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News · The Other Paper serves Vermont’s second largest city. Published since 1977, it is the trusted go-to source for local news, connecting reader...
News · The Miami Student is the official student-published newspaper at Miami University in Oxford, Ohio, published weekly every Tuesday during the...
News · The Ada News is a newspaper published three days a week in Ada, Oklahoma, Tuesdays, Thursdays, and Saturdays. The publication's coverage are...
News · The Claremore Daily Progress is one of Rogers County's oldest continuous businesses. Its history surpasses that of the City of Claremore, be...
News · The O’Colly Media Group (OMG!) is an independent news and information organization that operates under the School of Media & Strategic Commu...
News · The Enid News & Eagle is the dominant news and marketing source for Enid and the surrounding trade territory in northwest Oklahoma.A six-day...
News · The Lawton Constitution is a daily newspaper published in Lawton, Oklahoma. It began publishing in 1904. John Shepler bought the paper in 19...
News · The McAlester News-Capital (formerly the News-Capital & Democrat) is a daily newspaper published in McAlester, Oklahoma, United States, cove...
News · The Muskogee Phoenix is a daily newspaper published in Muskogee, Oklahoma, United States, covering several counties of northeastern Oklahoma...
News · The Norman Transcript is Norman's oldest continuous business. Its history surpasses that of the City of Norman and of the University of Okla...
News · OU Daily, formally known as The Oklahoma Daily, is the independent, student-produced newspaper at the University of Oklahoma, with a circula...
News · The Oklahoman is the largest daily newspaper in Oklahoma, United States, and is the only regional daily that covers the Greater Oklahoma Cit...
News · The Owasso Reporter is a weekly newspaper in Owasso, Oklahoma that publishes on Thursday. It is published by Community Publishers Inc., a n...
News · The Skiatook is a weekly newspaper in Skiatook, Oklahoma that publishes on Friday. It is published by BH Media. The newspaper is currently e...
News · The Stillwater News Press can be traced to the weekly Stillwater Advance and the Stillwater Daily Democrat, which date back to 1892. In 1941...
News · The Tahlequah Daily Press is a successor to the Tahlequah Pictorial Press, the Tahlequah Citizen, the Democrat-Star, the Star Citizen, the C...
News · The Tulsa World is the daily newspaper for the city of Tulsa, Oklahoma, and primary newspaper for the northeastern and eastern portions of O...
Pets & Animals · The Wagoner Tribune is a weekly newspaper in Wagoner, Oklahoma that publishes on Thursday. It is published by Community Publishers Inc., a n...
News · The Albany Democrat-Herald is a daily newspaper published in Albany, Oregon, United States. The paper is owned by the Iowa-based Lee Enterpr...
News · The Astorian, formerly known as The Daily Astorian, is a newspaper, published in Astoria, Oregon, United States, established in 1873, and in...
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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