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Commonwealth Journal
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The Commonwealth Journal, Pulaski County's only daily newspaper, is rich in history and tradition. The Commonwealth Journal is the product of the merger of two weekly newspapers: The Somerset Journal,...
Cincinnati Enquirer
News
The Cincinnati Enquirer is a morning daily newspaper published by Gannett in Cincinnati, Ohio, United States. First published in 1841, the Enquirer is the last remaining daily newspaper in Greater Cin...
morning sentinel
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The Morning Sentinel is an American daily newspaper published six mornings a week in Waterville, Maine. It is owned by MaineToday Media. The newspaper covers cities and towns in parts of Franklin, Ken...
Sun Journal
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The Sun Journal is a newspaper published in Lewiston, Maine, United States, which covers central and western Maine. In addition to its main office in Lewiston, the paper maintains satellite news and s...
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The Times Record
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The Times Record is an award winning independently owned daily newspaper published five days a week that covers the Mid Coast region of Maine. Operating out of Brunswick, the paper was founded in 1967...
The Advertiser Democrat
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The Advertiser Democrat is a weekly newspaper serving 18 towns in the Greater Oxford Hills region of western Maine in the United States. It is published weekly on Thursday from its editorial/advertisi...
American Journal
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The American Journal is published weekly with news and information from and about the Maine towns of Westbrook, Gorham and Buxton.It is published weekly on Thursday from its editorial/advertising offi...
Lakes Region Suburban Weekly
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Current Publishing is a publishing company in Southern Maine that was founded by publisher Lee Hews in 2001.In November 2015, after fourteen years of independent publishing, the company was sold to Su...
Maine Sunday Telegram
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MaineToday Media is a privately owned publisher of daily and weekly newspapers in the U.S. state of Maine, based in the state's largest city, Portland. It includes the Portland Press Herald and Maine ...
The Mid-Coast Forecaster
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The Forecaster is a regional newspaper in southern Maine. It is published weekly and distributed for free. It publishes several different versions, including "The Forecaster" covering the city of Port...
York County Coast Star
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Seacoast Media Group is a unit of Local Media Group. Seacoast publishes five weekly newspapers and one daily, The Portsmouth Herald, along the coasts of New Hampshire and York County, Maine, United St...
The Baltimore Business Journal
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the Baltimore Business Journal, where you'll find the latest breaking business news, updated throughout the day, this week's top stories from the Baltimore Business Journal, and other popular features...
Cumberland Times-News
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The Cumberland Times-News is a five-day morning daily newspaper serving Cumberland, Maryland, United States, and the surrounding areas of Allegany and Garrett counties in Maryland, and Mineral County ...
The Daily Record MD
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The Daily Record is a digital-first, daily newsroom with frequent updates on business and law at TheDailyRecord.com. The Daily Record publishes a print edition on weekdays in addition to more than 25 ...
The Frederick News-Post
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The Frederick News-Post is the local newspaper of Frederick County, Maryland. In addition to discussing local news, the newspaper addresses international, national, and regional news. The paper publis...
Baltimore Banner
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The Baltimore Banner is a news website in Baltimore founded by the Venetoulis Institute for Local Journalism, which is a nonprofit set up by Stewart W. Bainum Jr. It launched June 14, 2022. The Baltim...
The Baltimore Sun
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The Baltimore Sun is the largest general-circulation daily newspaper based in the U.S. state of Maryland and provides coverage of local and regional news, events, issues, people, and industries. Found...
The Capital
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The Capital, the Sunday edition is called The Sunday Capital, is a daily newspaper published by Capital Gazette Communications in Annapolis, Maryland, to serve the city of Annapolis, much of Anne Arun...
Carroll County Times
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The Carroll County Times was founded on October 6, 1911, as The Times. Owner and publisher George Mather, whose father owned the once-prominent Mather's Department Store in Westminster, Maryland, sold...
Cecil Whig
News
The Cecil Whig is a local newspaper that covers Cecil County, Maryland daily online and publishes two days a week. It has a circulation of approximately 9,000. The Cecil Whig is one of the country's o...
What is video advertising?
Video advertising is a marketing strategy where companies use video clips to showcase their products, services, or brand. These videos can be displayed on various platforms, such as social media, YouTube, television, and other video-sharing services.
Video advertising is effective in conveying a message in an engaging and understandable way, which can increase brand awareness, sales, and customer engagement. Videos also provide the opportunity to showcase a product or service in action, tell a story, and create an emotional connection with the viewer, making it one of the better tools in marketing.
What are the benefits of video advertising compared to other types of advertising?
Video advertising has the unique ability to capture the viewer's attention in a way that traditional text or image ads cannot. If a picture says more than a thousand words, then how many words does a video say?
Dynamic and visual content has the potential to tell more than just a story while evoking emotions in a viewer. In this way, your message can be significantly enhanced. Additionally, videos are more likely to be shared on social media, increasing the reach and exposure of your ad. When it comes to sharing complex information about a service, the video format is superior.
In situations where an image or text doesn't always convey the entire message. On the other hand, a video provides the opportunity to show the features, benefits, and unique characteristics of a service in a way that is easier to understand.
What are the best places to display video ads?
It depends on the target audience and where they are online. Common places are social media such as Facebook, TikTok, Instagram, and LinkedIn, but also YouTube and other video platforms. In addition to this, many media/websites also offer video advertising via either web TV or commercials on streaming sites.
What is the cost of a video ad?
The cost of advertising through video can vary greatly depending on the platform.
On YouTube, for example, a cost-per-view (CPV) model is often used where advertisers pay for each time someone watches their ad. Prices can vary, but an average CPV can range from 0.01 to 0.30 USD.
On Facebook, ad prices can vary depending on several factors, including the size of the target audience and the reach of the ad. They use a bidding model where advertisers can set a budget and bid to reach their desired audience.
On TikTok, advertising is still relatively new and the pricing structure can be less transparent than on other platforms. Prices can vary depending on the size and scope of the campaign, as well as geographical and demographic factors.
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