DOOH

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341 brands found

The Plain Dealer

News
 cleveland.com is the premier news and information website in the state of Ohio attracting an average of 9.9 million unique users every month.Covering local and national news, sports, arts and enterta...

The Columbus Dispatch

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The Columbus Dispatch is a daily newspaper based in Columbus, Ohio. Its first issue was published on July 1, 1871, and it has been the only mainstream daily newspaper in the city since The Columbus Ci...

Dayton City Paper

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Dayton City Paper offers pages full of challenges to prevailing notions, investigations of local institutions and voices that are not those of the usual figureheads in the community. Our entertainment...

The Chronicle-Telegram

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With a history reaching all the way back to the founding of Elyria’s first newspaper in 1829, The Chronicle-Telegram is heir to a rich tradition. Many newspapers were published in the city over the ye...
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florida today

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Florida Today is the major daily newspaper serving Brevard County, Florida. Al Neuharth of the Gannett corporation started the paper in 1966, and some of the things he did with this newspaper presaged...

Gwinnett Daily Post

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The Gwinnett Daily Post is a daily newspaper published in Gwinnett County, Georgia, and serves as the county's legal organ. The newspaper is owned by Southern Community Newspapers Inc. and prints Wedn...

Bonner County Daily Bee

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First known as The Beehive, the Bonner County Daily Bee has been serving Bonner County and North Idaho residents since 1965 when it was founded as a four-page newspaper by Ernest "Pete" Gale and Adell...

The Idaho Press

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The roots of the Idaho Press go back to December 1883 in Caldwell — with the first paper coming off the press just months after Caldwell was established as a city. Nampa city was established in 1885. ...

Idaho Statesman

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Nestled in the Treasure Valley where the desert meets the Rocky Mountains, Boise is one of the country's most likable and livable areas. Boise offers the cultural experiences of a large metropolitan a...

Lewiston Morning Tribune

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Welcome to Lewiston Tribune Online. We were the first newspaper in Idaho to publish an electronic edition, starting in September of 1995, and today's site is the latest version of our continued effort...

Post Register

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The Post Register is the essential provider of local news and advertising with a combined online and print audience of more than 60,000.The Post Register traces its roots to the Idaho Register, which ...

Times-News ID

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The Times-News is a US daily newspaper serving the Twin Falls, Idaho, area.The paper has a circulation of 19,431 daily, 21,059 Sunday. It is owned by Lee Enterprises. The paper is available throughout...

Herald & Review

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The Herald & Review is a daily newspaper based in Decatur, Illinois. It is owned by Lee Enterprises. The Herald & Review was named one of Editor & Publisher's "10 Newspapers That Do It Right" in 2019 ...

Quincy Herald-Whig

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The Herald-Whig traces its roots to The Illinois Bounty Land Register, which published its first edition on April 17, 1835, 17 years after Illinois achieved statehood. At the time, there were only thr...

The Southern Illinoisan

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The Southern Illinoisan is a daily newspaper based in Carbondale, Illinois, known locally as "The Southern." As of October 2014, it has a daily circulation of 21,270, and a Sunday circulation of 26,95...

The Daily Illini

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The Daily Illini is the source for Fighting Illini sports coverage, local news, campus information and spirited commentary, published online every day and Wednesdays on newsstands.On Wednesday morning...

Evansville Courier & Press

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The Evansville Courier & Press has seen many changes throughout its history. The first newspaper was published In January 1845, by Evansville attorney William Newton. It was a four-page weekly called ...

The Herald Republican

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The Herald Republican, serving Steuben County, Ind., traces its roots to the pre-Civil War publication, the Steuben Republican, first published in May 1857. The Angola Herald began publication as a De...

The News Sun

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The News Sun is the daily newspaper serving Noble and LaGrange counties in northeast Indiana. It traces its history back to the spring of 1859 or 1860 in Kendallville when Judson Palmiter began public...

South Bend Tribune

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The South Bend Tribune is a daily newspaper and news website which is based in South Bend, Indiana. It is distributed in South Bend, Mishawaka, north central Indiana, and southwestern Michigan. It has...

​​What is Digital-Out-of-Home (DOOH) advertising?

DOOH advertising is a form of outdoor advertising that utilizes digital screens to display advertising messages. This includes digital billboards, screens in public transportation, airports, shopping malls, and other public places.

What is the difference between DOOH and OOH advertising?

As the name suggests, DOOH advertising is digital, and this brings certain strengths that OOH does not have. Compared to OOH advertising, this medium provides the opportunity to quickly and easily update messages, the ability to display dynamic and interactive content on the digital screen. This also means that it is easier to control different ad images at different times of the day, and target specific audiences in a more straightforward way.

What does DOOH advertising cost?

The cost of DOOH advertising varies depending on a range of factors, including the geographical location of the place, the size of the screen, the duration of the campaign, and the specific content of the ad.

How do you measure the effectiveness of a DOOH advertising campaign?

The effectiveness of a DOOH campaign can be measured by analyzing traffic flow, interactions with the ads, and sales data. There is also the possibility to use technologies such as facial recognition and mobile tracking to get a more detailed picture of the campaign's results.

Can I choose exactly where and when my DOOH ad will be displayed?

Yes, with DOOH advertising, you can choose exactly where and when your ad will be displayed. This allows advertisers to target their campaigns to specific audiences and maximize ROI.

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