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1221 brands found
Muskegon Chronicle
News · The Muskegon Chronicle is a daily newspaper in Muskegon, Michigan, owned by Booth newspapers. In May 2007, the paper celebrated 150 years.Be...
Petoskey News-Review
News · The Petoskey News-Review is the daily newspaper of Petoskey, Michigan.Started in 1878 as the Petoskey City Record, after subsequent mergers ...
The Saginaw News
News · The Saginaw News is a newspaper publication based in Saginaw, Michigan, owned by Booth Newspapers, a division of Advance Publications. Publi...
The News-Herald
News · The News-Herald is a bi-weekly newspaper serving the Downriver suburbs of Detroit. It is based in Southgate, Michigan, and owned by Digital ...
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Sturgis Journal
News · The Sturgis Journal is a daily newspaper published in Sturgis, Michigan, United States. It is owned by Gannett. Previous owner GateHouse Med...
Traverse City Record-Eagle
News · The Traverse City Record-Eagle is a daily morning newspaper that circulates in 13 counties in northwest lower Michigan.It distributes throug...
Albert Lea Tribune
News · The Albert Lea Tribune covers Southern Minnesota and Northern Iowa. The staff produces a daily newspaper, a round-the-clock news website, a ...
Austin Daily Herald
News · The Austin Daily Herald is an American, English language newspaper published Tuesday-Saturday mornings in Austin, Minnesota. Distribution is...
Brainerd Dispatch
News · The Brainerd Dispatch is a daily morning newspaper published in Brainerd, Minnesota. The newspaper was founded on December 22, 1881, and bec...
The Daily Journal
News · Daily Journal Media publishes a community-oriented newspaper that focuses on the people of Fergus Falls and the surrounding area. Its role i...
Daily News MN
News · The Minnesota Daily is a student-led media organization serving the University of Minnesota campus and surrounding community. The organizati...
Duluth News Tribune
News · The Duluth News Tribune (known locally as The Tribune or DNT) is a newspaper based in Duluth, Minnesota. While circulation is heaviest in th...
Faribault Daily News
News · The Faribault Daily News is a local newspaper in Faribault Minnesota, area. It is published six days a week since 1948 and is a wholly owned...
Finance & Commerce
Advertising · The Finance & Commerce is a daily newspaper devoted exclusively to business in the Twin Cities (Minneapolis–Saint Paul) and Rochester, Minn...
The Forum
News · The Forum of Fargo-Moorhead or more recently The Forum is an American, English-language newspaper. It is the major newspaper for Fargo, Nort...
The Free Press
News · The last local owner of the paper was Jared How, who sold The Free Press Co. to Ottaway Newspapers Inc., a wholly-owned subsidiary of Dow Jo...
Grand Forks Herald
News · The Grand Forks Herald is a daily broadsheet newspaper, established in 1879, published in Grand Forks, North Dakota, United States. It is th...
Hibbing Daily Tribune
News · The Hibbing Daily Tribune newspaper was founded in Hibbing, Saint Louis County, Minnesota in 1893 and serves readers in Saint Louis County. ...
Marshall Independent
News · The Marshall Independent is an American, English language newspaper headquartered in Marshall, Lyon County, Minnesota. It is published Monda...
Mesabi Tribune
News · The Mesabi Daily News was a daily newspaper published in Virginia, Minnesota. It had a Sunday circulation of 10,000. The Mesabi Daily News...
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What are the advantages of newspaper advertising?
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
How much does it cost to advertise in a newspaper?
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
What are the different formats in newspaper advertising?
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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