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Best Newspaper advertising providers in New York City, NY
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The Star-Ledger
News · The Star-Ledger is the largest circulated newspaper in the U.S. state of New Jersey and is based in Newark. It is a sister paper to The Jers...
The Trentonian
News · The Trentonian is a daily newspaper serving Trenton, New Jersey, USA, and the surrounding Mercer County community. The paper in 2020 has a d...
Cape May County Herald
News · The Cape May County Herald is the flagship of the Herald family of community weekly newspapers and publications.Its offices are in Rio Grand...
The Hudson Reporter
News · The Hudson Reporter newspapers and lifestyle magazines are published by Newspaper Media Group (NMG).These award-winning publications cover l...
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Montclair Local
News · We are a startup independent local printed weekly newspaper whose mission is to “Spark dialogue, objectively inform, and build community in ...
The Montclair Times
News · North Jersey Media Group is a newspaper publishing company headquartered in Woodland Park, New Jersey and owned by the Gannett Company, Inc....
TAPinto
News · TAPinto.net is a network of more than 90 franchised online local news and digital marketing platforms in New Jersey, New York, Pennsylvania,...
Town Topics
News · Town Topics is a free weekly newspaper distributed to households of the New Jersey municipalities of Princeton and parts of Hopewell Borough...
The Daily Princetonian
News · The Daily Princetonian is dedicated to serving Princetonians past, present, and future through transparent, accurate, and empathetic reporti...
Yated Ne'eman
News · Yated Neeman was founded in 1987 as an independent Orthodox Jewish weekly newspaper. Ever since, people have been turning to the Yated for r...
The Daily Orange
News · The Daily Orange is an independent, nonprofit newspaper published in Syracuse, New York. The paper was first published in 1903 and went inde...
Democrat and Chronicle
News · The Democrat and Chronicle is a daily newspaper serving the greater Rochester, New York, area. At 245 East Main Street in downtown Rochester...
Niagara Gazette
News · The Niagara Gazette, founded as a weekly newspaper in 1854, published its first daily edition in 1893. Today it is owned by CNHI, LLC with h...
Times Union
News · The Times Union traces its beginnings to 1856, when the Morning Times was founded as a daily newspaper in Albany, New York. Following name c...
The Buffalo News
News · The Buffalo News is the daily newspaper of the Buffalo–Niagara Falls metropolitan area, located at 1 News Plaza in downtown Buffalo, New Yor...
The Citizen
News · The Citizen, commonly referred to as The Auburn Citizen, is the only daily newspaper published in Auburn, New York. The paper serves Cayuga ...
The Cornell Daily Sun
News · The Cornell Daily Sun is an independent daily newspaper published in Ithaca, New York by students at Cornell University and hired employees....
Daily Freeman
News · The Daily Freeman is a seven-day-a-week morning newspaper in Kingston, New York, serving all of Ulster County and parts of Greene and Columb...
The Daily News (Batavia)
News · The Daily News is an American, English language newspaper serving Batavia, New York and surrounding environs. Originally billed as the "Offi...
The Daily Star
News · The Daily Star is a daily newspaper in Oneonta, New York, United States. It is owned by Community Newspaper Holdings Inc. It also owns and o...
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What are the advantages of newspaper advertising?
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
How much does it cost to advertise in a newspaper?
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
What are the different formats in newspaper advertising?
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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