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1402 brands found
MERE Podcast
Mental Health · MERE Podcast
MERE inviterer dig ind i tankerne og dagligdagen hos nogle af branchens mest indflydelsesrige entreprenører, ledere og eksperter. Oplev hvordan disse inspirerende personligheder bruger deres liv og er...
53,200
Total reach
Manual Input
50%
Men
50%
Women
18-60 years
Vesterålen Online
Advertising · Om Vol.no
Vesteraalens Avis er lokalavisen for Hadsel og har kontor på StokmarknesVi kommer ut to ganger i uka, som papiravis og e-avis. Man kan også lese avisen i vår egen VA-app og på Vol.no....
Oskarshamns-Nytt
Local News · Oskarshamns-Nytt
Nyheter varje dag, året runt - gratis! Nå ut med ditt budskap till dina kunder genom att annonsera hos oss. Vi kan erbjuda ditt företag en effektiv marknadsföring på vår webbtidning och hjälper dig at...
Svenska namn
Parenting · Om Svenska namn
Svenska namn är Sveriges största namnsajt med den senaste statistiken från Statistiska centralbyrån. Hitta de mest populära namnen, ta del av topplistor och namnbetydelser – snabbt och enkelt....
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TR Media
Sports · About TR Media
Välkommen till Sveriges ledande mediehus med fokus på svensk travsport. Oavsett om du vill nå travintresserade och branschen i stort eller de som spelar på trav, fotboll och spel i allmänhet kan vi er...
64%
Men
36%
Women
35-65 years
LFC.se – svenska supporterklubben
Football · Om LFC.se
LFC.se är officiella webbplatsen för Liverpool FC Supporters Club Sweden. Grundad 1999. 21 500 registrerade medlemmar, snittar 20-40 000 dagliga besökare på lfc.se, 35 000 FB-likes och 13 000 utskick ...
92%
Men
8%
Women
24-45 years
Maastohiihto.com
Sports
Maastohiihto.com is the leading digital news site for cross country skiing and Biathlon in Finland. With over 3,8 million page views per season, exclusive articles subscription service and free news r...
10,700
Total reach
Own source
55%
Men
45%
Women
25-65 years
Pulpapernews.com
News · About Pulpapernews.com
IN CONNECTION WITH NORDISK MAGAZINE FOR THE PULP AND PAPER INDUSTRYPulpapernews.com is the world’s leading news portal for the Pulp and Paper industry, covering a broad and ever expanding range of top...
Miningmetalnews.com
News · About Miningmetalnews.com
Miningmetalnews has since the start been covering all the latest news from the mining and metal industry from all over the world. We offer a major marketing and advertising opportunity for Companies d...
50%
Men
50%
Women
13-65 years
Shifter
News · Shifter er en uavhengig nettavis om bedriftene som bygger det nye Norge
Vi i Shifter følger det innovative næringslivet på godt og vondt, og har som mål å bringe nyhetene, analysene, fortellingene og kunnskapen som skal til for at flere lykkes ...
130,000
Total reach (individuals) per month
Own source
65%
Men
35%
Women
13-34 years
Medier24
Media · Om Medier24
M24.no landets største nettavis for nyheter innen medier, kommunikasjon, samfunn og teknologi. Nettavisen har ukentlig 85.000 unike lesere. Avisen har hatt en kraftig vekst de seneste årene, og er i ...
54%
Men
46%
Women
35-65 years
Byggtipsen.se
Construction · About Byggtipsen.se
Byggtipsen is an online magazine that focuses on everything in construction, interior design, renovation, and small and large projects for houses and gardens. At Byggtipsen, we share product reviews, ...
63%
Men
37%
Women
40-65 years
PC-tidningen
Computers · PC-tidningen
PC Tidningen är den enda PC tidningen för användare på alla nivåer. Vi skriver om PCs och internet, surfplattor och smarttelefoner, program och hemsidor - på ett sätt som alla förstår. Vi tillhandahål...
60%
Men
40%
Women
30-59 years
Sportbladet
Sports · Om Sportbladet
Sportbladet, en del av Aftonbladet, är Sveriges största nyhetskälla för sport i alla kanaler. Varje dag övervakar vi de största händelserna i sportens värld. Vi har de skarpaste analyserna och dokumen...
Hockeymagasinet.com
Ice Hockey · Om Hockeymagasinet.com
Hockeymagasinet.com är ett community av passionerade fans som lever och andas hockey. Genom att annonsera med oss får du inte bara en annonsplats du kopplar ditt varumärke till en engagerad och lojal ...
What is native advertising?
Native advertising is a type of online advertising where the ad content naturally blends with the content of the platform on which it is displayed, enhancing the user experience of the ad.
Unlike traditional display ads, which can stand out and interrupt the user's experience, native ads are designed to look and feel like a natural part of the website or app they are displayed on.
This form of advertising offers benefits such as higher engagement rates and better click-through rates (CTR) because users find them less intrusive. Native ads can include sponsored posts on social media, recommended articles on news sites, or other content-rich formats that fit naturally into the user's flow.
Understanding and implementing native advertising can help brands create more meaningful and less intrusive advertising experiences for their target audience.
How much does native advertising cost?
A native ad can vary in price from USD 1,500 to USD 12,000, with the price often based on factors such as the website's category, target audience, and reach. The cost can significantly increase if you wish for the ad to be visible for a longer period, or if you want to include additional services such as article production and distribution of the article across various social media channels.
We have listed hundreds of different brands on Ocast offering native advertising and recommend exploring and comparing different options as well as negotiating the price to get a good deal.
Why choose native advertising?
Native advertising is effective due to the way we humans operate and interact with online content. People always crave relevant and valuable content and, as a result, filter out a lot of content that isn't as relevant, like banners via display advertising. We tend to develop something called "banner blindness," a phenomenon where visitors systematically ignore banner ads, which has led to a drastic decrease in the effectiveness of traditional banner advertising over the years.
Native advertising is often more informative and less intrusive, which helps to educate and engage visitors, creating a positive association with the brand. In the long term, when a purchasing need arises, visitors remember the valuable content they consumed through native ads, making them more likely to consider and choose the advertised products or services.
Why is it called native advertising?
Originally, these ads were referred to as "advertorials," but as digital media grew in popularity, the term "native" (or "natives" in plural) became the common term for such ads, whether they are digital or printed.
Are native ads "hidden" ads?
Not at all! According to marketing laws, it should be clearly stated that a native ad is advertising. Hiding an ad as an innocent article can be misleading for the reader, which can harm the advertiser's brand. The goal of native advertising is to offer valuable content while the reader is aware of its commercial nature.
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