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News · The Herald-Star is a daily newspaper based in Steubenville, Ohio.Its history began in 1806 with the founding of the Western Herald by Willia...
News · The Miami Student is the official student-published newspaper at Miami University in Oxford, Ohio, published weekly every Tuesday during the...
News · The Tribune Chronicle is a daily morning newspaper serving Warren, Ohio and the Mahoning Valley area of the United States. The newspaper cla...
News · The Crescent-News is the largest daily newspaper in the four county area comprising Northwest Ohio and is owned by the Adams Publishing Grou...
News · The Review is a daily local newspaper based in East Liverpool, Ohio and serving the city of East Liverpool, southern Columbiana County, Ohio...
News · The Courier is a daily newspaper based in Findlay, Ohio. It is delivered primarily to Hancock County and parts of Wyandot, Putnam, Seneca, W...
Home & Garden · Midwest Living is a regional American magazine published by Dotdash Meredith focused on the American Midwest. Founded in 1986, the magazine ...
News · One of the nation’s most respected college newspapers, The Daily Northwestern has won dozens of national and regional awards. The Daily has...
Home & Garden · American Patchwork & Quilting is a magazine that focuses on the art and craft of quilting. The magazine is published by Better Homes & Garde...
Home & Garden · Successful Farming began in 1902 as a publication built on service journalism to help American farmers. Today, our brand includes an award-w...
Home & Garden · Wood Magazine is a publication that focuses on the art and craft of woodworking. The magazine is aimed at woodworkers of all skill levels, f...
News · The Ottumwa Courier is Ottumwa’s oldest business. The Courier dates back to 1848, just two years after Iowa became a state.The first version...
News · The Waterloo-Cedar Falls Courier is a daily afternoon newspaper published by Lee Enterprises for people living in Waterloo and Cedar Falls, ...
News · The Albert Lea Tribune covers Southern Minnesota and Northern Iowa. The staff produces a daily newspaper, a round-the-clock news website, a ...
News · The Austin Daily Herald is an American, English language newspaper published Tuesday-Saturday mornings in Austin, Minnesota. Distribution is...
News · Daily Journal Media publishes a community-oriented newspaper that focuses on the people of Fergus Falls and the surrounding area. Its role i...
News · We revolutionized personality journalism when we launched in 1974 with a mission to celebrate extraordinary people doing ordinary things and...
News · Sports Illustrated’s journalism goes deeper than the scores, moderating the national sports conversation for over 65 years via trusted, auth...
An insert is a separate printed or physical material that accompanies a main publication, such as a newspaper or magazine. It can be in the form of a product catalog, a trial-sized product, or offers and coupons. Inserts are created to highlight specific campaigns, events, or product news.
Inserts stand out from regular advertisements, making them more memorable. Additionally, they serve as a bridge between digital and physical media: when customers see an insert, 30% go online to further explore the brand. This combination of reach and engagement makes insert advertising effective.
You can also be highly creative with inserts compared to other products. Many brands engage senses other than sight, such as smell, taste, and touch. Examples of such inserts include mini samples where one might test a new perfume, taste, or hand cream. By thinking outside the box, you can reach potential customers in a completely different way through inserts.
The cost to advertise with an insert can vary depending on several factors such as size, design, print quality, product, and distribution scope. It's best to contact the specific publication for an estimate based on your specific needs. You can browse hundreds of media offering insert advertising on Ocast.
Inserts can be particularly effective for certain types of businesses, such as retail or event-driven businesses. The key lies in creating relevant content and choosing the right publication for distribution to best reach your target audience.
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