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1221 brands found
Pacific Business News
News · The Pacific Business News, where you'll find the latest breaking business news, updated throughout the day, this week's top stories from the...
West Hawaii Today
News · West Hawaii Today is a daily broadsheet newspaper circulated on the west side of Hawaii’s Big Island from North Kohala to Ka‘u. The newspape...
Coeur d'Alene Press
News · The Coeur d'Alene Press (or CDA Press) is a U.S. daily newspaper based out of Coeur d'Alene, Idaho. It is owned by the Hagadone Media Group ...
The Idaho Press
News · The roots of the Idaho Press go back to December 1883 in Caldwell — with the first paper coming off the press just months after Caldwell was...
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Idaho State Journal
News · The Idaho State Journal is daily newspaper published in Pocatello, Idaho, United States, that serves southeast Idaho, including Bannock, Bea...
Idaho Statesman
News · Nestled in the Treasure Valley where the desert meets the Rocky Mountains, Boise is one of the country's most likable and livable areas. Boi...
Lewiston Morning Tribune
News · Welcome to Lewiston Tribune Online. We were the first newspaper in Idaho to publish an electronic edition, starting in September of 1995, an...
Moscow-Pullman Daily News
News · The Moscow-Pullman Daily News is committed to the pursuit of ethical, factual and relevant coverage of news and events. We champion the vigo...
Post Register
News · The Post Register is the essential provider of local news and advertising with a combined online and print audience of more than 60,000.The ...
Times-News ID
News · The Times-News is a US daily newspaper serving the Twin Falls, Idaho, area.The paper has a circulation of 19,431 daily, 21,059 Sunday. It is...
Boise Weekly
News · Boise Weekly is a newspaper in Boise, Idaho, United States. It was founded in 1992 by Andy and Debi Hedden-Nicely and Larry Regan. It is own...
The News-Examiner
News · The News-Examiner is a newspaper in Montpelier, Idaho publishing since the 1930s[1] and now owned by Adams Publishing Group's news division,...
The Beacon-News
News · Founded in 1847, the Chicago Tribune, is the top source of news and information in the Chicago area and the largest news organization in the...
Belleville News-Democrat
News · As the second-largest metropolitan area in Illinois, the Belleville area is a bustling, diverse region just outside St. Louis, Mo. The News-...
The Chicago Defender
News · The Chicago Defender is a multi-media content provider of news, information and events that cover the interests of the urban African America...
Chicago Sun-Times
News · Winner of eight Pulitzer Prizes, the Chicago Sun-Times is Chicago’s oldest continuously published daily newspaper in the city. Founded in 19...
Daily Chronicle
News · The 'Daily Chronicle' was a British newspaper that was published from 1872 to 1930 when it merged with the Daily News to become the News Chr...
Daily Herald
News · The Daily Herald is a daily newspaper based in Arlington Heights, Illinois, a suburb of Chicago. The newspaper is distributed in the norther...
Daily Southtown
News · The Daily Southtown is a newspaper of the Chicago, Illinois, United States metropolitan area that covers the south suburbs and the South Sid...
The Dispatch
News · The Dispatch–Argus is a daily morning newspaper in East Moline, Illinois and circulated primarily throughout the Illinois side of the Quad C...
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What are the advantages of newspaper advertising?
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
How much does it cost to advertise in a newspaper?
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
What are the different formats in newspaper advertising?
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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