett om det är via papperstidningen, webbplatsen eller nyhetsbreven. Tandläk...
50%
Men
50%
Women
20-65 years
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Oskarshamns-Nytt
Local News · Oskarshamns-Nytt
Nå ut med ditt budskap till dina kunder genom att annonsera lokalt hos oss. Vi erbjuder lokala nyheter GRATIS varje dag året runt till våra läsare. Vi kan erbjuda ditt företag en effektiv marknadsföri...
Entreprenad
Construction
Med leveranstidningen Entreprenad når du din målgrupp inom entreprenadbranschen....
Lerums Tidning
Local News · Lerums Tidning
Lerums Tidnings målsättning är att ge Lerumsborna en tidning med god journalistik och hög trovärdighet. Vi på LT:s redaktion vill kritiskt granska vad som händer i kommunen och stimulera den lokala de...
68.9
Total reach per issue
Orvesto Consumer (Manual)
48%
Men
52%
Women
13-65 years
Byggtipsen.se
Construction · About Byggtipsen.se
Byggtipsen is an online magazine that focuses on everything in construction, interior design, renovation, and small and large projects for houses and gardens. At Byggtipsen, we share product reviews, ...
63%
Men
37%
Women
40-65 years
SweClockers
Tech · Om SweClockers
SweClockers är ett svenskt community för de galet insatta inom datorer och teknik, där våra medlemmar finner och delar med sig av kunskap till varandra. Diskussionsforumet är ett av Sveriges största m...
299,000
Total reach (individuals) per week
Orvesto Internet API
JULEN
Interior Decorating · About Christmas
The magazine JULEN is the only magazine that only deals with Christmas. It is 116 pages long, has been around for 29 years and has a loyal – and growing – readership. The content is based on the fun a...
TechRadar
Tech · About TechRadar
Our world-class experts live and breathe the latest technology, and we offer clear, unbiased, useful advice, as well as tips & tricks from our in-depth product testing. Our mission is simple: to be th...
1,350,000
Total reach (individuals) per month
Other
70%
Men
30%
Women
25-44 years
ShowHeroes
Advertising · About ShowHeroes
We are a full service media house, collaborating with publishers, content creators and advertisers to bring out the best of online video. Instream and outstream. We have developed and designed a range...
36%
Men
64%
Women
25-44 years
Globalbiz Outlook
Marketplaces
Global Biz Outlook is the next-generation Digital Community that covers all industries, emerging technologies, tech solutions providers, and innovators connecting the world’s largest community of busi...
50%
Men
50%
Women
30-65 years
Notisen Media AB
Local News · Framtidens nyhetsbevakning
Notisen Media AB - ett växande nätverk av digitala nyhetssajterMed hög närvaro i svenska kommuner levererar vi nyhetstjänster som KirunaNytt.se LundNytt.se och många fler. Våra plattformar kombinerar ...
50%
Men
50%
Women
13-65 years
Soundvenue Group A/S
Music · Soundvenue Group A/S
Soundvenue er Danmarks skarpeste medie som filtrerer og forklarer det vigtigste inden for musik, mode, film og serier. I hjertet af København, placeret på Studiestræde er mere end 20+ fastansatte og...
60
Reach
Poddindex.se (Manual)
50%
Men
50%
Women
18-35 years
Smart Senior AB
Marketplaces
Smart Senior är ett Media-tech företag med fokus på målgruppen 55 plus. Med vår egenutvecklade AI databas säkerställer vi att rätt budskap når rätt person vid rätt tillfälle. Vi hjälper företag att ö...
50%
Men
50%
Women
55-65 years
Mölndals-Posten
Local News · Om Mölndals-Posten
I över 60 år har Mölndals-Posten varit lokaltidningen för Mölndal med omnejd. En prenumererad tidning med ett engagemang för nyheter, nytta och nöje. Mölndals-Posten är kommunens mest lästa tidning. G...
44%
Men
56%
Women
35-50 years
Fotosidan
Photography · Om Fotosidan
Sveriges största fotocommunity med ca 250.000 medlemmar. Tillsammans med Sveriges mest lästa fototidning når vi ut bäst i Norden....
100,000
Total reach (individuals) per week
Other
BYGG.se
Remodeling & Construction · Om BYGG.se
BYGG.se är startsidan för dig som ska renovera ditt hem eller bygga nytt hus. Vi är Sveriges största jämförelsetjänst för hus och hustillverkare med över 4 000 husmodeller som du kan söka, jämföra o...
Sveriges HR Förening
Advertising
Sveriges HR Förening - ett community för de som brinner för HR/People-frågor. Sveriges HR Förening står bakom bl.a. HR People (Sveriges vassaste HR-magasin), poddarna "Fråga Forskaren" och "Hej HR!". ...
50%
Men
50%
Women
35-44 years
What is native advertising?
Native advertising is a type of online advertising where the ad content naturally blends with the content of the platform on which it is displayed, enhancing the user experience of the ad.
Unlike traditional display ads, which can stand out and interrupt the user's experience, native ads are designed to look and feel like a natural part of the website or app they are displayed on.
This form of advertising offers benefits such as higher engagement rates and better click-through rates (CTR) because users find them less intrusive. Native ads can include sponsored posts on social media, recommended articles on news sites, or other content-rich formats that fit naturally into the user's flow.
Understanding and implementing native advertising can help brands create more meaningful and less intrusive advertising experiences for their target audience.
How much does native advertising cost?
A native ad can vary in price from USD 1,500 to USD 12,000, with the price often based on factors such as the website's category, target audience, and reach. The cost can significantly increase if you wish for the ad to be visible for a longer period, or if you want to include additional services such as article production and distribution of the article across various social media channels.
We have listed hundreds of different brands on Ocast offering native advertising and recommend exploring and comparing different options as well as negotiating the price to get a good deal.
Why choose native advertising?
Native advertising is effective due to the way we humans operate and interact with online content. People always crave relevant and valuable content and, as a result, filter out a lot of content that isn't as relevant, like banners via display advertising. We tend to develop something called "banner blindness," a phenomenon where visitors systematically ignore banner ads, which has led to a drastic decrease in the effectiveness of traditional banner advertising over the years.
Native advertising is often more informative and less intrusive, which helps to educate and engage visitors, creating a positive association with the brand. In the long term, when a purchasing need arises, visitors remember the valuable content they consumed through native ads, making them more likely to consider and choose the advertised products or services.
Why is it called native advertising?
Originally, these ads were referred to as "advertorials," but as digital media grew in popularity, the term "native" (or "natives" in plural) became the common term for such ads, whether they are digital or printed.
Are native ads "hidden" ads?
Not at all! According to marketing laws, it should be clearly stated that a native ad is advertising. Hiding an ad as an innocent article can be misleading for the reader, which can harm the advertiser's brand. The goal of native advertising is to offer valuable content while the reader is aware of its commercial nature.
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