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1404 brands found
Ampparit.com
News · Finlands most clicked news, around the clock
Ampparit.com is a free news service that brings together an extensive news stream from over 300 domestic sources. In addition to the news, Ampparit includes weather forecasts for more than 1,000 locat...
Villanytt
Home & Garden · Om Villanytt
Villanytt är ett av Sveriges främsta forum och magasin inom hem & trädgård. Detta lockar till sig mycket köpstarka besökare som ofta är höginkomsttagare, i åldern 30–65 år, och 90% hus-/villaägare – e...
200,000
Total reach per issue
Other
45%
Men
55%
Women
35-65 years
Houtens Nieuws
Local News · Over Houtens Nieuws
www.houtensnieuws.nl Oplage: 21.100 exemplarenVerschijnt als lokale huis-aan-huiskrant in de gemeente Houten SluitingstijdenMaandag 10.00 uur RouwadvertentieDinsdag voor 08.30 uurKlik hier om een rou...
53%
Men
47%
Women
13-65 years
De Nieuwsbode
Local News · Over De Nieuwsbode
www.denieuwsbode.nl Oplage: 29.900 exemplarenVerschijnt als lokale huis-aan-huiskrant in de gemeente Zeist SluitingstijdMaandag 12:30 uur RouwadvertentieMaandag 16:00 uurKlik hier om een rouwadverte...
39%
Men
61%
Women
13-65 years
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Soest Huis aan Huis
News · Over Soest Huis aan Huis
www.soestercourant.nl Oplage: 18.800 exemplarenVerschijnt als lokale huis-aan-huiskrant in de gemeente Soest SluitingstijdenDinsdag 10.00 uur RouwadvertentieDinsdag voor 16.00 uurKlik hier om een rou...
Nunspeet Huis aan Huis
Local News · Over Nunspeet Huis aan Huis
www.nunspeethuisaanhuis.nl. Oplage: 12.300 exmplarenVerschijnt als lokale huis-aan-huiskrant in de gemeente Nunspeet SluitingstijdMaandag 10:30 uur RouwadvertentieMaandag 14:00 uurKlik hier om een ro...
43%
Men
57%
Women
13-65 years
Bennekoms Nieuwsblad
Local News · Over Bennekoms Nieuwsblad
www.bennekomsnieuwsblad.nl Oplage: 51.600 exemplarenVerschijnt als lokale huis-aan-huiskrant in de gemeente Bennekom Sluitingstijddinsdag 10.00 uur RouwadvertentieDinsdag voor 16.30 uurKlik hier om e...
48%
Men
52%
Women
13-65 years
De Rijnpost
Local News · Over De Rijnpost
www.rijnpost.nl Oplage: 43.400 exemplarenVerschijnt als lokale huis-aan-huiskrant in de gemeente Veenendaal SluitingstijdDinsdag 10:30 uur RouwadvertentieDinsdag 13:30 uurKlik hier om een rouwadvert...
43%
Men
57%
Women
13-65 years
Stad Wageningen
Local News · Over Stad Wageningen
www.stadwageningen.nl Oplage: 32.400 exemplarenVerschijnt als lokale huis-aan-huiskrant in de gemeente Wageningen SluitingstijdMaandag 15:30 uur RouwadvertentieDinsdag 11:00 uurKlik hier om een rouw...
47%
Men
53%
Women
13-65 years
Het Kompas Hardinxveld-Giessendam
Local News · Over Het Kompas Hardinxveld-Giessendam
www.hetkompashardinxveld-giessendam.nl Oplage: 8.600 exemplarenVerschijnt als lokale huis-aan-huiskrant in de gemeente Hardinxveld-Giessendam SluitingstijdDinsdag 09.00 uur RouwadvertentieDinsdag voo...
43%
Men
57%
Women
13-65 years
Witte Weekblad Nieuw-Vennep
Local News · Over Witte Weekblad Nieuw-Vennep
www.witteweekbladnieuw-vennep.nl Oplage: 18.700 exemplarenVerschijnt als lokale huis-aan-huiskrant in de gemeente Nieuw-Vennep SluitingstijdDinsdag 10:00 uur RouwadvertentieDinsdag 12:30 uurKlik hier...
48%
Men
52%
Women
13-65 years
Marketingfacts.nl
Sales · About Marketingfacts.nl
Marketingfacts is hét Nederlandstalige kennisplatform op het gebied van marketing, technology en design. De focus ligt sinds de oprichting in 2002 volledig op het delen van kennis, gericht op de ontwi...
58%
Men
42%
Women
25-39 years
Centre Daily Times
News
The Centre Daily Times is a daily newspaper located in State College, Pennsylvania in the United States. It is the hometown newspaper for State College and the Pennsylvania State University, one of th...
The Bellingham Herald
News
The Bellingham Herald is the most widely read newspaper and news website in Whatcom County, reaching more than 57,000 local readers through the Bellingham Herald and BellinghamHerald.com each day. Our...
The Olympian
News
The Olympian Covering the capital city, The Olympian has earned a reputation as a watchdog of state government, leading the effort to change state public disclosure laws to keep government meetings op...
The News Tribune
News
Many of The News Tribune's recently hired journalists say they have never before worked in a market where the newspaper was as highly regarded as The News Tribune. Why? It has been a community newspap...
Tri-City Herald
News
The Tri-City Herald is a daily newspaper based in Kennewick, Washington, United States. Owned by The McClatchy Company, the newspaper serves southeastern Washington state, including the three cities o...
The Sacramento Bee
News
Founded in 1857, The Sacramento Bee is the flagship newspaper of McClatchy. As the region’s leading media company, The Sacramento Bee’s print, online, mobile, and direct mail products reach 98% of the...
The Fresno Bee
News
he Fresno Bee is the primary news source for the central San Joaquin Valley, covering a six-county area. The fast-growing San Joaquin Valley, anchored by Fresno as its largest city, is the #1 agricult...
The Modesto Bee
News
The Modesto Bee is the premier source of news and information serving its primary market of Stanislaus County and the surrounding region, which includes southern San Joaquin County, Merced County, Tuo...
What is native advertising?
Native advertising is a type of online advertising where the ad content naturally blends with the content of the platform on which it is displayed, enhancing the user experience of the ad.
Unlike traditional display ads, which can stand out and interrupt the user's experience, native ads are designed to look and feel like a natural part of the website or app they are displayed on.
This form of advertising offers benefits such as higher engagement rates and better click-through rates (CTR) because users find them less intrusive. Native ads can include sponsored posts on social media, recommended articles on news sites, or other content-rich formats that fit naturally into the user's flow.
Understanding and implementing native advertising can help brands create more meaningful and less intrusive advertising experiences for their target audience.
How much does native advertising cost?
A native ad can vary in price from USD 1,500 to USD 12,000, with the price often based on factors such as the website's category, target audience, and reach. The cost can significantly increase if you wish for the ad to be visible for a longer period, or if you want to include additional services such as article production and distribution of the article across various social media channels.
We have listed hundreds of different brands on Ocast offering native advertising and recommend exploring and comparing different options as well as negotiating the price to get a good deal.
Why choose native advertising?
Native advertising is effective due to the way we humans operate and interact with online content. People always crave relevant and valuable content and, as a result, filter out a lot of content that isn't as relevant, like banners via display advertising. We tend to develop something called "banner blindness," a phenomenon where visitors systematically ignore banner ads, which has led to a drastic decrease in the effectiveness of traditional banner advertising over the years.
Native advertising is often more informative and less intrusive, which helps to educate and engage visitors, creating a positive association with the brand. In the long term, when a purchasing need arises, visitors remember the valuable content they consumed through native ads, making them more likely to consider and choose the advertised products or services.
Why is it called native advertising?
Originally, these ads were referred to as "advertorials," but as digital media grew in popularity, the term "native" (or "natives" in plural) became the common term for such ads, whether they are digital or printed.
Are native ads "hidden" ads?
Not at all! According to marketing laws, it should be clearly stated that a native ad is advertising. Hiding an ad as an innocent article can be misleading for the reader, which can harm the advertiser's brand. The goal of native advertising is to offer valuable content while the reader is aware of its commercial nature.
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