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News · The Austin American-Statesman is the major daily newspaper for Austin, the capital city of Texas. It is owned by Gannett.The paper prints As...
News · The Austin American-Statesman is the major daily newspaper for Austin, the capital city of Texas. It is owned by Gannett.The paper prints As...
News · The Austin American-Statesman is the major daily newspaper for Austin, the capital city of Texas. It is owned by Gannett.The paper prints As...
News · The Daily Texan is the student newspaper of the University of Texas at Austin. It is one of the largest college newspapers in the United Sta...
News · American City Business Journals, Inc. (ACBJ) is an American newspaper publisher based in Charlotte, North Carolina. ACBJ publishes The Busin...
News · The Focus Daily News is a daily newspaper published in DeSoto, Texas, covering Dallas County. It is locally owned and operated by Focus News...
News · The McKinney Courier-Gazette is a daily newspaper published in McKinney, Texas, covering Collin County.1013 Communications acquired it from ...
News · The Dallas Morning News has been serving the North Texas community since 1885. Our parent company, DallasNews Corporation (NASDAQ: DALN), is...
News · American City Business Journals, Inc. (ACBJ) is an American newspaper publisher based in Charlotte, North Carolina. ACBJ publishes The Busin...
News · The San Antonio Current is a free weekly alternative newspaper in San Antonio, Texas. The Current focuses on investigative journalism, polit...
News · San Antonio Express-News has been the voice of South Texas since 1865 and provides news and information to a community of more than 2 millio...
News · The Bartlesville Examiner-Enterprise is a daily newspaper in Bartlesville, Oklahoma. It was owned and published by Stephens Media LLC until ...
News · The Ada News is a newspaper published three days a week in Ada, Oklahoma, Tuesdays, Thursdays, and Saturdays. The publication's coverage are...
News · The Claremore Daily Progress is one of Rogers County's oldest continuous businesses. Its history surpasses that of the City of Claremore, be...
News · The O’Colly Media Group (OMG!) is an independent news and information organization that operates under the School of Media & Strategic Commu...
News · The Enid News & Eagle is the dominant news and marketing source for Enid and the surrounding trade territory in northwest Oklahoma.A six-day...
News · The Lawton Constitution is a daily newspaper published in Lawton, Oklahoma. It began publishing in 1904. John Shepler bought the paper in 19...
News · The McAlester News-Capital (formerly the News-Capital & Democrat) is a daily newspaper published in McAlester, Oklahoma, United States, cove...
News · The Muskogee Phoenix is a daily newspaper published in Muskogee, Oklahoma, United States, covering several counties of northeastern Oklahoma...
News · The Norman Transcript is Norman's oldest continuous business. Its history surpasses that of the City of Norman and of the University of Okla...
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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