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1221 brands found
New York Daily News
Local News · New York Daily News is one of New Yorks most iconic media brands that creates and executes integrated marketing programs that drive conversi...
The Daily Gazette
News · Since 1894, The Daily Gazette has been a reliable source of news and media coverage for the Capital Region. Our broad range of topics afford...
The Alabama Baptist
News · The Alabama Baptist has its readers’ Christian walk in mind. We are seeking to empower them to live out discipleship in their personal, prof...
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Register for freeBetter Newspapers Inc - Centralia Group - Southern Illinois
Advertising · Daily & weekly publications that have been around for over 165 years with a combined reach covering Southern Illinois (just 1-2 hours from M...
St. Augustine Record
News · The St. Augustine Record is a daily morning newspaper published in St. Augustine, Florida. The newspaper was founded in 1894 and is owned by...
Santa Monica Daily Press
News · The Santa Monica Daily Press is a freely distributed microdaily newspaper in Santa Monica which was founded in 2001 by Dave Danforth, Caroly...
Brainz Magazine
Media · Brainz Magazine is a pioneering online media publication with a global audience, reaching engaged readers from over sixty-five countries and...
Globalbiz Outlook
Marketplaces · Global Biz Outlook is the next-generation Digital Community that covers all industries, emerging technologies, tech solutions providers, and...
La Opinión
News · La Opinión is a Spanish-language daily newspaper and website based in Los Angeles, California. It is the largest Spanish-language newspaper ...
The Desert Sun
News · The Desert Sun was first published Aug. 5, 1927, as a free weekly newspaper printed in Banning and staffed by one person, Carl Barkow. The n...
Dothan Eagle
News · Dothan Eagle is a regional daily newspaper, serving as the dominant daily in the 13-county market area known as the Wiregrass. This market a...
Sarasota Observer
News · The Sarasota Observer is one of twelve community and business publications published by The Observer Group, which was formed in 1995, and w...
York County Coast Star
News · Seacoast Media Group is a unit of Local Media Group. Seacoast publishes five weekly newspapers and one daily, The Portsmouth Herald, along t...
Winston-Salem Journal
News · The Winston-Salem Journal is an American, English language daily newspaper primarily serving Winston-Salem and Forsyth County, North Carolin...
Florida Times-Union
News · The Florida Times-Union is a daily newspaper in Jacksonville, Florida, United States. Widely known as the oldest newspaper in the state, it ...
Sarasota Herald-Tribune
News · The newspaper was owned by The New York Times Company from 1982 to 2012. It was then owned by Halifax Media Group from 2012 to 2015, when Ne...
The Red & Black
News · The Red & Black Publishing Company, Inc. is an independent, private, not-for-profit corporation. Founded in 1893, the paper operated for 87 ...
The State Journal-Register
News · The State Journal-Register is the only local daily newspaper for Springfield, Illinois, and its surrounding area. It was founded in 1831 as ...
Fairfax Times(Fairfax County Times)
News · Founded in 1965, the Fairfax County Times continues to deliver award-winning editorial content, credibility, and county-wide circulation. Wi...
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What are the advantages of newspaper advertising?
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
How much does it cost to advertise in a newspaper?
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
What are the different formats in newspaper advertising?
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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