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News · The Los Altos Town Crier, a locally owned weekly newspaper, is located at 138 Main Street in the picturesque village of Los Altos. Published...
News · USA TODAY is a multi-platform news and information media company. Founded in 1982, USA TODAY's mission is to serve as a forum for better und...
News · Founded in 1965, the Fairfax County Times continues to deliver award-winning editorial content, credibility, and county-wide circulation. Wi...
News · The Beaumont Enterprise, recognized by the Texas State Historical Survey Committee as Southeast Texas' oldest business, has been serving the...
News · The Huron Daily Tribune is a daily newspaper in Bad Axe, Michigan. The newspaper serves Huron County, in the upper part of "The Thumb". Its ...
News · The Daily Orange is an independent, nonprofit newspaper published in Syracuse, New York. The paper was first published in 1903 and went inde...
News · The Democrat and Chronicle is a daily newspaper serving the greater Rochester, New York, area. At 245 East Main Street in downtown Rochester...
News · The Niagara Gazette, founded as a weekly newspaper in 1854, published its first daily edition in 1893. Today it is owned by CNHI, LLC with h...
News · The Petersburg Pilot is a weekly newspaper established in 1974, that currently publishes a paper every Thursday, and the present publisher i...
News · The Wrangell Sentinel, Alaska's oldest continuously published newspaper, was started in November 1902 as the Alaska Sentinel. A dozen owners...
News · The Kingman Miner newspaper general circulation covers the City of Kingman and surrounding communities of Golden Valley, Meadview, Dolan Spr...
News · Inside Tucson Business is a weekly newspaper published in Tucson that covers the business, financial, and economic news of Southern Arizona....
News · Sonoran News is printed on the first and third Wednesday of each month, while the online version is updated daily, by Conestoga Merchants, I...
News · The Catholic Sun is the official newspaper of the Roman Catholic Diocese of Phoenix. The bishop of the diocese publishes the paper once a mo...
News · The Lumberjack: An NAU tradition since 1914. Jackcentral.org is produced and maintained by staff of The Lumberjack newspaper and the Media I...
News · Founded in 1974, the Arkansas Times is a lively, opinionated source for news, politics & culture in Arkansas. Our monthly magazine is free a...
News · The Daily Camera is a newspaper in Boulder, Colorado, United States. It is owned by Prairie Mountain Publishing, a division of Digital First...
News · The Durango Herald is a newspaper in Durango, Colorado. The first edition of the Herald came out June 30, 1881. Two years later, the Herald ...
News · AnnistonStar.com contains material derived in whole or in part from Consolidated Publishing publications and from other sources. Content of...
News · The Racine Journal Times (since 1972 officially styled The Journal Times) is an American daily newspaper published in Racine, Wisconsin. The...
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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