Native advertising in Gothenburg

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Native

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Best Native advertising providers in Gothenburg

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268 brands found

Leeads SE

Sales · Vi är inte bara Sveriges största säljbolag. Vi är även kommersiell partner åt publicister och annonsörer där vi bidrar med mer än bara intäk...
Active in Gothenburg
Offers Native

Göteborgs-Posten

Local News · Göteborgs-Posten är Göteborgs och Västsveriges största tidning som når drygt 720 000 läsare dagligen och 1 190 000 per vecka i digitala kana...
Active in Gothenburg
Offers Native
Reaches 53% men, 47% women, 47-49 years

Citypaketet

News · En effektiv mediepaketering i Sveriges tre största städer Citypaketet erbjuder annonslösningar i några av landets mest trovärdiga mediekanal...
Active in Gothenburg
Offers Native

Mölndals-Posten

Local News · I över 60 år har Mölndals-Posten varit lokaltidningen för Mölndal med omnejd. En prenumererad tidning med ett engagemang för nyheter, nytta ...
Active in Mölndal
Offers Native
Reaches 56% women, 44% men, 35-50 years
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Lokalpressen

Advertising · Varje vecka delas våra tidningar ut till alla hushåll i Alingsås, Härryda, Lerum och Partille, alla fyra kommuner med närhet till Göteborg. ...
Active in 4 locations
Offers Native
Reaches 50% women, 50% men, 23-65 years

Partille Tidning

Local News · Partille Tidning utkommer som e-tidning varje tisdag, torsdag och lördag. E-tidningen är en redigerad tidning i klassiskt tidningsformat som...
Active in Partille
Offers Native
Reaches 54% men, 46% women, 35-50 years

Kungälvs-Posten

Local News · I 60 år har vi nu varit det självklara valet när det gäller att hålla sig uppdaterad om vad som händer här och nu, ”nära mig”. Kungälvs-Post...
Active in Kungälv
Offers Native
Reaches 55% women, 45% men, 35-49 years

Bohusläningen

Local News · Mediehuset Bohusläningen är dagstidningen som granskar och rapporterar nyheter från det lokala samhället och debatten men också från resten ...
Active in Västra Götaland County
Offers Native
Reaches 51% women, 49% men, 30-59 years

Bjäre NU

Local News · Bjäre NU är Bjärehalvöns gratisutdelade nyhetstidning – som papperstidning och på webben.Här hittar du lokala nyheter som berör och engagera...
Active in Båstad
Offers Native

TechRadar

Tech · Our world-class experts live and breathe the latest technology, and we offer clear, unbiased, useful advice, as well as tips & tricks from o...
Active in 5 locations
Offers Native
Reaches 70% men, 30% women, 25-44 years

Let’s deal

Marketplaces · Let’s deal är Nordens största marknadsföringsplattform för daily deals och erbjudanden, med över 1,7 miljoner medlemmar i Norge och Sverige....
Active in 2 locations
Offers Native
Reaches 68% women, 32% men, 24-55 years

Branschaktuellt

Construction · Branschaktuellt är en av Sveriges ledande branschportaler som varje vecka förser över 50 000 beslutsfattare och yrkesverksamma med nyheter f...
Active in Sweden
Offers Native
Reaches 67% men, 33% women, 25-65 years

Damernas Värld

Beauty · Damernas Värld är magasinet för alla som älskar mode och skönhet – men också kultur, resor, mat och inredning. I DV blir man guidad till råd...
Active in Sweden
Offers Native
Reaches 71% women, 29% men, 35-59 years

Ny Teknik

IT · Ny Teknik är Sveriges största tekniktidning och tekniksajt. Vi bevakar snabbväxande branscher, nya entreprenörsföretag och produkter, samt b...
Active in Sweden
Offers Native
Reaches 65% men, 35% women, 21-65 years

Icakuriren

Food & Drink · Icakuriren är hela Sveriges veckomagasin, och varje vecka bjuder den läsarna på aktuell läsning och inspiration. En modern, läsrik tidning o...
Active in Sweden
Offers Native
Reaches 70% women, 30% men, 40-65 years

Dagens Samhälle

Business · The public market has a turnover of 1,200 billion SEK every year. Dagens Samhälle is the newspaper for decision-makers, namely politicians a...
Active in Sweden
Offers Native
Reaches 60% men, 40% women, 35-65 years

Breakit

Tech Business · Med hjärtat i tech och smart journalistik hjälper vi våra kunder att kommunicera direkt med Sveriges främsta entreprenörer och ledare på de ...
Active in Sweden
Offers Native
Reaches 55% men, 45% women, 25-45 years

mama

Family & Relationships · mama är magasinet för mammor som ser massor av möjligheter i familjelivet – både i upp- och nerförsbacke. mama vill spegla hela mammatillvar...
Active in Sweden
Offers Native
Reaches 61% women, 39% men, 20-39 years

Nyheter24

News · Nyheter24 är en av Sveriges ledande nyhets & nöjessidor. Varje dag levererar vi engagerande nyheter till våra läsare som tillhör en stark må...
Active in Sweden
Offers Native
Reaches 51% women, 49% men, 20-55 years

Land

Home & Garden · Livet på landet-trenden växer sig allt starkare med odling, närproducerat, gör-det-själv, naturligt och jordnära i fokus. Allt det som Land ...
Active in Sweden
Offers Native
Reaches 64% women, 36% men, 30-64 years
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What is native advertising?

Native advertising is a type of online advertising where the ad content naturally blends with the content of the platform on which it is displayed, enhancing the user experience of the ad.

Unlike traditional display ads, which can stand out and interrupt the user's experience, native ads are designed to look and feel like a natural part of the website or app they are displayed on.

This form of advertising offers benefits such as higher engagement rates and better click-through rates (CTR) because users find them less intrusive. Native ads can include sponsored posts on social media, recommended articles on news sites, or other content-rich formats that fit naturally into the user's flow.

Understanding and implementing native advertising can help brands create more meaningful and less intrusive advertising experiences for their target audience.

How much does native advertising cost?

A native ad can vary in price from USD 1,500 to USD 12,000, with the price often based on factors such as the website's category, target audience, and reach. The cost can significantly increase if you wish for the ad to be visible for a longer period, or if you want to include additional services such as article production and distribution of the article across various social media channels.

We have listed hundreds of different brands on Ocast offering native advertising and recommend exploring and comparing different options as well as negotiating the price to get a good deal.

Why choose native advertising?

Native advertising is effective due to the way we humans operate and interact with online content. People always crave relevant and valuable content and, as a result, filter out a lot of content that isn't as relevant, like banners via display advertising. We tend to develop something called "banner blindness," a phenomenon where visitors systematically ignore banner ads, which has led to a drastic decrease in the effectiveness of traditional banner advertising over the years.

Native advertising is often more informative and less intrusive, which helps to educate and engage visitors, creating a positive association with the brand. In the long term, when a purchasing need arises, visitors remember the valuable content they consumed through native ads, making them more likely to consider and choose the advertised products or services.

Why is it called native advertising?

Originally, these ads were referred to as "advertorials," but as digital media grew in popularity, the term "native" (or "natives" in plural) became the common term for such ads, whether they are digital or printed.

Are native ads "hidden" ads?

Not at all! According to marketing laws, it should be clearly stated that a native ad is advertising. Hiding an ad as an innocent article can be misleading for the reader, which can harm the advertiser's brand. The goal of native advertising is to offer valuable content while the reader is aware of its commercial nature.

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