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The Delaware Wave is a Gannett-owned English-language newspaper based in Bethany Beach, Delaware. Seventeen staff members publish the weekly 11-inch by 17-inch newspaper, every Tuesday, and distribute...
Delaware LIVE, a locally-owned, statewide news media company was launched in an effort to combat the national takeover of Delaware news. Rooted in pragmatic journalism, our innovative digital media ou...
Town Square LIVE News is a locally-owned news network in New Castle County, Delaware.Town Square Delaware - Delaware's first all-digital, community-focused media company. We give you the best take on...
The Review is the independent student newspaper of the University of Delaware. Since 1882, it has served as a voice for UD students and strived to provide timely, accurate and insightful information a...
The News Journal is the main newspaper for Wilmington, Delaware, and the surrounding area. It is headquartered in unincorporated New Castle County, Delaware, near New Castle, and is owned by Gannett.T...
Cape Gazette is an independently owned and operated twice-weekly, community newspaper published in Lewes, Delaware. It is currently available every Tuesday and Friday. The newspaper covers the Cape Re...
As a locally-owned company, Delaware LIVE News takes pride in working alongside local and regional businesses to develop digital marketing campaigns, through our daily news platforms.From large corpor...
The Daily Times is a morning daily English-language publication based in Salisbury, Maryland, and primarily covers Wicomico, Worcester, and Somerset counties, and regional coverage across the Delmarva...
The Capital, the Sunday edition is called The Sunday Capital, is a daily newspaper published by Capital Gazette Communications in Annapolis, Maryland, to serve the city of Annapolis, much of Anne Arun...
The Aegis is a local newspaper in Harford County, Maryland, United States. Its first issue was published on February 2, 1923.The first building built specifically to house The Aegis was constructed in...
The Newark Post, a weekly newspaper serving Greater Newark, has emerged as the leading source of news and information for western New Castle County through the website newarkpostonline.com and its pri...
In Washington, success lies in whom you know and where you go. So if you want to reach the city’s powerful Latino market—now more than 1.3 million strong and growing rapidly—get acquainted with Washin...
The Cumberland Times-News is a five-day morning daily newspaper serving Cumberland, Maryland, United States, and the surrounding areas of Allegany and Garrett counties in Maryland, and Mineral County ...
The Frederick News-Post is the local newspaper of Frederick County, Maryland. In addition to discussing local news, the newspaper addresses international, national, and regional news. The paper publis...
The Epoch Times is the fastest-growing independent news media in America. We are nonpartisan and dedicated to truthful reporting.We are free from the influence of any government, corporation, or polit...
The Herald-Mail is a newspaper serving the cities of Hagerstown, Maryland, Chambersburg, Pennsylvania, and Martinsburg, West Virginia and the surrounding counties.The newspaper has a paid circulation ...
The Carroll County Times was founded on October 6, 1911, as The Times. Owner and publisher George Mather, whose father owned the once-prominent Mather's Department Store in Westminster, Maryland, sold...
The Cecil Whig is a local newspaper that covers Cecil County, Maryland daily online and publishes two days a week. It has a circulation of approximately 9,000. The Cecil Whig is one of the country's o...
The Star Democrat is an American newspaper published and mainly distributed in Easton, Maryland, in Talbot County, as well as in the surrounding counties of Caroline, Dorchester, Queen Anne's and Kent...
The Kent Island Bay Times or simply the Bay Times is a weekly newspaper based in Stevensville, Maryland and is owned by Chesapeake Publishing, the same company that owns The Record Observer in Centrev...
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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