Want to be seen here?
Connect your company to the marketplace for free.
Native
Get help with Native advertising
Compare different campaign proposals. Save time and money.
Time for a native advertising campaign? Ocast has gathered hundreds of solutions in one place so you can get started quickly. Fill in the form and start receiving campaign proposals.
Best Native advertising providers
Filter
Advertising channels
Categories
Audience
1402 brands found
Sun News SC
News
The Sun News serves the high-growth South Carolina coastal counties of Horry and Georgetown. Locals know the area as "The Grand Strand," defined by 60 miles of sandy beaches from the border of North C...
Crossville Chronicle
News
The Crossville Chronicle has been the paper of record for Cumberland County since 1886.Publishing daily online at Crossville-Chronicle.com, and in print on Tuesdays and Fridays, the Crossville Chronic...
Nashville Scene
News
Nashville Scene is an alternative newsweekly in Nashville, Tennessee. It was founded in 1989, became a part of Village Voice Media in 1999, and later joined the ranks of sixteen other publications aft...
Austin Business Journal
News
American City Business Journals, Inc. (ACBJ) is an American newspaper publisher based in Charlotte, North Carolina. ACBJ publishes The Business Journals, which contains local business news for 44 mark...
Want to be seen here?Connect your company to the marketplace for free.
Register for free
Denton Record-Chronicle
News
The Denton Record-Chronicle is the main newspaper for the city of Denton, Texas and Denton County.In 1899, William Edwards consolidated the Denton Chronicle and Denton County Record (founded 1892 and ...
Houston Business Journal
News
American City Business Journals, Inc. (ACBJ) is an American newspaper publisher based in Charlotte, North Carolina. ACBJ publishes The Business Journals, which contains local business news for 44 mark...
Jasper Newsboy
News
The Jasper Newsboy is the newspaper of Jasper, Jasper County, Texas, United States.A weekly newspaper, the Jasper Newsboy has been published continuously since July 1865, making it the oldest continuo...
Longview News-Journal
News
The Longview News-Journal is the major newspaper printed in the City of Longview, Texas.Dating to 1871 under independent publishers, including James Hogg, later Texas governor, and Carl Estes, Longvie...
Tyler Morning Telegraph
News
The Tyler Morning Telegraph is a daily newspaper based in Tyler, Texas, United States. It is privately owned by M. Roberts Media.The Tyler Morning Telegraph has been in publication since 1929, but the...
Bennington Banner
News
The Bennington Banner is a daily newspaper published in Bennington, Vermont. The paper covers local, national, and world news. It is distributed throughout Southwestern Vermont and eastern New York (R...
News & Citizen
News
The News & Citizen is a weekly newspaper with a circulation of 13,500 based in Morrisville in the U.S. state of Vermont. It covers Lamoille County — the towns and villages of Morristown and Morrisvill...
Shelburne News
News
The Shelburne News is an American newspaper serving the town of Shelburne, Vermont. The paper has a circulation of 4,500-5,000. It is a free, weekly paper published on Thursdays. The paper is owned ...
Seven Days
News
Seven Days is an independent weekly newspaper covering Vermont news, politics, food, arts and culture. New issues are published each Wednesday and distributed free at 1,000 locations in Northern and C...
Wisconsin State Journal
News
The Wisconsin State Journal is a daily newspaper published in Madison, Wisconsin by Lee Enterprises. The newspaper, the second largest in Wisconsin, is primarily distributed in a 19 county region in s...
Shepherd Express
News
Shepherd Express is Milwaukee's official alternative weekly covering the city's arts, entertainment, culture and dining. With over 300,000 readers Shepherd Express is regarded as Milwaukee's most pop...
Centre Daily Times
News
The Centre Daily Times is a daily newspaper located in State College, Pennsylvania in the United States. It is the hometown newspaper for State College and the Pennsylvania State University, one of th...
The Bellingham Herald
News
The Bellingham Herald is the most widely read newspaper and news website in Whatcom County, reaching more than 57,000 local readers through the Bellingham Herald and BellinghamHerald.com each day. Our...
The Olympian
News
The Olympian Covering the capital city, The Olympian has earned a reputation as a watchdog of state government, leading the effort to change state public disclosure laws to keep government meetings op...
The News Tribune
News
Many of The News Tribune's recently hired journalists say they have never before worked in a market where the newspaper was as highly regarded as The News Tribune. Why? It has been a community newspap...
Tri-City Herald
News
The Tri-City Herald is a daily newspaper based in Kennewick, Washington, United States. Owned by The McClatchy Company, the newspaper serves southeastern Washington state, including the three cities o...
What is native advertising?
Native advertising is a type of online advertising where the ad content naturally blends with the content of the platform on which it is displayed, enhancing the user experience of the ad.
Unlike traditional display ads, which can stand out and interrupt the user's experience, native ads are designed to look and feel like a natural part of the website or app they are displayed on.
This form of advertising offers benefits such as higher engagement rates and better click-through rates (CTR) because users find them less intrusive. Native ads can include sponsored posts on social media, recommended articles on news sites, or other content-rich formats that fit naturally into the user's flow.
Understanding and implementing native advertising can help brands create more meaningful and less intrusive advertising experiences for their target audience.
How much does native advertising cost?
A native ad can vary in price from USD 1,500 to USD 12,000, with the price often based on factors such as the website's category, target audience, and reach. The cost can significantly increase if you wish for the ad to be visible for a longer period, or if you want to include additional services such as article production and distribution of the article across various social media channels.
We have listed hundreds of different brands on Ocast offering native advertising and recommend exploring and comparing different options as well as negotiating the price to get a good deal.
Why choose native advertising?
Native advertising is effective due to the way we humans operate and interact with online content. People always crave relevant and valuable content and, as a result, filter out a lot of content that isn't as relevant, like banners via display advertising. We tend to develop something called "banner blindness," a phenomenon where visitors systematically ignore banner ads, which has led to a drastic decrease in the effectiveness of traditional banner advertising over the years.
Native advertising is often more informative and less intrusive, which helps to educate and engage visitors, creating a positive association with the brand. In the long term, when a purchasing need arises, visitors remember the valuable content they consumed through native ads, making them more likely to consider and choose the advertised products or services.
Why is it called native advertising?
Originally, these ads were referred to as "advertorials," but as digital media grew in popularity, the term "native" (or "natives" in plural) became the common term for such ads, whether they are digital or printed.
Are native ads "hidden" ads?
Not at all! According to marketing laws, it should be clearly stated that a native ad is advertising. Hiding an ad as an innocent article can be misleading for the reader, which can harm the advertiser's brand. The goal of native advertising is to offer valuable content while the reader is aware of its commercial nature.
No commitments.