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244 brands found
Fairfield Minuteman
News · The Fairfield Minuteman was a local newspaper of Fairfield, Connecticut. Combined with the Westport Minuteman, both of which were owned by t...
Jewish Ledger CT
News · The Jewish Ledger is Connecticut's only weekly Jewish newspaper. The Hartford newspaper also has a monthly edition serving the Greater Hartf...
The Newtown Bee
News · The Newtown Bee is a weekly newspaper for Newtown, Connecticut. Founded by Arthur J. Smith in 1877, the Bee has been published continuously ...
The Ridgefield Press
News · The Ridgefield Press is an American weekly newspaper published each Thursday for Ridgefield, Connecticut. The newspaper was established in 1...
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West Hartford News
News · We-Ha.com is a hyperlocal online site where people can find accurate information they need and want about our town, its schools, businesses...
Westport Minuteman
News · The Fairfield Minuteman was a local newspaper of Fairfield, Connecticut. Combined with the Westport Minuteman, both of which were owned by t...
The Daily Campus
News · The Daily Campus is UConn's independent, student-run newspaper. We strive to provide the UConn community with fair, accurate, relevant and e...
Fairfield Mirror
News · A weekly newspaper reflecting Fairfield culture since 1977, The Mirror aims to project an independent and accurate student perspective with ...
Yale Daily News
News · The Yale Daily News is the nation’s oldest college daily newspaper and has been financially and editorially independent since its founding o...
The Spectrum
News · The Spectrum is a student-run weekly newspaper publication first established in 1983. The staff consists of nearly 20 editors and more than ...
Connecticut Post
News · A daily newspaper located in Norwalk, Connecticut. The newspaper contains news related to the areas of sports, business, real estate, entert...
Greenwich Time
News · The Greenwich Time serves a daily audience in southern Connecticut with local news and information about Greenwich and surrounding communiti...
The Middletown Press
News · The Middletown Press is a newspaper based in Middletown, Connecticut that is the main daily newspaper of Middletown and its surrounding area...
New Haven Register
News · The New Haven Register is a multimedia news organization serving Greater New Haven, Connecticut, with local, state, business, sports and ent...
The News-Times
News · The News-Times is a daily newspaper based in Danbury, Connecticut, United States. It is owned and operated by the Hearst Corporation.The pap...
The Norwalk Hour
News · The Norwalk Hour, a daily newspaper in Fairfield County, Connecticut, circulates primarily in the City of Norwalk and the surrounding commun...
The Register Citizen
News · The Register Citizen is a multimedia news organization that serves the Greater Torrington “Northwest Corner” and Litchfield County in Connec...
Stamford Advocate
News · The Advocate is a seven-day daily newspaper based in Stamford, Connecticut. The paper is owned and operated by Hearst Communications, a mult...
The Berlin Daily Sun
News · The Berlin Sun is a two-day (Tuesday and Thursday) free newspaper published in the city of Berlin, New Hampshire, U.S., covering "Berlin, Go...
Concord Monitor
News · The Concord Monitor is the daily newspaper for Concord, the state capital of New Hampshire. It also covers surrounding towns in Merrimack Co...
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What are the advantages of newspaper advertising?
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
How much does it cost to advertise in a newspaper?
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
What are the different formats in newspaper advertising?
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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