Get started with Newspaper advertising in United States

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Newspapers

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1185 brands found

Jasper Newsboy

News · The Jasper Newsboy is the newspaper of Jasper, Jasper County, Texas, United States.A weekly newspaper, the Jasper Newsboy has been published...
Active in Texas
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The Kerrville Daily Times

News · The Kerrville Daily Times, formerly the Kerrville Times and Centerpoint News, is a local and regional newspaper published in Kerrville, Texa...
Active in Texas
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Killeen Daily Herald

News · The Killeen Daily Herald is a daily newspaper in Killeen, Texas. The newspaper was established in June 1890 as the weekly Killeen Herald, ow...
Active in Texas
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Longview News-Journal

News · The Longview News-Journal is the major newspaper printed in the City of Longview, Texas.Dating to 1871 under independent publishers, includi...
Active in Texas
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Lubbock Avalanche-Journal

News · Lubbock Avalanche-Journal is a newspaper based in Lubbock, Texas, United States. It is owned by Gannett.The Lubbock Avalanche was founded in...
Active in Texas
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The Lufkin Daily News

News · The Lufkin Daily News became a member of the Southern Newspapers Inc. family on June 1, 2009, when the Houston-based community newspaper com...
Active in Texas
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Mineral Wells Index

News · The Mineral Wells Index was a daily newspaper published in Mineral Wells, Texas, on weekday afternoons and Sunday mornings. The Index covera...
Active in Texas
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New Braunfels Herald-Zeitung

News · The New Braunfels Herald-Zeitung is a newspaper based in New Braunfels, Texas, covering the Comal County area of Central Texas. It publishes...
Active in Texas
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Palestine Herald-Press

News · The Palestine Herald-Press published in Palestine, Texas, and distributed Tuesday through Friday mornings and a Weekend edition delivered on...
Active in Texas
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San Angelo Standard-Times

News · San Angelo Standard-Times is a daily newspaper based in San Angelo, Texas, United States that was established in 1884. It is owned by Gannet...
Active in Texas
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Temple Daily Telegram

News · For more than 100 years, the Temple Daily Telegram – a seven-day, morning newspaper and leading source of news and information for Central T...
Active in Texas
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Tyler Morning Telegraph

News · The Tyler Morning Telegraph is a daily newspaper based in Tyler, Texas, United States. It is privately owned by M. Roberts Media.The Tyler M...
Active in Texas
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The Victoria Advocate

News · The Victoria Advocate is a daily newspaper independently published in Victoria, Texas. It is the second-oldest paper in Texas and the oldest...
Active in Texas
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Waco Tribune-Herald

News · The Waco Tribune-Herald is an American daily newspaper serving Waco, Texas, and vicinity.The Tribune-Herald is best known for a series of st...
Active in Texas
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Weatherford Democrat

News · The Weatherford Democrat is a five-day daily newspaper published in Weatherford, Texas, on Tuesday through Friday and on Saturday. Covering ...
Active in Texas
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The Baylor Lariat

News · The Baylor Lariat is the award-winning student newspaper of Baylor University. Started in 1900, the publication has covered several top stor...
Active in Texas
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Cleburne Times-Review

News · the Times-Review was a more colorful newspaper to read, and notably to be employed by, in the early to middle years of the 20th Century.In 1...
Active in Texas
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Times Record News

News · The Times Record News is the leading newspaper in 16 North Texas and Southern Oklahoma counties. Having provided quality journalism and adve...
Active in Texas
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Laredo Morning Times

News · The Laredo Morning Times, founded in 1881, is one of the oldest newspapers in Texas. It was acquired by Hearst in 1984. Tiempo de Laredo, pa...
Active in Texas
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Midland Reporter-Telegram

News · The Midland Reporter-Telegram, acquired by Hearst in 1979, is located in the heart of the vast 54-county Permian Basin of West Texas, a geol...
Active in Texas
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What are the advantages of newspaper advertising?

Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.

Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.

Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.

How much does it cost to advertise in a newspaper?

The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.

A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.

Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.

To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.

What are the different formats in newspaper advertising?

When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:

Full Page: Occupies an entire page in the newspaper, offering ample space for your message.

Half Page: Takes up half of the page, either horizontally or vertically.

Quarter Page: Takes up a quarter of the page.

Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.

Spread: A double full page that stretches across two pages, giving extra space for your message.

Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.

Inserts: A separate supplement or brochure that comes with the newspaper.

The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.

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