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Since 1944, Femina has been a part of Swedish women's lives. Femina is Sweden's oldest and largest lifestyle magazine for women. Our content mix is like life. The fun-filled, such as fashion, beauty, ...
Ny Teknik är Sveriges största tekniktidning och tekniksajt. Vi bevakar snabbväxande branscher, nya entreprenörsföretag och produkter, samt berättar hur ny teknik används inom industrin och hur tekniku...
Jyllands-Posten er Danmarks førende leverandør af kvalitetsjournalistik; både digitalt og på print. I avisen finder du hver dag vores stærkeste indhold, sat i scene af dansk presses bedste layoutere o...
Let’s deal är Nordens största marknadsföringsplattform för daily deals och erbjudanden, med över 1,7 miljoner medlemmar i Norge och Sverige. Vi är störst i och utanför storstäderna och våran målgrupp ...
Interior inspiration is the keyword for everything in ELLE Decoration and at elledecoration.se. With us, you can see the most inspiring homes - whether in Sweden or elsewhere in the world. We love fur...
Affärsvärlden är Sverige ledande affärsmagasin* och analystjänst. I Affärsvärlden erbjuder vi dig en djup inblick i marknaderna, det som sker i näringslivet, och vi träffar de främsta makthavarna. Vår...
Politiken is about what matters - both in the world and for the individual. We are the newspaper with the most important news, the sharpest analyzes and the most significant attitudes. We are Denmarks...
Sweden's best site with royal news and pictures, a royal fashion blog and the latest news from the celebrity world, parties and premieres....
For over 40 years, we have found, reviewed and delivered the latest and most important health news to Sweden's women. Our readers are loyal, knowledgeable and love both knowledge and kicks, regardless...
Tidningen Resumé och siten Resume.se är Skandinaviens ledande medie om marknadskommunikation och medier. Resumé ska vara sveriges bästa affärssajt riktad mot alla som jobbar med kommunikation. I Resum...
Dagsavisen har siden første utgave i 1884 dekket de viktigste områdene i samfunnet med mål om å ruste folk i møte makt. Vi skal ikke være først med det siste, men best på å analysere, forklare og gi p...
Allas give active women in the middle of life long-awaited relaxation, entertainment, flair and enjoyment. Our readers get inspiring recipes, interesting reading, health, exercise, fun fashion and rel...
Det gör skillnad att ha Chef vid din sida! Vi ger chefer verktygen, inspirationen och motivationen till att bli sitt bästa chefsjag....
Vagabond är Sveriges största resemagasin. Första numret kom ut 1987 och tidningen har sedan dess vuxit för varje år och är nu Sveriges i särklass starkaste varumärke när det kommer till reseinspiratio...
Över 175 år med engagemang i det lokala samhället. En stor del av människorna i vår region läser regelbundet lokala nyheter och samhällsinformation i Barometern-OT:s medier. Vi har också sedan starten...
145 000 läsare varje vecka* gör Dagens Medicin till den ledande nyhetskanalen för svensk sjukvård. Tidningen kommer ut en gång i veckan (34 nr per år) och riktar sig till beslutsfattare och legitimera...
Privata Affärer är en oberoende tidning som ger konkreta råd om placeringar i aktier, fonder och råvaror. Vi skriver om lån, boende, skatter och hur du bäst sparar till din pension, med tydligt fokus ...
In the interior design magazine Residence, we get a guide to the whole home - from interior details to architecture and art. Residence writes passionately about design and interior design with a focus...
Antik & Auktion is the Nordic region's largest magazine about older and modern antiques, interior design and art. Here you will find trend research, interesting reports, inspiring homes and the most e...
The public market has a turnover of 1,200 billion SEK every year. Dagens Samhälle is the newspaper for decision-makers, namely politicians and managers in municipalities, regions, and authorities. The...
The cost of advertising in newsletters varies depending on factors such as the newsletter's reach, audience, and the publisher's brand. The price tag for advertising in a newsletter issue for a medium-sized media starts around 500 USD and can extend over about 3000 USD per dispatch.
There's also an option to purchase newsletter dispatches in packages, which can be more cost-effective. The price can also be affected by the ad's format and size as well as its position in the newsletter.
We recommend contacting the publisher directly to get an idea of the cost of advertising in their newsletters. You can also request a quote via Ocast.com to gather quotes from multiple operators and thereby review which price and package suit best. You can also browse and compare among our operators here.
By comparing different options, you can find the most cost-effective way to reach your target audience by advertising in newsletters.
You can start by searching on various websites belonging to companies or organizations within the desired industry. Many websites offering advertising also have newsletters as part of their ad strategy. You can often find their ad channels via their media kit. If the information isn't directly available on the website, you can always reach out to the website.
However, the quickest and most effective way to find a list for newsletter dispatches is to use platforms like Ocast.com, where you can find a compilation of different operators offering newsletters as an advertising channel. On Ocast, you can easily compare different newsletters based on their reach, audience, and cost. Request a quote via Ocast to get a better understanding of the costs and compare different options against each other.
The different formats available in newsletters can be tailored for each campaign. Among the different formats we find:
Banner ads: Often a banner is placed at the top or bottom of the newsletter. They are excellent for quickly capturing attention and leading clicks to your website.
Embedded ads: These ads can be text-based or contain images and offers that look like a natural part of the newsletter.
Sponsored posts: This format resembles embedded ads but is often longer and can include an entire article that is purchased. Sponsored posts are great for building knowledge about your brand to a specific audience.
Product placements: Here, specific products or services can be placed in a section of the newsletter, often with an image and a short description or an offer.
You can also choose to include exclusive offers or discount codes, any video ads, or smartly placed CTA (Call to Action) buttons in newsletters to convert, drive clicks, and encourage readers to act on your content.
Through marketing via newsletters, you have the opportunity to reach potential, or current customers directly via their email inbox. The strength of this strategy lies in the ability to reach extremely specific demographics or interest groups, where each newsletter acts as a bridge between the brand and a well-defined target audience.
Therefore, newsletters often also have higher engagement and click-through rates, which in turn leads to the easy predictability of the measurability and outcome of a campaign and therefore you can also calculate ROI (return on investment) even before starting a dispatch.
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