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1221 brands found
The Record Herald
News · The Record Herald, earlier known as Washington C.H. Record-Herald is an American daily newspaper published weekdays and Saturdays in Washing...
The Republican Herald
News · The Republican Herald publishes seven days a week, 365 days a year from Pottsville, PA., covering Schuylkill County and portions of Berks an...
Ridgway Record
News · The Ridgway Record is your daily news source for Ridgway and all of Elk County. Published every morning, Monday through Saturday, The Ridgw...
Standard-Journal
News · The Standard Journal is a newspaper and media company based in Rexburg, Idaho. According to the American Newspapers Representatives, the Sta...
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Standard-Speaker
News · The Standard-Speaker publishes seven days a week, 365 days a year, serving Greater Hazleton and other communities in southern Luzerne, north...
The Times Herald
News · The Port Huron Times was founded as a weekly paper in the spring of 1869 under the editorship of James H. Stone. The Times was expanded to a...
The Times-Tribune
News · The Times-Tribune is the source for news in Northeast Pennsylvania, continuing a tradition of 150 years. Online and in print, The Times-Trib...
The Tribune-Democrat
News · The Tribune-Democrat has been serving Johnstown and the surrounding areas since 1952, the year when city's two major newspapers – the Tribun...
York Daily Record
News · The York Daily Record is a newspaper and news publisher serving York, Pennsylvania, United States, and the surrounding region. Its news publ...
The York Dispatch
News · Founded in 1876 by Hiram Young, The York Dispatch is the longest continuously published newspaper in York County. A longtime evening publica...
Echo Pilot
News · The acquisition of EchoPilot by Daniamant was effective as of September 1, 2017 and involved all design, development, production, stock, pat...
New Pittsburgh Courier
News · The New Pittsburgh Courier is leaner, more sophisticated, more localized in its thrust. But it still offers an authoritative, responsible vo...
Issaquah Reporter
News · Issaquah Reporter Situated against the scenic backdrop of the Cascade Mountains, the city of Issaquah sports million dollar homes, vast gre...
Anacortes American
News · Goanacortes.com is your source for Anacortes news, offering fresh and frequent stories, blog commentary, updates and calendar listings focus...
Bainbridge Island Review
News · Today, with weekly publication as part of Kitsap Newspaper Group/Sound Publishing Inc., the Review is committed to keeping 20,000 islanders ...
The Bellingham Herald
News · The Bellingham Herald is the most widely read newspaper and news website in Whatcom County, reaching more than 57,000 local readers through ...
The Cheney Free Press
News · ounded in 1896 the Cheney Free Press is the No. 1 source for people who want to find out what is happening in Cheney, Medical Lake, Airway H...
The Columbian
News · The Columbian is a daily newspaper serving the Vancouver, Washington, and Clark County, Washington area. The paper was published for its fir...
The Concrete Herald
News · The Concrete Herald is a newspaper serving the town of Concrete, Washington, along with other communities in Skagit County in the United Sta...
The Daily News
News · The Daily News (TDN) is the primary newspaper of Longview and Kelso, Washington, and Cowlitz County, Washington. Lee Enterprises acquired th...
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What are the advantages of newspaper advertising?
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
How much does it cost to advertise in a newspaper?
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
What are the different formats in newspaper advertising?
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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