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News · The Wrangell Sentinel, Alaska's oldest continuously published newspaper, was started in November 1902 as the Alaska Sentinel. A dozen owners...
News · The Arizona Republic is an American daily newspaper published in Phoenix. Circulated throughout Arizona, it is the state's largest newspaper...
News · The Kingman Miner newspaper general circulation covers the City of Kingman and surrounding communities of Golden Valley, Meadview, Dolan Spr...
News · Inside Tucson Business is a weekly newspaper published in Tucson that covers the business, financial, and economic news of Southern Arizona....
News · Sonoran News is printed on the first and third Wednesday of each month, while the online version is updated daily, by Conestoga Merchants, I...
News · The Catholic Sun is the official newspaper of the Roman Catholic Diocese of Phoenix. The bishop of the diocese publishes the paper once a mo...
News · The Lumberjack: An NAU tradition since 1914. Jackcentral.org is produced and maintained by staff of The Lumberjack newspaper and the Media I...
News · The Denver Post is a daily newspaper and website published in Denver, Colorado. As of June 2022, it has an average print circulation of 57,2...
News · The Daily Camera is a newspaper in Boulder, Colorado, United States. It is owned by Prairie Mountain Publishing, a division of Digital First...
News · The Durango Herald is a newspaper in Durango, Colorado. The first edition of the Herald came out June 30, 1881. Two years later, the Herald ...
News · City Pulse is Lansing, Michigan’s free alt-weekly covering local politics, arts & entertainment, dining and more happening across Mid-Michig...
News · The West Side Index, one of the most highly-regarded community newspapers in the state of California, was founded in 1890 by Innis Sturgeon,...
National News · The New York Times is an American daily newspaper founded in 1851 and based in New York City. It is widely regarded as one of the most prest...
Regional News · Chicago Tribune, daily newspaper published in Chicago, one of the leading American newspapers and long the dominant, sometimes strident, voi...
Local News · The Tuscaloosa News, Inc. publishes daily news content. The Company offers local, sports, life and arts, entertainment, and business news, a...
News · The Times Daily is a trusted source for local and regional news for the Shoals market in northwest Alabama, northeast Mississippi and southe...
News · The Dallas Morning News has been serving the North Texas community since 1885. Our parent company, DallasNews Corporation (NASDAQ: DALN), is...
News · The El Paso Times has proudly served far West Texas and southern New Mexico residents since 1881. The El Paso Times is read daily by about 1...
News · The Houston Chronicle, one of the largest newspapers in the United States, was founded in 1901 and was acquired by Hearst in 1987. In additi...
News · The Fort Worth Star was founded in 1906 and merged with the Fort Worth Telegram in 1909 to become the Fort Worth Star-Telegram. The newspape...
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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