DOOH

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340 brands found

Oshkosh Northwestern

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The Oshkosh Northwestern is a daily newspaper based in Oshkosh, Wisconsin.The Northwestern was owned by the Schwalm and Heaney families until 1998, when it was sold to Ogden Newspapers; Ogden traded t...

Napa Valley Register

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The Napa Valley Register is a daily newspaper located in Napa, California. The paper began publication on August 10, 1863. By 1864, the newspaper had dropped “Valley” from its name, becoming simply th...

Daily Bruin

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Since 1919, the Daily Bruin has served as UCLA’s premier source of campus news for students and members of the university. The paper has published each school day since the mid-1920s. The Bruin is now...

Ventura County Star

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The Ventura County Star is a daily newspaper published in Camarillo, California and serves all of Ventura County. It is owned by Gannett, the largest publisher of newspapers in the United States. It i...
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Random Lengths News

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Random Lengths News, the independent, progressive newspaper of the Los Angeles and Long Beach Harbor Area for more than 40 years, cares about our youth and future journalists. That is why it offers a ...

Daily Press VA

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The Daily Press, founded in 1896, serves the Virginia Peninsula and owns The Virginia Gazette in Williamsburg as well as Tidewater Review in the greater West Point area.The Daily Press' award-winning ...

Colorado Sun

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The Colorado Sun is a journalist-owned, award-winning news outlet based in Denver that strives to cover all of Colorado so that our state — our community — can better understand itself.In this way, we...

Gunnison Country Times

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Gunnison Country Publications is first and foremost a newspaper publishing house. Our flagship product is the Gunnison Country Times. It serves as the newspaper of record for both the city and county ...

High Country News

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High Country News is the nation's leading source of reporting on the Western United States. We publish an award-winning magazine and a popular website, along with special reports and books. Through in...

The Rocky Mountain Collegian

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ince 1891, The Rocky Mountain Collegian has been the student voice of Colorado State University. The Collegian has a long history and reputation as an award-winning publication, particularly in the we...

Steamboat Pilot & Today

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The Steamboat Pilot & Today serves Steamboat Springs and Routt County in Northwest Colorado. The free daily newspaper is part of a group of papers owned by Colorado Mountain News Media, a division of ...

Vail Daily

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A weekly newspaper published on Thursdays, the Eagle Valley Enterprise features in-depth coverage of community issues, events, government, education, sports and entertainment for the western Eagle Val...

Westword

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Since its founding in 1977, Westword has carved out a place in the cultural firmament of the Mile High City.Thanks to our early commitment to digital journalism, westword.com attracts more than 1.5 mi...

Republican-American

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The Republican-American is a privately owned multimedia news delivery organization with local coverage of 36 communities in New Haven and Litchfield counties.The Republican-American also maintains a b...

Gwinnett Daily Post

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The Gwinnett Daily Post is a daily newspaper published in Gwinnett County, Georgia, and serves as the county's legal organ. The newspaper is owned by Southern Community Newspapers Inc. and prints Wedn...

Idaho Statesman

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Nestled in the Treasure Valley where the desert meets the Rocky Mountains, Boise is one of the country's most likable and livable areas. Boise offers the cultural experiences of a large metropolitan a...

Lewiston Morning Tribune

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Welcome to Lewiston Tribune Online. We were the first newspaper in Idaho to publish an electronic edition, starting in September of 1995, and today's site is the latest version of our continued effort...

Post Register

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The Post Register is the essential provider of local news and advertising with a combined online and print audience of more than 60,000.The Post Register traces its roots to the Idaho Register, which ...

Times-News ID

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The Times-News is a US daily newspaper serving the Twin Falls, Idaho, area.The paper has a circulation of 19,431 daily, 21,059 Sunday. It is owned by Lee Enterprises. The paper is available throughout...

Chicago Sun-Times

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Winner of eight Pulitzer Prizes, the Chicago Sun-Times is Chicago’s oldest continuously published daily newspaper in the city. Founded in 1948 through a merger of the Chicago Sun and the Daily Times, ...

​​What is Digital-Out-of-Home (DOOH) advertising?

DOOH advertising is a form of outdoor advertising that utilizes digital screens to display advertising messages. This includes digital billboards, screens in public transportation, airports, shopping malls, and other public places.

What is the difference between DOOH and OOH advertising?

As the name suggests, DOOH advertising is digital, and this brings certain strengths that OOH does not have. Compared to OOH advertising, this medium provides the opportunity to quickly and easily update messages, the ability to display dynamic and interactive content on the digital screen. This also means that it is easier to control different ad images at different times of the day, and target specific audiences in a more straightforward way.

What does DOOH advertising cost?

The cost of DOOH advertising varies depending on a range of factors, including the geographical location of the place, the size of the screen, the duration of the campaign, and the specific content of the ad.

How do you measure the effectiveness of a DOOH advertising campaign?

The effectiveness of a DOOH campaign can be measured by analyzing traffic flow, interactions with the ads, and sales data. There is also the possibility to use technologies such as facial recognition and mobile tracking to get a more detailed picture of the campaign's results.

Can I choose exactly where and when my DOOH ad will be displayed?

Yes, with DOOH advertising, you can choose exactly where and when your ad will be displayed. This allows advertisers to target their campaigns to specific audiences and maximize ROI.

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