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232 brands found
Record-Courier OH
News · The Record-Courier is an American daily newspaper in Portage County, Ohio, based in Kent. It is published by Gannett of Tysons Corner, Virgi...
Lancaster Eagle-Gazette
News · The Lancaster Eagle-Gazette is a daily newspaper based in Lancaster, Ohio in the United States and founded in 1936. Before 1936, it was kn...
The Lima News
News · The Lima News is a daily newspaper covering news, sports and events in Allen, Auglaize, Hancock, Hardin, Mercer, Putnam, Shelby and Van Wert...
The Morning Journal
News · The Morning Journal is a daily newspaper based in Lorain, Ohio. Originally the Lorain Journal, it was an afternoon paper which was historica...
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Morning Journal OH
News · The Morning Journal is the name of a Lisbon, Ohio, newspaper circulated in Columbiana County, Ohio, and environs.Located in Lisbon, Ohio, Mo...
Mansfield News Journal
News · The Mansfield News Journal is a daily newspaper based in Mansfield, Ohio, that serves Richland, Ashland and Crawford counties, as well as pa...
Martins Ferry Times Leader
News · The Times Leader is a daily newspaper published in English. The newspaper operates through various departments, such as administration, adv...
The Independent OH
News · The Independent (formerly The Evening Independent) is an American daily newspaper published weekdays and Saturdays in Massillon, Ohio. It is...
The Times Reporter
News · The Times-Reporter is an American daily newspaper published seven mornings a week in New Philadelphia, Ohio. It is owned by Gannett.The news...
The Advocate (Newark)
News · The Advocate is the local daily newspaper of Newark, Ohio, serving the general Licking County region. It has been part of the Gannett family...
Norwalk Reflector
News · The Norwalk Reflector is a newspaper in Norwalk, Ohio, published Monday through Saturday, except U.S. federal holidays, in Norwalk, Ohio, Un...
Portsmouth Daily Times
News · Portsmouth Daily Times is a morning newspaper in Scioto County, Ohio with a print circulation of about 10,000. It was first printed in 1852 ...
Salem News
News · The Salem News (formerly the Salem Evening News) is an American daily newspaper serving southern Essex County, Massachusetts. Although the p...
The Sandusky Register
News · The Sandusky Register is a daily newspaper serving Sandusky, Ohio, as well as nearby Port Clinton and the Lake Erie Islands (collectively kn...
The Sidney Daily News
News · Established in 1891, the Sidney Daily News is a five-day-per-week newspaper covering Sidney and Shelby County. The Sidney Daily News is the ...
Springfield News-Sun
News · The Springfield News-Sun is a daily newspaper published in Springfield, Ohio, by Cox Enterprises, which also publishes the Dayton Daily News...
Herald-Star
News · The Herald-Star is a daily newspaper based in Steubenville, Ohio.Its history began in 1806 with the founding of the Western Herald by Willia...
The News-Herald OH
News · The News-Herald is a newspaper distributed in the northeastern portion of Greater Cleveland, Ohio, United States, serving Lake and Geauga Co...
Times Recorder
News · The Zanesville Times Recorder is a daily newspaper based in Zanesville, Ohio, that serves Muskingum County. The newspaper is part of the USA...
The Suburbanite/Akron Beacon Journal
News · The Suburbanite's family of newspapers that serve readers with the news and sports stories that hit closest to home. The Suburbanite covers ...
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What are the advantages of newspaper advertising?
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
How much does it cost to advertise in a newspaper?
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
What are the different formats in newspaper advertising?
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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