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The Review
News
The Review is the independent student newspaper of the University of Delaware. Since 1882, it has served as a voice for UD students and strived to provide timely, accurate and insightful information a...
The Valley Breeze of Pawtucket
News
In August 2009, The Valley Breeze founded its 5th newspaper, serving Pawtucket, R.I. Each week more than 9,000 papers are distributed there today.All told, we now distribute nearly 60,000 community ne...
Gazet van Antwerpen
News
Gazet van Antwerpen is een Nederlandstalige krant en bericht zowel regionaal als landelijk over het laatste nieuws en evenementen....
Het Belang van Limburg
News
Het Belang van Limburg is een Vlaamse regionale krant in het Nederlands. Onderdeel van Mediahuis....
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Ket Brussels
Hobbies & Interests
Ket is a magazine about Brussels' queer community and writes about culture, fashion and design and much more....
Bruzz
News
Bruzz is een non-profit krant en bericht over het laatste nieuws en evenementen in Brussel....
Marie Claire Belgium
Style & Fashion
By advertising in Marie Claire, you reach a target group of women with an interest in fashion, beauty and style....
The Advertiser-Gleam
News
The Advertiser-Gleam's lineage in Guntersville dates back to 1880. You'll welcome our professional news staff's in-depth, accurate and easy-to-ready coverage of local news and feature events. Publishe...
Talpa Network
Television
Talpa Network maakt content voor tv en radio met de visie om te vertellen....
Hjo Tidning
Local News
Hjo Tidning är en lokaltidningen som täcker Hjo kommun i Västra Götaland. Med en lång tradition av att leverera högkvalitativ lokal nyhetsbevakning och relevant information.oavsett om du vill annonser...
Karlstads-Tidningen
Local News · Om Karlstads-Tidningen
Karlstads-Tidningen (KT) är den största dagstidningen i Karlstad och täcker nyheter från hela Värmland.Om du vill nå ut till en stor och engagerad publik i Karlstad och Värmland är Karlstads-Tidningen...
Provinstidningen
Local News · Om Provinstidningen
Provinstidningen rapporterar från Dalsland....
Journalisten DK
News
Journalisten er et medlemsblad om medier, journalistik og kommunikation....
Holland Herald
Travel
Adverteer met de Holland Herald, een magazine uitgegeven door KLM....
Weekblad De Brug
News
Weekblad De Brug is een Nederlandse lokale krant en brengt het laatste nieuws....
Louwers Mediagroep
Advertising
Louwers Mediagroep maakt magazines met bijzondere thema's en helpt bedrijven bij het plannen van hun communicatie en marketing....
Elegance
Style & Fashion
Elegance is zowel in print als online beschikbaar met artikelen en reportages over reizen, culinaire vraagstukken en beauty....
What is an insert in the context of advertising?
An insert is a separate printed or physical material that accompanies a main publication, such as a newspaper or magazine. It can be in the form of a product catalog, a trial-sized product, or offers and coupons. Inserts are created to highlight specific campaigns, events, or product news.
Why should one consider advertising via inserts?
Inserts stand out from regular advertisements, making them more memorable. Additionally, they serve as a bridge between digital and physical media: when customers see an insert, 30% go online to further explore the brand. This combination of reach and engagement makes insert advertising effective.
You can also be highly creative with inserts compared to other products. Many brands engage senses other than sight, such as smell, taste, and touch. Examples of such inserts include mini samples where one might test a new perfume, taste, or hand cream. By thinking outside the box, you can reach potential customers in a completely different way through inserts.
What is the cost to advertise with an insert?
The cost to advertise with an insert can vary depending on several factors such as size, design, print quality, product, and distribution scope. It's best to contact the specific publication for an estimate based on your specific needs. You can browse hundreds of media offering insert advertising on Ocast.
Which type of company should invest in advertising via inserts?
Inserts can be particularly effective for certain types of businesses, such as retail or event-driven businesses. The key lies in creating relevant content and choosing the right publication for distribution to best reach your target audience.
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