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Personal&Ledarskap är Sveriges ledande tidning inom HR. Vi står för kunnig, initierad och oberoende journalistik för dig som är i HR-branschen. Vi följer utvecklingen och driver förändring. Vi möter l...
Seniordeal.se startades 2012 med målet att hjälpa Sveriges seniorer och pensionärer 55+. I dagsläget har vi ca 190 000 medlemmar som på regelbunden basis sparar pengar via oss. Vi tycker att det är vi...
Infrastrukturnyheter.se är Sveriges ledande nyhetssajt vad gäller samhällsbyggnad. Vi helhetsbevakar Nordeuropas transport- och kommunikationssektor. Vi bevakar vad som händer inom och med regionens j...
Happy was started as HappyMTB.org in 2003 and is today Happyride.se, Sweden's by far the largest cycling site, with approximately 300,000 unique visitors each month during the season. Today, Happy is ...
HRnytt.se är i dag Sveriges största oberoende nyhetssida inom HR- och ledarskapsområdet. Sedan 2014 har vi levererat nyheter av hög kvalitet till våra läsare, med ca 80 000 - 120 000 unika besök varje...
The Alabama Baptist has its readers’ Christian walk in mind. We are seeking to empower them to live out discipleship in their personal, professional, and church life. We aim to equip our readers with ...
Hela Sveriges innebandymagazin och världens största sajt om innebandy, med fokus på både bredd och elit. Når i snitt mellan 50 000 och 75 000 unika besökare i veckan....
Astma-Allergi Danmark er en dansk patientforening og interesseorganisation. Foreningen arbejder for, at alle berørt af astma, allergi, høfeber og eksem får en bedre hverdag. Derudover tilbydes rådgivn...
DOKTORN är en naturlig kanal för den som vill synas inom hälsa, medicin och välbefinnande! Med kunskap och erfarenhet erbjuder vi annonseringsmöjligheter inom digitalt och TV mot allmänhet. För ann...
Manolo.se har sedan starten 2004 etablerat sig som Sveriges självklara stilguide för män. Vi skriver dagligen om kläder, skor och accessoarer samt gör djupgående artiklar i ämnet manlig stil. Besökare...
Behöver du hjälp med att marknadsföra ditt företag? Vi har lång erfarenhet av att hitta lösningar som genererar värde och ökar försäljning – och vi gör det med trygga händer i trovärdiga kanaler. Hos ...
Veckans NU! is the glamorous celebrity magazine that keeps a close eye on the latest in Hollywood. Always with the best pictures, the hottest gossip and the biggest stars. A perfect mix of humor, fash...
IntraFish.no is part of NHST Media Group, which publishes a number of niche newspapers within the seafood industry in Norway and internationally. IntraFish.no is one of the leading Norwegian online ne...
Hockeynews.se är en ledande nyhetsplattform för hockeyentusiaster i Sverige, med en engagerad och lojal målgrupp. Vi erbjuder skräddarsydda annonseringslösningar för att maximera din synlighet. Varför...
COSTUME er et modemagasin, der siden 2002 har inspireret danske kvinder indenfor udvalgte emner med personlige holdninger og velskrevne ord. COSTUME inspirerer læserne med tips, guides og artikler om ...
I FORM har siden 1987 været et sundhedsmagasin, målrettet dem, der gerne vil være sundere, stærkere og gladere. I FORM indeholder både motiverende artikler til den mere erfarne motionist og guides til...
Devote.se är en av Sveriges mest populära bloggplattformar för unga tjejer. På Devote driver ca 50.000 personer en blogg, några av dem är Sveriges största. Varje dygn startas det över 300 nya bloggar....
Dagensnäringsliv.se är mötesplatsen för dig inom industri och näringsliv....
With more and more people reading news online, the Bedford Independent has fast become the area’s most widely read news source with over 130,000+ unique monthly readers. As an independent news webs...
The cost of advertising in newsletters varies depending on factors such as the newsletter's reach, audience, and the publisher's brand. The price tag for advertising in a newsletter issue for a medium-sized media starts around 500 USD and can extend over about 3000 USD per dispatch.
There's also an option to purchase newsletter dispatches in packages, which can be more cost-effective. The price can also be affected by the ad's format and size as well as its position in the newsletter.
We recommend contacting the publisher directly to get an idea of the cost of advertising in their newsletters. You can also request a quote via Ocast.com to gather quotes from multiple operators and thereby review which price and package suit best. You can also browse and compare among our operators here.
By comparing different options, you can find the most cost-effective way to reach your target audience by advertising in newsletters.
You can start by searching on various websites belonging to companies or organizations within the desired industry. Many websites offering advertising also have newsletters as part of their ad strategy. You can often find their ad channels via their media kit. If the information isn't directly available on the website, you can always reach out to the website.
However, the quickest and most effective way to find a list for newsletter dispatches is to use platforms like Ocast.com, where you can find a compilation of different operators offering newsletters as an advertising channel. On Ocast, you can easily compare different newsletters based on their reach, audience, and cost. Request a quote via Ocast to get a better understanding of the costs and compare different options against each other.
The different formats available in newsletters can be tailored for each campaign. Among the different formats we find:
Banner ads: Often a banner is placed at the top or bottom of the newsletter. They are excellent for quickly capturing attention and leading clicks to your website.
Embedded ads: These ads can be text-based or contain images and offers that look like a natural part of the newsletter.
Sponsored posts: This format resembles embedded ads but is often longer and can include an entire article that is purchased. Sponsored posts are great for building knowledge about your brand to a specific audience.
Product placements: Here, specific products or services can be placed in a section of the newsletter, often with an image and a short description or an offer.
You can also choose to include exclusive offers or discount codes, any video ads, or smartly placed CTA (Call to Action) buttons in newsletters to convert, drive clicks, and encourage readers to act on your content.
Through marketing via newsletters, you have the opportunity to reach potential, or current customers directly via their email inbox. The strength of this strategy lies in the ability to reach extremely specific demographics or interest groups, where each newsletter acts as a bridge between the brand and a well-defined target audience.
Therefore, newsletters often also have higher engagement and click-through rates, which in turn leads to the easy predictability of the measurability and outcome of a campaign and therefore you can also calculate ROI (return on investment) even before starting a dispatch.
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