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News · The El Paso Times has proudly served far West Texas and southern New Mexico residents since 1881. The El Paso Times is read daily by about 1...
News · The Farmington Daily Times is a daily newspaper in Farmington, New Mexico, United States. It is owned by Gannett Co., Inc. and covers northw...
News · The Santa Fe Reporter (SFR) is an alternative weekly newspaper published in Santa Fe, New Mexico. First published in 1974, the Santa Fe Repo...
News · The Santa Fe New Mexican or simply The New Mexican is a daily newspaper published in Santa Fe, New Mexico. Dubbed "the West's oldest newspap...
News · Las Cruces Sun-News, founded in 1881, is a daily newspaper published in Las Cruces, New Mexico.The Sun-News started in 1881 as the Rio Gran...
News · Alamogordo Daily News, founded in 1898, is a daily newspaper published in Alamogordo, New Mexico. It carries local news as well as syndicate...
News · The Carlsbad Current-Argus is a newspaper in Carlsbad, New Mexico, United States. It has been published since 1889. The newspaper, printed ...
News · The Eastern New Mexico News is a daily broadsheet newspaper published in Clovis in Curry County, New Mexico. It was formed in 2016 by the me...
News · The Quay County Sun, The Eastern New Mexico News, My Eastern New Mexico PLUS and Cannon Connections are owned by Clovis Media Inc. The compa...
News · The Rio Rancho Observer is a locally owned and operated community newspaper, dedicated to serving the city of Rio Rancho and Southern Sandov...
News · Taos News is a weekly newspaper published in Taos, New Mexico. It is owned by El Crepusculo, Inc., named after the first newspaper published...
News · The Beaumont Enterprise, recognized by the Texas State Historical Survey Committee as Southeast Texas' oldest business, has been serving the...
News · The oldest business in Hunt County, the Herald-Banner was founded on April 14, 1869 as the Greenville Herald by John C. Bayne. Almost a cent...
News · The Valley Morning Star, established in 1909 as the Harlingen Star, is an American newspaper published in Harlingen in the U.S. state of Tex...
News · the Times-Review was a more colorful newspaper to read, and notably to be employed by, in the early to middle years of the 20th Century.In 1...
News · The Times Record News is the leading newspaper in 16 North Texas and Southern Oklahoma counties. Having provided quality journalism and adve...
News · The Laredo Morning Times, founded in 1881, is one of the oldest newspapers in Texas. It was acquired by Hearst in 1984. Tiempo de Laredo, pa...
News · The Midland Reporter-Telegram, acquired by Hearst in 1979, is located in the heart of the vast 54-county Permian Basin of West Texas, a geol...
Advertising · The Plainview Herald was acquired by Hearst in 1979. The Texas newspaper is published in the nation’s largest cotton-growing region and on t...
News · Abilene Reporter-News is a daily newspaper based in Abilene, Texas, United States. The newspaper started publishing as the weekly Abilene Re...
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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