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News · The Standard-Examiner is a daily morning newspaper published in Ogden, Utah, United States. With roughly 30,000 subscribers on Sunday and 25...
News · The Park Record is a twice-weekly newspaper published in Park City, Utah. It was founded in 1880 as the Park Mining Record, edited by James ...
News · The Spectrum is a daily newspaper based in St. George, Utah.In February, 2018 Melissa Galbraith, a journalist and Utah native who had worked...
News · The Sun Advocate was a bi-weekly newspaper located in Price, Utah, United States. It was owned by Brehm Communications of San Diego, Califor...
News · The University of Utah is a public research university in Salt Lake City, Utah. It is the flagship institution of the Utah System of Higher...
News · The American News is a newspaper in Aberdeen, South Dakota, published by Gannett of McLean, Virginia. It is published four days a week, Tues...
News · The Argus Leader is the daily newspaper of Sioux Falls, South Dakota. Owned by Gannett, it was the state's largest newspaper by total circul...
News · Established in 1876, the paper is the oldest business in West River South Dakota and the only locally owned and operated newspaper in the te...
News · The Brookings Register is a newspaper of South Dakota. The newspaper's offices are in Brookings, South Dakota.The newspaper is used for publ...
News · The Mitchell Daily Republic is a daily newspaper published in Mitchell, South Dakota. The paper's circulation is reported to be 9,859 and pr...
News · The Rapid City Journal (formerly the Black Hills Journal and the Rapid City Daily Journal) is the daily newspaper of Rapid City, South Dakot...
News · The Watertown Public Opinion is published in Watertown, South Dakota, United States, serving eastern South Dakota and western Minnesota. The...
News · Boise Weekly is a newspaper in Boise, Idaho, United States. It was founded in 1992 by Andy and Debi Hedden-Nicely and Larry Regan. It is own...
News · First known as The Beehive, the Bonner County Daily Bee has been serving Bonner County and North Idaho residents since 1965 when it was foun...
News · The Coeur d'Alene Press (or CDA Press) is a U.S. daily newspaper based out of Coeur d'Alene, Idaho. It is owned by the Hagadone Media Group ...
News · The roots of the Idaho Press go back to December 1883 in Caldwell — with the first paper coming off the press just months after Caldwell was...
News · The Idaho State Journal is daily newspaper published in Pocatello, Idaho, United States, that serves southeast Idaho, including Bannock, Bea...
News · Nestled in the Treasure Valley where the desert meets the Rocky Mountains, Boise is one of the country's most likable and livable areas. Boi...
News · Welcome to Lewiston Tribune Online. We were the first newspaper in Idaho to publish an electronic edition, starting in September of 1995, an...
News · The Moscow-Pullman Daily News is committed to the pursuit of ethical, factual and relevant coverage of news and events. We champion the vigo...
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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