Native

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1399 brands found

SHL

Ice Hockey
SHL.se is SHL's official website that gives you the latest news about SHL and from clubs, coaches and players. In addition to news, visitors can take part of standings, statistics, comments, expert an...

Hopoti.com

Horses
Hopoti is the #1 online booking platform and community for 150K+ registered horse riders and 300+ equestrian businesses like riding schools, boarding and livery stables. Established in 2017, Hopoti ha...
10%
Men
90%
Women
13-65 years

ELLE

Style & Fashion · About ELLE
ELLE gives you everything about the leading designers of the time, photo reports by some of Scandinavia's most talented fashion photographers and lots of indispensable beauty material. ELLE prioritize...
72,000
Total reach (readership) per issue
Other
19%
Men
81%
Women
13-65 years

BILLED-BLADET

Celebrity Gossip · BILLED-BLADET - Denmarks Royal weekly magazine about celebrities and royals
Positivity is at the heart of BILLED-BLADET, Denmark's Royal Weekly and online at billedbladet.dk , when everything about the famous and royals is served in words and pictures 24/7. BILLED-BLADET, tre...
308,000
Total reach (readership) per week
Other
32%
Men
68%
Women
13-65 years
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BYGG.se

Remodeling & Construction · Om BYGG.se
BYGG.se är startsidan för dig som ska renovera ditt hem eller bygga nytt hus. 
Vi är  Sveriges största jämförelsetjänst för hus och hustillverkare med över 4 000 husmodeller som du kan söka, jämföra o...

Oskarshamns-Nytt

Local News · Oskarshamns-Nytt
Nå ut med ditt budskap till dina kunder genom att annonsera lokalt hos oss. Vi erbjuder lokala nyheter GRATIS varje dag året runt till våra läsare. Vi kan erbjuda ditt företag en effektiv marknadsföri...

Magazin24

Local News · Om Magazin24
Magazin24 är en reklamfinansierad tidning som når alla hushåll i Västra Mälardalen, både via print och digital annonsering. Vi når ca 33 000 hushåll i Köping, Arboga, Kungsör och Hallstahammar....

SweClockers

Tech · Om SweClockers
SweClockers är ett svenskt community för de galet insatta inom datorer och teknik, där våra medlemmar finner och delar med sig av kunskap till varandra. Diskussionsforumet är ett av Sveriges största m...
361,000
Total reach (individuals) per week
Orvesto Internet API

FZ.se

Gaming · Om FZ
FZ är ett svenskt community för de galet insatta inom dator- och tv-spel, dit främst PC-spelnördar dagligen vänder sig för att diskutera och få ut det mesta av sin spelupplevelse....
135,000
Total reach (individuals) per week
Orvesto Internet API

Familie Journal

Family & Relationships · About Familie Journal
The weekly Familie Journal covers a wide range of good food recipes, consumer material, relevant everyday stories about Danish families, novels and short stories of high quality....
42%
Men
58%
Women
13-65 years

Klangi

Music
Kotimainen musiikkimedia...
14,100
Followers
Instagram (Manual)
50%
Men
50%
Women
18-34 years

Booli

Real Estate Platforms · Booli - Sveriges största samlade utbud av bostäder till salu
Booli är en bostadssajt där du hittar Sveriges största samlade utbud av bostäder till salu, värderar din bostad och får koll på slutpriser. Här skaffar du dig all kunskap du behöver om den ibland knep...
730,000
Total reach (individuals) per month
Own source

Telgenytt - Södertäljes gratistidning

Advertising · Om Telgenytt.se
www.Telgenytt.se, TN, är en ledande gratistidning och en av de största nyhetskanalerna i Södertälje och Nykvarn.Vår tidning når i princip ut till alla vuxna människor i Södertälje och Nykvarns kommun ...
50%
Men
50%
Women
25-34 years

Veckorevyn

Shopping
Veckorevyn är en av Sveriges största plattformar för unga kvinnor 18-25 år. Veckorevyn.se publicerar det bästa inom mode, skönhet, nyheter, horoskop och relationer....
22%
Men
78%
Women
18-35 years

Globalbiz Outlook

Marketplaces
Global Biz Outlook is the next-generation Digital Community that covers all industries, emerging technologies, tech solutions providers, and innovators connecting the world’s largest community of busi...
50%
Men
50%
Women
30-65 years

Nya Dagbladet

National News · Om Nya Dagbladet
Nya Dagbladet är Sveriges bredaste helt oberoende dagstidning. NyD grundades 2012 och är oberoende humanistisk.

Genom annonsering på nyadagbladet.se kan du nå hundratusentals vakna och samhällsintres...
50%
Men
50%
Women
24-45 years

Aktiespararna

Finance · Om Aktiespararna
Aktiespararna är det självklara valet för alla som är intresserade av aktier och privatekonomi. Vår målgrupp är inte bara ivrig, engagerad, lojal och hängiven, de blir också fler och fler. Tidningen A...
80%
Men
20%
Women
30-55 years

Tandläkartidningen

Marketplaces
Nå Sveriges tandläkare!
När du annonserar i Tandläkartidningen – tandläkarnas egen kanal – når du en
engagerad målgrupp, oavsett om det är via papperstidningen, webbplatsen
eller nyhetsbreven.
Tandläk...
50%
Men
50%
Women
20-65 years

SE og HØR

Celebrity Gossip · About SE og HØR
sh.dk is one of Denmarks largest entertainment and news sites with all the latest about celebrities, royalty, crime, society and news.
We are there where it happens, when it happens....
251,000
Total reach (readership) per week
Other
42%
Men
58%
Women
13-60 years

Ude og Hjemme

Family & Relationships · About Ude og Hjemme
Ude og Hjemme is the modern family weekly magazine. We bring relevant articles that touch the emotions and give food for thought....
29%
Men
71%
Women
13-65 years

What is native advertising?

Native advertising is a type of online advertising where the ad content naturally blends with the content of the platform on which it is displayed, enhancing the user experience of the ad.

Unlike traditional display ads, which can stand out and interrupt the user's experience, native ads are designed to look and feel like a natural part of the website or app they are displayed on.

This form of advertising offers benefits such as higher engagement rates and better click-through rates (CTR) because users find them less intrusive. Native ads can include sponsored posts on social media, recommended articles on news sites, or other content-rich formats that fit naturally into the user's flow.

Understanding and implementing native advertising can help brands create more meaningful and less intrusive advertising experiences for their target audience.

How much does native advertising cost?

A native ad can vary in price from USD 1,500 to USD 12,000, with the price often based on factors such as the website's category, target audience, and reach. The cost can significantly increase if you wish for the ad to be visible for a longer period, or if you want to include additional services such as article production and distribution of the article across various social media channels.

We have listed hundreds of different brands on Ocast offering native advertising and recommend exploring and comparing different options as well as negotiating the price to get a good deal.

Why choose native advertising?

Native advertising is effective due to the way we humans operate and interact with online content. People always crave relevant and valuable content and, as a result, filter out a lot of content that isn't as relevant, like banners via display advertising. We tend to develop something called "banner blindness," a phenomenon where visitors systematically ignore banner ads, which has led to a drastic decrease in the effectiveness of traditional banner advertising over the years.

Native advertising is often more informative and less intrusive, which helps to educate and engage visitors, creating a positive association with the brand. In the long term, when a purchasing need arises, visitors remember the valuable content they consumed through native ads, making them more likely to consider and choose the advertised products or services.

Why is it called native advertising?

Originally, these ads were referred to as "advertorials," but as digital media grew in popularity, the term "native" (or "natives" in plural) became the common term for such ads, whether they are digital or printed.

Are native ads "hidden" ads?

Not at all! According to marketing laws, it should be clearly stated that a native ad is advertising. Hiding an ad as an innocent article can be misleading for the reader, which can harm the advertiser's brand. The goal of native advertising is to offer valuable content while the reader is aware of its commercial nature.

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Connect your company to the marketplace for free.