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Best Newspaper Advertising Providers in Massachusetts
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The Sun/The Lowell Sun
News · The Sun, also known as The Lowell Sun, is a daily newspaper based in Lowell, Massachusetts, United States, serving towns in Massachusetts ar...
The Sun Chronicle
News · The Sun Chronicle is a daily newspaper in Attleboro, Massachusetts, United States. Most of its readers are in Attleboro and North Attleborou...
Taunton Daily Gazette
News · The Taunton Daily Gazette (and Taunton Sunday Gazette) is a daily newspaper founded in 1848. Based in Taunton, Massachusetts, its coverage a...
Telegram & Gazette
News · The Telegram & Gazette (and Sunday Telegram) is the only daily newspaper of Worcester, Massachusetts. The paper, headquartered at 100 Front ...
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The Wellesley Townsman
News · The Wellesley Townsman is a paid weekly, local newspaper in Wellesley, Massachusetts. It is currently owned by GateHouse Media.Debuting in A...
The Harvard Crimson MA
News · The Harvard Crimson is the student newspaper of Harvard University and was founded in 1873. Run entirely by Harvard College undergraduates, ...
The Tufts Daily
News · The Tufts Daily is the entirely student-run newspaper of record at Tufts University in Medford, Mass. An editorially and financially indepen...
The Boston Globe
News · The Boston Globe is an American daily newspaper founded and based in Boston, Massachusetts. The newspaper has won a total of 27 Pulitzer Pri...
Metro MA
News · Metro International is a Swedish global media company based in Luxembourg that publishes the Metro newspapers. Metro International's adverti...
The Berkeley Beacon
News · The Berkeley Beacon is Emerson College’s only independent, student-run newspaper. Founded in 1947, the paper publishes content online daily ...
The Daily Free Press
News · The Daily Free Press (ISSN 1094-7337), the independent student newspaper at Boston University, is published digitally Monday through Friday ...
The Huntington News
News · For 82 years, The Northeastern News was a major source of news at Northeastern University. Now known as The Huntington News, the paper went ...
Boston Business Journal
News · the Boston Business Journal, where you'll find the latest breaking business news, updated throughout the day, this week's top stories from t...
The Valley News
News · The Valley News is a seven-day morning daily newspaper based in Lebanon, New Hampshire, covering the Upper Valley region of New Hampshire an...
The Berlin Daily Sun
News · The Berlin Sun is a two-day (Tuesday and Thursday) free newspaper published in the city of Berlin, New Hampshire, U.S., covering "Berlin, Go...
Concord Monitor
News · The Concord Monitor is the daily newspaper for Concord, the state capital of New Hampshire. It also covers surrounding towns in Merrimack Co...
The Conway Daily Sun
News · The Conway Daily Sun is the dominant news media in the Mount Washington Valley with a daily circulation of 16,100 Tuesdays through Saturdays...
The Dartmouth
News · The Dartmouth, founded in 1799, is the student newspaper of Dartmouth College and the campus’s only daily. The Dartmouth is published by The...
Eagle Times
News · The Eagle Times is a daily newspaper based in Claremont, New Hampshire, serving the twin states of New Hampshire and Vermont. The newspaper ...
Foster's Daily Democrat
News · Foster's Daily Democrat is a six-day (Monday–Saturday) morning broadsheet newspaper published in Dover, New Hampshire, United States, coveri...
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What are the advantages of newspaper advertising?
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
How much does it cost to advertise in a newspaper?
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
What are the different formats in newspaper advertising?
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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