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The Register-Mail is an American daily newspaper published in Galesburg, Illinois. The paper was owned by the Pritchard family from 1896 to 1989, when it was sold to the Journal Star. Copley Press bou...
The Dispatch–Argus is a daily morning newspaper in East Moline, Illinois and circulated primarily throughout the Illinois side of the Quad Cities — Moline, East Moline, Rock Island and Rock Island Cou...
The Rockford Register Star is the primary daily newspaper of the Rockford, Illinois, metropolitan area. The fifth-highest circulation newspaper in Illinois, the Register Star takes its name from the 1...
The Southern Illinoisan is a daily newspaper based in Carbondale, Illinois, known locally as "The Southern." As of October 2014, it has a daily circulation of 21,270, and a Sunday circulation of 26,95...
The Star Courier is an American daily newspaper published in Kewanee, Illinois. It is owned by Gannett.The daily newspaper is the largest of Gannett's holdings in Henry County, Illinois, which also in...
The State Journal-Register is the only local daily newspaper for Springfield, Illinois, and its surrounding area. It was founded in 1831 as the Sangamo Journal by William Bailhache and Edward Baker, a...
The Berwyn Suburban Life is a weekly newspaper published on Wednesdays in Berwyn, Illinois. The paper covers news of Berwyn, Cicero, Forest View and Stickney in western Cook County.The Berwyn Suburban...
Suburban Life Media is a Downers Grove, Illinois-based publisher of 20 weekly newspapers in Chicago's western and northern suburbs. Formerly known as Suburban Life Publications, it was purchased from ...
Suburban Life Media is a Downers Grove, Illinois-based publisher of 20 weekly newspapers in Chicago's western and northern suburbs. Formerly known as Suburban Life Publications, it was purchased from ...
The Record, a weekly legal journal covering the Madison and St. Clair County Civil Courts, is now accepting legal notices for publication. We would like to be considered your source for publishing leg...
The Daily Illini is the source for Fighting Illini sports coverage, local news, campus information and spirited commentary, published online every day and Wednesdays on newsstands.On Wednesday morning...
One of the nation’s most respected college newspapers, The Daily Northwestern has won dozens of national and regional awards. The Daily has won the Pacemaker — long regarded as the Pulitzer Prize of ...
The Lake County News-Sun is a regional newspaper based in Gurnee, Illinois, United States, that predominantly covers news for Lake County, Illinois, a part of the Chicago metropolitan area. It is curr...
Chicago Tribune, daily newspaper published in Chicago, one of the leading American newspapers and long the dominant, sometimes strident, voice of the Midwest. The newspaper—as well as its parent compa...
The A.V. Club is an American online newspaper and entertainment website featuring reviews, interviews, and other articles that examine films, music, television, books, games, and other elements of pop...
The Chicago Defender is a multi-media content provider of news, information and events that cover the interests of the urban African American community with culturally relevant content not regularly s...
Winner of eight Pulitzer Prizes, the Chicago Sun-Times is Chicago’s oldest continuously published daily newspaper in the city. Founded in 1948 through a merger of the Chicago Sun and the Daily Times, ...
La Grange is a suburb of Chicago with a population of 15,555. La Grange is in Cook County and is one of the best places to live in Illinois. Living in La Grange offers residents a dense suburban feel ...
Wednesday Journal, Inc. is a newspaper publisher based in Oak Park, Illinois. It publishes a free weekly community newspaper in Chicago's Austin neighborhood, paid weekly newspapers in the city's west...
The Chicago Maroon, the independent student newspaper of the University of Chicago, is a weekly publication founded in 1892. During autumn, winter, and spring quarters of the academic year, The Maroon...
Newspaper advertising is one of the more affordable advertising options out there while offering the potential to reach a broad audience with high coverage. With a newspaper ad, you can effortlessly target local demographics and reinforce your brand in a specific city or region.
Newspapers are known for their authenticity and are often considered more credible sources than other media channels, boosting trust for the advertiser.
Given that newspapers have a high publication frequency with many release dates, your advertising can be incredibly flexible. With ready material, your ad can be out in a newspaper as soon as next week.
The cost of advertising in a newspaper starts from around 300 USD and can go up to 20 000 USD, depending on several factors like the newspaper's reach, the size of the ad, and the paper's geographical area.
A small local newspaper might have significantly lower prices than what a larger national publication offers. We've analyzed rate cards from hundreds of newspapers to understand how they differ and what influences the pricing. When considering newspaper advertising, it's essential to account for the ad size, the newspaper's circulation and distribution, its popularity, the chosen ad placement within the paper, and its geographical location.
Furthermore, costs can be influenced by choosing color or black and white, opting for special offers or bundled prices, and seasonal variations.
To get an accurate pricing, it's recommended to contact the newspaper's advertising department directly, many of which also provide digital media kits with pricing. Ensure you negotiate to get the best price possible. On Ocast, you can browse through hundreds of newspapers and compare prices directly on their profiles.
When looking to advertise in a newspaper, there are various formats and sizes to choose from, and these can differ between newspapers and publications. Here are some examples of common ad formats:
Full Page: Occupies an entire page in the newspaper, offering ample space for your message.
Half Page: Takes up half of the page, either horizontally or vertically.
Quarter Page: Takes up a quarter of the page.
Smaller Ad Modules: Might be an eighth of a page or less, typically being the most cost-effective solution.
Spread: A double full page that stretches across two pages, giving extra space for your message.
Special Placement Ads: These ads are positioned in strategic places in the newspaper, like the front page, back page, or near popular content.
Inserts: A separate supplement or brochure that comes with the newspaper.
The format most suitable for you depends on your budget, target audience, and message. Each format has its unique advantages and can reach readers in different ways.
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