Radio advertising in Rotterdam

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Radio

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7 brands found

WebNL

Active in Rotterdam
Offers Radio
Reaches 50% women, 50% men, 13-65 years

RTV Oost

News · RTV Oost is een Nederlandse mediaorganisatie die tv- en radio-uitzendingen uitzendt om regionale informatie te promoten....
Active in Netherlands
Offers Radio

Ster

News · Adverteer bij Ster, die ruimte biedt op zowel tv als radio....
Active in Netherlands
Offers Radio

Talpa Network

Television · Talpa Network maakt content voor tv en radio met de visie om te vertellen....
Active in Netherlands
Offers Radio
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BNR

News · BNR is een nieuwsradiozender in Nederland en brengt zowel lokaal, regionaal als internationaal het laatste nieuws....
Active in Netherlands
Offers Radio

A1 Mediagroep

News · A1 Mediagroep is een nieuwsbron met televisie en radio....
Active in Netherlands
Offers Radio

Global Nederland

Advertising · Global is een mediagroep die zich richt op DOOH en OOH advertising. Hun platform produceert en zendt ook radio en podcasts uit....
Active in Netherlands
Offers Radio

What does radio advertising cost?

Excluding production cost, the cost for radio advertising can range around USD 500 - 2500 for a standard campaign. The price varies based on different factors such as broadcast time, the popularity of the radio station, geographical region, the length of the advertisement, and the frequency and duration of the campaign.

Additionally, there's also a production cost that can often be chosen as an add-on. This entails the cost of creating the advertisement, including recording, editing, and possibly hiring voice actors or musicians. The production cost for radio advertising can often be purchased as an add-on for around USD 500 - 2000 depending on the type of production.

To get an accurate cost estimate, it is recommended to contact local or national radio stations directly or through a media agency that can assist with planning and purchasing radio advertising. You can also use platforms like Ocast.com to get quotes, get a sense of prices, and compare different options.

What are the advantages of radio advertising compared to other marketing channels?

Radio advertising allows advertisers to reach a broad audience in a cost-effective manner. It is often a good choice for brands wishing to reach a local audience in small to medium-sized cities. The reach is usually quite large with radio, which is a major advantage. However, it's important to have the right product that can be consumed by a broad audience. Niche products or brands may struggle to reach their audience via radio advertising.

One of the significant advantages of radio advertising is that the production of advertising is very quick and simple. Unlike TV advertising or printed advertising, radio advertising can be created and broadcast very quickly, making it a flexible choice for companies and brands who want to react to market changes in real time.

Another significant advantage is the cost. Radio advertising does not cost as much compared to other types of marketing channels. The radio channel also allows a repetition of messages throughout the day, which helps to reinforce your message.

What time of day is best to broadcast radio advertising?

The best times and days to broadcast radio advertising can vary depending on the target audience and the radio station's listeners. Typically, weekdays during morning and evening rush hours (6-10 in the morning and 3-7 in the evening) are considered prime time for radio advertising since many listen to the radio during their commute to and from work.

How do I find the best radio station to advertise in for my brand?

To find the best radio station for your brand, start by defining your target audience. Then explore various radio stations on Ocast.com, where you can access information like reach and demographics that help you compare and evaluate different radio stations. Ocast.com also offers price information, enabling an assessment of the overall cost. You can also use the platform to get quotes from several radio stations at once, thus planning your campaign in the best way possible.

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