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News · The Newton Daily News is now a twice-weekly paper published Tuesdays and Fridays based in Newton, Iowa. The newspaper publishes its main pri...
News · The Ottumwa Courier is Ottumwa’s oldest business. The Courier dates back to 1848, just two years after Iowa became a state.The first version...
News · The Quad-City Times is a daily morning newspaper based in Davenport, Iowa, and circulated throughout the Quad Cities metropolitan area (Dave...
News · The Telegraph Herald, locally referred to as the TH, is a daily newspaper published in Dubuque, Iowa, for the population of Dubuque and surr...
News · The Waterloo-Cedar Falls Courier is a daily afternoon newspaper published by Lee Enterprises for people living in Waterloo and Cedar Falls, ...
News · The Daily Iowan is an independent, 6,500-circulation student newspaper serving Iowa City and the University of Iowa community. During the 20...
News · Employing more than 200 students over the course of a year, the Iowa State Daily Media Group is an independent, student-run, non-profit org...
News · The Altoona Herald-Mitchellville Index has been in existence since 1890. The Herald-Index covers East Polk County and is the hometown newsp...
Advertising · Daily & weekly publications that have been around for over 165 years with a combined reach covering Southern Illinois (just 1-2 hours from M...
News · Six days a week, from Monday through Saturday, the hosts of NPR's All Things Considered help you make sense of a major news story and what i...
Entertainment · Variety is the most authoritative and trusted source of entertainment business news, recognized and respected throughout the world. Since 19...
National News · The New York Times is an American daily newspaper founded in 1851 and based in New York City. It is widely regarded as one of the most prest...
News · The Wall Street Journal was founded in July 1889. Ever since, the Journal has led the way in chronicling the rise of industries in America a...
News · Guardian News & Media (GNM) publishes theguardian.com, one of the world’s leading English-language newspaper websites. It also has a presenc...
News · The Casper Star-Tribune is a newspaper published in Casper, Wyoming, with statewide influence and readership.It is Wyoming's largest print n...
News · It was established by Buffalo Bill and John Peake in 1899. The first issue appeared on August 31, 1899, and it was firmly established in 190...
News · The Gillette News Record continues to be the news source for Gillette and Campbell County. The only newspaper covering Gillette and Campbell...
News · Headquartered in Laramie, our paper is distributed throughout southeast Wyoming, and into northern Colorado, with the majority of our circul...
News · The Rock Springs Rocket-Miner is the daily newspaper of Rock Springs and Sweetwater County in southwestern Wyoming. Published Tuesday-Saturd...
News · The Columbia Daily Tribune, commonly referred to as the Columbia Tribune or the Tribune, is one of two daily newspapers in Columbia, Missour...
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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